Induction Kit

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I INDUCTION & TRAINIG KIT K.P AUTOMOTIVES (P) LTD.

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INDEX

1. Introduction to the Automobile Industry in India page : 32. History of Maruti page : 63. History of K.P.AUTOMOTIVES (P) LTD. page :


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India is an emerging country with huge potential. The domestic economy is nowgrowing at around 9-10%per annum and Indias importance in global terms is beingreinforced by rapidly rising exports and domestic consumption. At a time whennumbers of a slowdown and overheating in the Indian economy have started gaining

momentum, the Indian rupee sprang a surprise by pushing the GDP figure past the

trillion-dollar (42,00,000 crore) mark.

The automotive industry is at the center of Indias new global dynamic. The

domestic market expanding rapidly as incomes rise and consumer credit becomesmore widely available. Manufacturers product lines are being continually expanded,

as is the local automotive manufacturing base. Expectation are high that India can

develop as a global hub for vehicle manufacturers and as an outsourcing center that

offers the global automotive industry solution high up the automotive value chain.

India eyes 25 million automotive jobs.

India's GDP is set to doubleover the nextdecadeIn percentage terms, the automotive industry's contribution should

also double.In dollar terms, the sector's contribution is set to quadruple to

some $145bn

The automobile industry in India accounts for a business volume of $45 billion

and has the potential to grow much faster both through Indian as well as

international manufacturers who have established huge facilities in the country

With the worlds second largest and fastest-growing population, there is nodenying Indias potential in both economic and population terms and the

effect it will have on the auto industry in the years to come. The country isalready off to a good start, with a well-developed components industry and a

production level of 1 million four-wheeled vehicles a year, plus a further 5 milliontwo- and three-wheelers.

The implications, market drivers and scope of a future massive Indian vehicle

market are covered in the India Strategic Market Profile, a brand-new forecast

of Indian automotive and related activity to 2020. Based on Max Pemberton'sunique relational long-term forecasting model, it forecasts car and CV sales,demographics, materials usage, auto industry employment, and explains their

inter- year of healthy growth in auto industry.


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INDUSTRY GROWTH

Future of the Automobilein the Economy

US based consultancy, keystone predicts that India will become worlds thirdlargest automobile market by 2030. Overall size expected to exceed 20 millionwith compoundedannual growthrate of over 12%.


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India Then & Now

1983Number of brands 2Number of models 2

2008

Number of brands 30Number of models 70

Some of the Car companiesin India:

Maruti SuzukiFiat

General motors (Opel, Chevrolet)

FordHonda

HyundaiMercedes BenzNissan

SkodaToyota

Top three manufacturers:

Maruti SuzukiTata motorsHyundai


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History of Maruti

In 1970 , Sanjay Gandhi the son of Indira Gandhi envisioned the manufactureof an indigenous , cost effective , low maintenance compact car for the Indian

middle class . Indira Gandhis cabinet passed a unanimous resolution for the

development and production of a peoples car. Sanjay Gandhis company waschristened Maruti limited. The name of the car was chosen after a Hindu deity

named Maruti Ltd. That time Hindustan Motors Ambassador was the chief car andthe company had come out with a new entrant the premier Padmini that worked

slowly gaining a part of the market share dominated by the ambassador. For thenext ten years the Indian car market had stagnated at a volume of 30,000 to 40,000

cars for the decade ending 1983.

Sanjay Gandhi was awarded the exclusive contract and

license to design, develop and manufacture the Peoples Car. These exclusiverights of production generated some criticism in certain quarters, which was

directly targeted at Indira Gandhi. Over the next few years the company wassidelined to Bangladesh liberation war and emergency.

In the early days under the powerful patronage ofSanjay Gandhi the company was provided with free land, tax breaks and funds. Till

the end of 1970 the company had not started the production and a prototype test

model was welcomed with criticism and skepticism. The company went intoliquidation IN 1977. The media perceived it to be another area of growing

corruption. Unfortunately Marutis started to fly only after the death of SanjayGandhi, when Suzuki motors joined the government of India as a joint venturepartnered with 50% share. After his death Indira Gandhi decided that the project

should not be allowed to die. Marutis entered into this collaboration with Suzukimotors. The collaboration heralded a revolution in the Indian car industry byproducing the maruti-800. It created a record of taking 13 months time to go fromdesign to rolling out cars from a production line.

