Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

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Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010

Transcript of Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Page 1: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Indonesian Roundtable A Publisher’s Perspective

Lisa Serra October 21, 2010

Page 2: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Scholastic Inc.

The world’s largest publisher and distributor of children’s books and a leader in educational technology and related services and children’s media

Our Mission: To help children around the world read and learn

Page 3: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Scholastic’s Credo

We believe in:

– The worth and dignity of each individual – Respect for the diverse groups in our multicultural society – The right of each individual to live in a wholesome environment,

and equally, the personal responsibility of each individual to help gain and preserve a decent and healthful environment, beginning with informed care of one's own body and mind

– High moral and spiritual values – The democratic way of life, with basic liberties — and

responsibilities — for everyone – Constitutional, representative government, and even-handed

justice that maintains equality of rights for all people – Responsible competitive enterprise and responsible labor, with

opportunities for all – Cooperation and understanding among all people for the peace

of the world

Page 4: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Scholastic’s Environmental Mission

To have a strong environmental policy that focuses on certification, wise use of resources, and educating children on environmental issues including climate change and sustainability

To ensure that the paper fiber used

in our product is sustainably harvested

and does not come from areas of social

conflict

Page 5: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

2012 Goals and Paper Fiber Requirements

30% of publication paper to be FSC certified 4% base 2009 – 17.3%

25% of fiber to be recovered (75% of that PCW) 13% base 2009 – 19.8%

Balance of fiber to be free of unacceptable sources of fiber as described by the FSC controlled wood standard which includes illegally harvested fiber

Page 6: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Applying Policy to Overseas Printing

January 2008 Announced policy and notified vendors of our

fiber requirements and goals Scholastic decides to phase out Gold East paper

due to revocation of FSC certificate, and all APP/April

Conversations with our printers to determine options and costs for substitutes

Page 7: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Overseas Product

Fiber Sourcing and Certification

Certified Paper

Non-Certified paper from FSC certified mills Utilize various environmental paper graders

Asking for fiber basket forms

Testing F&Gs to ensure it matches fiber form

Non Compliance Printer Dialogue

Discontinued Usage

Page 8: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

Overseas Product

With Revision of Lacey Act Letters sent to overseas vendors asking them to sign off on our

requirements

Fiber must meet conditions of the FSC controlled wood standard

Fiber must be Lacey Act Compliant Cannot be sourced from APP or April or any of their

subsidiaries

As contracts are renewed or negotiated and RFP’s are issued the same requirement language has been/is being added

Lacey Act compliancy terms added to purchase order terms

Page 9: Indonesian Roundtable A Publisher’s Perspective Lisa Serra October 21, 2010.

THANK YOU