The video’s that I looked at are:

•The Reason – Hoobastank

•Wherever You Will Go – The Calling

•Broken – Lifehouse

•Collide – Howie Day

•Pedal To The Metal - Kazzer

I really like the songs Broken by Lifehouse and The Reason by Hoobastank. These video’s were released over 5 years ago so not as technologically advanced as today but I decided to look carefully at their videos as I liked the simplicity of cinematography used in them. In relation to cinematography I found I really liked the close up on the hands in the car either tuning the key or the radio up/down symbolising escapism. Something that I would like to feature in my video. It is simple and I found really effective in these videos.

Again whilst looking at these videos along with Wherever You Will go by The Calling and Pedal to the Metal by Kazzer, 2 other videos that I really like is the use of classic cars. As these bands are in the same genre as the song I chose to do, they really influenced my decision to add a classic car to my music video. The car shows a form of escaping life by driving off, a message that I would like to incorporate in my video. I found that in regards to the cinematography there is a lot of close up shots of the car from the front therefore I aim to add shots of the front of the car in my video, showing the audience what car it is.

The main thing I really liked about these video’s is the lighting and effects placed on the clips, giving a slightly old fashioned look to the video as the colouring is de-saturated. This is something I would like to add into my music video to make it look more authentic especially because I would like to add flashbacks in my video. The lighting in the video’s is rather dull, possibly because something bad has or is going to happen within the narrative. I really like this because the lighting then relates to the narrative giving the audience an insight into what may happen.

In relation to narrative and performance I really like the video to Broken by Lifehouse as the artist performance is intertwined in the narrative, there is no separation as the character in the narrative is the artist singing. I would really like to have a similar thing in my video rather than have a completely separate narrative to the performance.

When I watched the video to Chasing Cars by Snow Patrol the beginning scene was of the character sat in a coffee shop. I like the idea of the artist/character in a coffee shop as it is a generic place that people go to sit and think or have a laugh. I would like to use the location of a coffee shop in my video as I think people would be able to relate to sitting and thinking about life in a place like that.

From looking at theses videos I have found that they incorporate a green colour in the background. I think this colour works really well with the darker colours and natural lighting used in the video’s. This colour is a colour that I would really like to use in my video at some point.

I really like the overlapping clips in the video Collide by Howie Day as I feel it reflects what is happening and what he is thinking about, something I would like to include in my video.