Indonesia Growth in Subscription TV Homes
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IndonesiaGrowth in Subscription TV Homes
2007 2008 2009 2010 2011
500
750
1,1191,300 1,300
Homes (000s)
Source: CASBAA, SNL Kagan
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IndonesiaSubscribers by platform
Source: Nielsen Pay TV Establishment Survey (10 cities) – 2009 (‘000)
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IndonesiaSubscribers by platform
Source: Nielsen Pay TV Establishment Survey (10 cities) - 2009
INDOVISION , 38%
INDOVISION -TOP TV ,
24%
TELKOMVISION (YES TV),
20%FIRSTMEDIA,
11%
INDOVISION - OKE
VISION, 5%
Others, 2%
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Indonesian Elites
32
68
Have access to subscription TV at home
Do not have access to subscription TV at home
Source: Synovate PAX Q209-Q110PAX Indonesia: Jakarta
32% have subscription TV 66% watch regional cable & satellite TV
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IndonesiaAdspend by media YOY
TV Koran Majalah & Tabloid
15,419
5,698
1,095
17,758
6,612
1,211
20,618
8,161
1,246
23,053
10,666
1,369
26,240
13,791
1,678
29,887
16,902
1,784
Y2004 Y2005 Y2006 Y2007 Y2008 Y2009
Source: Nielsen Advertising Information Systems. Jan – Dec 2004 – 2009, all media, based on gross rate card (not calculate any discount, promo, bonus, etc.), in Rp.’000 000 all commercial product