Indirect Channel Communication

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Collaborate beyond the enterprise Whitepaper from Relayware Indirect Channel Communication

description

When you rely upon the members of your indirect channel ecosystem to drive your marketing and sales effort and provide quality service and support to your customers; targeted, timely, personalized and pertinent communication is essential. But in the era of smart phones, tablets, instant messaging and social media, it’s also critical to acknowledge that your audience’s communication preferences and communication technology have changed significantly in a just a few short years. This whitepaper challenges you to rethink your channel communication strategy and adopt a true multichannel approach complementing email and portals with a wide variety of mediums and goes on to analyze the technology available to today’s channel marketers.

Transcript of Indirect Channel Communication

Page 1: Indirect Channel Communication

Collaborate beyond the enterprise

Whitepaper from Relayware

Indirect Channel Communication

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Contents

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Syntax

Semantics

Call to action

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Action

Medium

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