Influencing consumer behaviour jo daniels bitc
10
GOOD MARKETING CONFERENCE JOANNA DANIELS BUSINESS IN THE COMMUNITY
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Presentation from Joanna Daniels, BITC at the CIM Good Marketing Conference, ARU Chelmsford on 30 November 2012
Transcript of Influencing consumer behaviour jo daniels bitc
www.bitc.org.uk
GOOD MARKETING CONFERENCE JOANNA DANIELS BUSINESS IN THE COMMUNITY
www.bitc.org.uk
www.bitc.org.uk
Body copy 20pt Arial Regular
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expelendit pro doloriorio que non pro tempor andeles autem ipsum di
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Page title, 28pt, Arial Bold
Large text slide, heading 24pt, Arial Bold
THE ROLE OF THE
MARKETER?
www.bitc.org.uk
www.bitc.org.uk
PROTECTED
www.bitc.org.uk
www.bitc.org.uk
WE ARE CONFUSED...
WE HAVE SELECTIVE HEARING...
WE FEEL DISEMPOWERED...
WE ARE SCEPTICAL...
www.bitc.org.uk
www.bitc.org.uk
Body copy 20pt Arial Regular
Keep text succinct, et vel molor sit fugiatemque ma in re dolupta
voluptusam faccumet ma veribus erum exerum faceritate dolor rem quas
expelendit pro doloriorio que non pro tempor andeles autem ipsum di
abo. Nam, voluptis sunt et, que molent qui remporis iusantet laborun.
Page title, 28pt, Arial Bold
Large text slide, heading 24pt, Arial Bold
THE ROLE OF THE
CONSUMER?
www.bitc.org.uk
“The pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty”
Winston Churchill
