Industrial Design
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Industrial Design
Transcript of Industrial Design
Industrial Design
History of Industrial Design The school of St Peter, at Lyons was founded
about 1750 for the instruction of draftsmen employed in preparing patterns for the silk manufacture.
The practical draughtsman's book of industrial design by Jacques-Eugène Armengaud was printed in 1853
Robert Lepper helped to establish one of the country's first industrial design degree programs at Carnegie Institute of Technology
History of Industrial Design The first use of the term "industrial design" is often
attributed to the industrial designer Joseph Claude Sinel in 1919 (although he himself denied this in interviews) but the discipline predates 1919 by at least a decade.
Christopher Dresser is considered the world's first industrial designer.
Industrial design's origins lie in the industrialization of consumer products.
Deutscher Werkbund, founded in 1907 and a precursor to the Bauhaus, was a state-sponsored effort to integrate traditional crafts and industrial mass-production techniques, to put Germany on a competitive footing with England and the United States.
Definition of Industrial Design
“Industrial design is an applied art whereby the aesthetics and usability of mass-produced products may be improved for marketability and production.
The role of an Industrial Designer is to create and execute design solutions towards problems of form, usability, user ergonomics, engineering, marketing, brand development and sales.”
Definition of Industrial Design
A design is the protection of the ornamental or aesthetic aspect of a product
A design makes a product attractive and appealing for the consumers
Definition of Industrial Design Applied art to improve product:
Aesthetics Usability
create and execute design solutions Form, Ergonomics Engineering Marketing Brand development Sales
Definition of Industrial Design
The human aspects of machine-made products and their relationship to people and the environment. Product's human factors engineering, Safety, Form, Color, Maintenance Cost.
Definition of Industrial Design
Industrial design deals with consumer products as well as industrial products. Human behavior, The human-machine interface, The environment, Product it self.
What is Industrial Design? Industrial Design is concerned with all the human
aspects of machine-made products and their relationship to people and the environment.
The designer is responsible for these products and their impact on society and nature.
The designer accounts for the product's human factors engineering, safety, form, color, maintenance and cost.
Industrial design deals with consumer products as well as industrial products.
What is Industrial Design? In order to achieve these ends, designers must be
involved in four major design and research activities:
human behavior, the human-machine interface, the environment, and the product itself.
Areas of design investigation include furniture, housewares, appliances, transportation, tools, farm equipment, medical/electronic instruments, human interface, and recreational support equipment.”
Industrial Designers Society of America
“Industrial design (ID) is the professional service of creating and developing concepts and specifications that optimize the function, value and appearance of products and systems for the mutual benefit of both user and manufacturer.”
Industrial Designs
What can be registered as a design?
The look of the product or part of the product
but
Not the function or idea
What kind of Product?
All kinds of products - being ugly or nicee.g. bottles, chairs, jewellery or appliances
and
Could also be the packaging, a homepage, the interior or setup of a shop e.g. McDonald’s layout, Exclusive branded shops layouts
Rights obtained from a Design
A right to forbid others from producing, selling or importing the same products or products with the same look
25 years
Rights cover nationally
Design Rights in India
India's Design Act, 2000 was enacted to consolidate and amend the law relating to protection of design and to comply with the articles 25 and 26 of TRIPS agreement.
The new act, (earlier Patent and Design Act, 1911 was repealed by this act)
now defines "design" to mean only the features of shape, configuration, pattern, ornament, or composition of lines or colours applied to any article, whether in two- or three-dimensional, or in both forms, by any industrial process or means, whether manual or mechanical or chemical, separate or combined, which in the finished article appeal to and are judged solely by the eye; but does not include any mode or principle of construction.
Conditions to Register a Design:
Condition 1
NoveltyCompletely new look on the market prior to filing but could have been shown up to 12 months before filing
Conditions to Register a Design:
Condition 2
Individual character
To have individual character a design:
has to differ in various ways from the designs already known
Individual Character… or not
Is 2 a Good or Bad Design if 1 is registered?
1 2
Individual Character… or not
Is 2 a Good or Bad Design if 1 is registered?
1 2
Why Register?
To have exclusive right Ban others from copying Certificate of ownership Design registration can be used in
Court A better licens position Design registration gives a broader
protection than copyright
Good Examples of ID
“However, some classic industrial designs are considered as much works of art as works of engineering: the iPod, the Jeep, the Coke bottle, and the VW Beetle are frequently-cited examples.”
iPod
VW Beetle