The production of Maruti-800 in 1983 marked the beginning

of a revolution in the Indian automobile industry. It brought in the latesttechnology of that time more fuel efficiency and lower prices that led to thecreation of a huge market for all car segments as the Indian, middle class grew in

size. This in turn brought in more players in this segment. A number of auxiliary


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car parts making units were set up as more car manufacturers realized it was more

cost effective to make their car parts in India rather than importing them.

Marutis major influence was in helping the component industry

in the country because of its emphasis on localization and indigenization. As in thebeginning that sector hadnt grown much Marutis had to start dozens of joint

ventures with Indian entrepreneurs. It got them from foreign collaborations that ledto collaborations for other manufacturers so that over a period of time the whole

component industry was able to upgrade itself and improve its quality who hadgiven their income leading to major existing export potential vehicle components.

It also brought in better methods of financing that allowed more people who given

their income levels could not afford to buy a car on their own, to buy cars. It stillremains the leader not only in the terms of market share but also in customer

satisfaction surveys. It has consistently topped J.D. power quality surveys,

including 2005. By the year 1993 the company had sold 1, 96,820 cars. By March1994 it produced 1 million vehicles becoming the first Indian company to cross the2 million mark in October, 1997 and rolled out 4 millionth vehicles as Alto-LX

.Then it introduced Wagon-R followed by Swift . Swift has been a great success in

the market .In 2007 Maruti came up with SX4 and Grand Vitara. Maruti Suzuki isone of India's leading automobile manufacturers and the market leader in the car

segment, both in terms of volume of vehicles sold and revenue earned. Until

recently, 18.28% of the company was owned by the Indian government, and 54.2%by Suzuki of Japan. The Indian government held an initial public offering of 25%

of the company in June 2003. As of 10 May 2007, Govt. of India sold its complete

share to Indian financial institutions. With this, Govt. of India no longer has stakein Maruti suzuki india limited.

Maruti suzuki india limited was established in February

1981, though the actual production commenced in 1983 with the Maruti 800, based

on the Suzuki Alto kei car which at the time was the only modern car available in

India, its only competitors- the Hindustan Ambassador and Premier Padmini wereboth around 25 years out of date at that point. Through 2004, Maruti Suzuki has

produced over 5 Million vehicles. Maruti Suzukis are sold in India and various

several other countries, depending upon export orders. Models similar to MarutiSuzukis (but not manufactured by Maruti suzuki india limited) are sold by Suzuki

Motor Corporation and manufactured in Pakistan and other South Asian countries.


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The company annually exports more than 50,000 cars and has

an extremely large domestic market in India selling over 730,000 cars annually.Maruti 800, till 2004, was the India's largest selling compact car ever since it was

launched in 1983. More than a million units of this car have been sold worldwide so

far. Currently, Maruti Suzuki Alto tops the sales charts and Maruti Suzuki Swift is thelargest selling in A2 segment.

Due to the large number of Maruti 800s sold in the Indian

market, the term "Maruti" is commonly used to refer to this compact car model. Tillrecently the term "Maruti", in popular Indian culture, in India Hindu's lord Hanuman

is known as "maruti", was associated to the Maruti 800 model.

Mr. D. S. BrarShinzo Nakanishi (director)

(MD & CEO)

Mr. R. C. Bhargava Mr. Keiichi Asai(chairman) (Director)

Mr. Manvinder Singh Banga Mr. Tsuneo Ohashi(director) (director)
http://www.marutisuzuki.com/board-of-directors-shinzo.aspxhttp://www.marutisuzuki.com/board-of-directors-shinzo.aspxhttp://www.marutisuzuki.com/board-of-directors-shinzo.aspxhttp://www.marutisuzuki.com/board-of-directors-bhargava.aspxhttp://www.marutisuzuki.com/board-of-directors-bhargava.aspxhttp://www.marutisuzuki.com/board-of-directors-keiichi.aspxhttp://www.marutisuzuki.com/board-of-directors-keiichi.aspxhttp://www.marutisuzuki.com/board-of-directors-manvinder.aspxhttp://www.marutisuzuki.com/board-of-directors-manvinder.aspxhttp://www.marutisuzuki.com/board-of-directors-Tsuneo-Ohashi.aspxhttp://www.marutisuzuki.com/board-of-directors-Tsuneo-Ohashi.aspxhttp://www.marutisuzuki.com/board-of-directors-Tsuneo-Ohashi.aspxhttp://www.marutisuzuki.com/board-of-directors-manvinder.aspxhttp://www.marutisuzuki.com/board-of-directors-keiichi.aspxhttp://www.marutisuzuki.com/board-of-directors-bhargava.aspxhttp://www.marutisuzuki.com/board-of-directors-shinzo.aspxhttp://www.marutisuzuki.com/board-of-directors-shinzo.aspx


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Maruti Suzuki India Limited (MSIL, formerly known as Maruti Udyog Limited) is

a subsidiary of Suzuki Motor Corporation, Japan. Maruti Suzuki has been theleader of the Indian car market for over two and a half decades. The company has

two manufacturing facilities located at Gurgaon and Manesar, south of New Delhi,

India. Both the facilities have a combined capability to produce over a 1.5 million(1,500,000) vehicles annually. The company plans to expand its manufacturing

capacity to 1.75 million by 2013.

