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Transcript of Info arch
Information Architecture
Wednesday, February 6, 13
Audience
Wednesday, February 6, 13
Purpose
Wednesday, February 6, 13
Different buildingsDifferent purposes
Wednesday, February 6, 13
Wednesday, February 6, 13
Wednesday, February 6, 13
Wednesday, February 6, 13
the same is true for web sites
Wednesday, February 6, 13
logical structures
Wednesday, February 6, 13
structural design of shared information
environments
Wednesday, February 6, 13
Information architecture is...
Wednesday, February 6, 13
• Information
• Structuring, organizing, labeling
• Finding and managing
• Art and science
Wednesday, February 6, 13
“web sites... are not lifeless, static constructs.”
Wednesday, February 6, 13
“Rather, there is a dynamic, organic nature to both the information systems and the broader environments in which they exist.”
Wednesday, February 6, 13
Information ecology
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OrganicWednesday, February 6, 13
Streaming informationWednesday, February 6, 13
Organization
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Wednesday, February 6, 13
“We’re talking messiness and mistakes, trial and error, survival of the fittest.”
Wednesday, February 6, 13
What isn’t Info. Architecture?
Wednesday, February 6, 13
Graphic designSoftware developmentUsability engineering
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3Wednesday, February 6, 13
1. Context
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Context
• business goals
• funding
• politics
• culture
• technology resources
• constraints
Wednesday, February 6, 13
2. Content
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(The Stuff)
• documents
• applications
• services
• schema
• metadata
Wednesday, February 6, 13
Content
• document / data types
• content objects
• volume
• existing structure
Wednesday, February 6, 13
3. Users
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Users
• audience
• tasks
• needs
• information seeking behavior
• experience
Wednesday, February 6, 13
Wednesday, February 6, 13
User Needs User Behaviors
Wednesday, February 6, 13
Avoid being too simple.
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Wednesday, February 6, 13
Specific info through targeted keyword search?
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Multiple options?
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Browsing?
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Exhaustive research?
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Finding it again?
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Let’s apply this.
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Visualizing Architecture
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Content Mapping
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Wednesday, February 6, 13
Wednesday, February 6, 13