Industry-Academia Collaboration in the Simulation Domain – Benefits and Lessons Learned
Industry academia collaboration framework
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Transcript of Industry academia collaboration framework
Industry Academia Collaboration Framework
Parasuram Balasubramanian, Founder & CEO, Theme Work Analytics, Bangalore
& Entrepreneur in Residence at Purdue University, USA
Delivered at the 2009 Annual Meeting of the Academy of Management,
Chicago, IL USA on Aug 10, 2009
Research Ecosystem :
Academia Industry
Government
Funding Agency• Funding Agencies and
Government are major stakeholders in the ecosystem.
• All stakeholders need to be nurtured as vital members of the ecosystem.
The research ecosystem consists of many stakeholders with varying objectives
Some fundamental issues arise consistently
due to goal divergence
Industry Perspective
Academic interests
• To be at the cutting edge
• To innovate
• To gain competitive advantage
• To Go to Market quickly
Performance metrics differ
Industry Perspective
Academic interests
• Peer recognition
• Sustained support for graduate students
• Market share, penetration
• Time to market
ScopeDefinition
Management systems and processes differ in design objectives
Industry Perspective
Academic interests Cost
Control
ResourceManagement
open ended
with latitude tightly defined
tightly specifiedTime Management
flexible
mission criticalsubordinated to goal attainment
multi tasking shared resources
dedicated resources
Key issues of conflict
Industry Perspective
Academic interests
Indemnity
Confidentiality
Project Management
Project Scoping
NDA
NDA : Non disclosure Agreement
MOU : Memorandum of Understanding
MRA : Master Research Agreement
SPA : Specific project Agreement
MOU SPAMRA
Framework for Collaboration
The suggested Funding Model can help match objectives of fund sources and research organizations
Basic Research
Grants, Endowments
Grants, Endowments
Industry Associations
Go To Market Phase succeeds the AR(S) Phase.
Applied Research (Generic)
Applied Research (Specific)
Individual firms