The Company offers 15 brands and over 150 variants ranging from people's car

Maruti 800 to the latest Life Utility Vehicle, Ertiga. The portfolio includes Maruti800, Alto, Alto K10, A-star, Estilo, WagonR, Ritz, Swift, Swift DZire, SX4, Omni,

Eeco, Kizashi, Grand Vitara, Gypsy and Ertiga. In an environment friendlyinitiative, in August 2010 Maruti Suzuki introduced factory fitted CNG option on 5

models across vehicle segments. These include Eeco, Alto, Estilo, Wagon R and

Sx4. With this Maruti Suzuki became the first company in India to introducefactory fitted CNG vehicles.

In terms of number of cars produced and sold, the Company is the largest

subsidiary of Suzuki Motor Corporation. Cumulatively, the Company has produced

over 10 million vehicles since the roll out of its first vehicle on 14th December,1983.

Maruti Suzuki is the only Indian Company to have crossed the 10 million sales

mark since its inception. In 2011-12, the company sold over 1.13 million vehicles

including 1,27,379 units of exports.

The Company employs over 9000 people (as on 31st March, 2012). Maruti

Suzuki's sales and service network is the largest among car manufacturers in India.The Company has been rated first in customer satisfaction in the JD Power survey

for 12 consecutive years. Besides serving the Indian market, Maruti Suzuki alsoexports cars to several countries in Europe, Asia, Latin America, Africa and

OceaniaMaruti Suzuki's revenue over the years: (Rs. in Million)

Year Net Sales Year Net Sales2006-07

2007-082008-09

1,45,922

1,78,6032,03,583

2009-10

2010-11

2011-12

3,01,198

3,58,490

3,47,059

The company is listed on Bombay Stock Exchange and National Stock Exchange.


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Current Products of Maruti Suzuki

1. 800 (Launched 1983)2. Omni (Launched 1984)3. Gypsy (launched 1985)4. WagonR (Launched 1999)5. Alto (Launched 1997)6. Swift (Launched 2005)7. Estilo (Launched 2007)8. SX4 (Launched 2007)9. Swift DZire (Launched 2008)10.A-star (Launched 2008)11.Ritz (Launched 2009)12.

Eeco (Launched 2010)13.Alto K10 (Launched 2010)

14.Maruti Ertiga(Launched 2012), seven seater MPV R3 designed anddeveloped in India, will compete with Toyota Innova, Mahindra Xylo, andTata Sumo Grande.In early 2012, Suzuki Ertiga will be exported first to

Indonesia in Completely Knock Down car.15.Maruti XA Alpha based compact SUV to compete with the Ford EcoSport &

Renault Duster will be launched in the year 2014

Imported

1. Grand Vitara (Launched 2007)2. Kizashi (Launched 2011)

Discontinued car models

3. 1000 (19902000)4. Zen (19932006)5. Esteem (19942008)6. Baleno (19992007)7. Versa (20012010)8. Grand Vitara XL7 (20032007)


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CORPORATE OFFICE

"NANDAN" D-2 , Janpath , Shyam Nagar , Jaipur-19 (0141)4070100

SHOWROOM c-17 , SJS. Highway , Bani Park, Jaipur (0141)4072222

SHOWROOM B-19, Govind Marg, Opp. Dusherra Ground Adarsh Nagar , Jaipur- 302004 (0141)4074444


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WORKSHOP kp automotives pvt. ltd. , Orbit Mall Civil lines , Metro Station , Ajmer road Jaipur302006 (0141) 4079999

WORKSHOP E-198 , RIICO Industrial Area , Mansorovar,Jaipur (0141)4071111

OTHER THAN - JAIPUR

TONK (RAJASTHAN)Chawni Chowraha,Jaipur Road,Tonk9549651924

CHAKSU (RAJASTHAN)Near Dargah Market,Tonk Road,Chaksu

8696925257

SHAHPURA (RAJASTHAN)N.H 8,Bidara Mode,Rajpura,Shahpura

9828857500


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