Influence of pop culture in the construction of gender
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Influence of pop culture in the construction of gender When Feminismos15MBerlin met Feminist Frequency
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We used the videos from the videoblog 'FeministFrequency' (http://www.youtube.com/user/feministfrequency) to analyze the presence of sexism in mainstream pop culture media such as: cinema, TV-shows, advertisements and video-games. We will see how these expressions of sexism help to create damaging patterns and how the techniques- some conscious some not- are used for that purpose. The video for this presentation can be found here: https://vimeo.com/78294809
Transcript of Influence of pop culture in the construction of gender
Influence of pop culture in the construction of gender
When Feminismos15MBerlin met Feminist Frequency
Scope of the presentation (Disclaimer)
Present the work from the videoblog Feminist Frequency
Show some of its videos
WTF is Feminist Frequency? Ongoing series of
video commentaries exploring gender representations, myths and messages in popular culture media.
Hosted by Anita Sarkeesian
Movies/TV-Shows analized
The core of her work, at least until the kickstarter affair, was the audiovisual storytelling.
Bechdel Test
Bechdel Test
Bechdel test, now with more racism!
Commercials
Sexist ads- Usual objectification- Remain in control if you want to be a man
Retro-sexism Über-sexism
Retro- / über- sexist commercials
DROWN IN PINK,
YOU GIRL!
Toys Not just the
„Barbie issue“ „Neutral“ toys
change to target specific audience by reinforcing gender stereotypes. Eg: Lego
Link baitLink bait is any content or feature, within a website, designed specifically to gain attention or encourage others to link to the website
Movies
Bechdel Test strikes back!
Just four movies out of the fifty prized with the Oscar during its history were focussed on women
„What a man does or not does, is what is worth telling“
Trope #1: Manic pixie dream girl
Trope #2: Women in refrigerators
Trope #3: Smurfette principle
Trope #4: Evil demon seductress
The Evil Demon Seductress is a supernatural creature usually a demon, alien, robot, vampire etc. who is most often disguised as a sexy human female. She uses her sexuality and sexual wiles to manipulate, seduce, kill and often eat poor, helpless men by luring them into her evil web
Trope #5: Mystical pregnancyThe Mystical Pregnancy is a trope writers use to
create drama and terror by invading, violating and exploiting women's reproductive capabilities. Often these female characters have their ovaries harvested by aliens or serve as human incubators for demon spawn. Sometimes they are carrying the Messiah and other times Satan himself.
Trope #6: Straw feminist
The Straw Feminist trope is a deliberately created, exaggerated caricature of a feminist that is used to undermine and ridicule feminist movements.
Videogames
Music
Top 5 creepy christmas songs
Don't worry, here we come!
Thanks for your patience!
http://www.youtube.com/user/feministfrequency
