INDIGO SHIRE PLANNING PERMIT REQUIREMENTS COUNCIL · PLANNING PERMIT REQUIREMENTS A Planning Permit...
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SIGNAGE GUIDELINES INDIGO SHIRE COUNCIL
Transcript of INDIGO SHIRE PLANNING PERMIT REQUIREMENTS COUNCIL · PLANNING PERMIT REQUIREMENTS A Planning Permit...
INDIGOSHIRECOUNCIL
SIGNAGEGUIDELINES
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PLANNINGPERMITREQUIREMENTS
APlanningPermitisrequiredforallsignage,painting,blinds,outstandsonfootpaths,bannersandanyotherworkswhichchangetheexternalappearanceofaheritageplace.Permitapplicationrequirementsaredetailedinsidethebackcoveroftheseguidelines.ThecommercialareasofBeechworth,Rutherglen,YackandandahandChilternareallcoveredbyHeritageOverlaycontrolsundertheIndigoPlanningScheme.FordetailedinformationonHeritageOverlayAreasgotoPlanningMapsOnline:http://services.land.vic.gov.au/mapsOrgototheCouncilwebsiteandmakeanenquiryat:http://www.indigoshire.vic.gov.au/Planning_Building/Heritage/Heritage_Advisory_ServicePermitapplicationformsareavailablefromCouncilofficesandonlineat:http://www.indigoshire.vic.gov.au/Planning_Building/Forms_fees_-_Planning‘A’framesignagerequiresaLocalLawpermit.FormsareavailablefromCouncilofficesandonlineat:http://www.indigoshire.vic.gov.au/Your_Council/Forms_Policies_Plans/Customer_related_forms
CONTACTDETAILS
IndigoShireCouncilPOBox28BeechworthVictoria3747www.indigoshire.vic.gov.auinfo@indigoshire.vic.gov.auPHONE:1300365003or0357288000
INDIGOSHIRECOUNCIL
SIGNAGEGUIDELINES
Page|2
PLANNINGPERMITREQUIREMENTS
APlanningPermitisrequiredforallsignage,painting,blinds,outstandsonfootpaths,bannersandanyotherworkswhichchangetheexternalappearanceofaheritageplace.Permitapplicationrequirementsaredetailedinsidethebackcoveroftheseguidelines.ThecommercialareasofBeechworth,Rutherglen,YackandandahandChilternareallcoveredbyHeritageOverlaycontrolsundertheIndigoPlanningScheme.FordetailedinformationonHeritageOverlayAreasgotoPlanningMapsOnline:http://services.land.vic.gov.au/mapsOrgototheCouncilwebsiteandmakeanenquiryat:http://www.indigoshire.vic.gov.au/Planning_Building/Heritage/Heritage_Advisory_ServicePermitapplicationformsareavailablefromCouncilofficesandonlineat:http://www.indigoshire.vic.gov.au/Planning_Building/Forms_fees_-_Planning‘A’framesignagerequiresaLocalLawpermit.FormsareavailablefromCouncilofficesandonlineat:http://www.indigoshire.vic.gov.au/Your_Council/Forms_Policies_Plans/Customer_related_forms
CONTACTDETAILS
IndigoShireCouncilPOBox28BeechworthVictoria3747www.indigoshire.vic.gov.auinfo@indigoshire.vic.gov.auPHONE:1300365003or0357288000
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INDIGOSHIRECOUNCIL
SIGNAGEGUIDELINES
Page|2
PLANNINGPERMITREQUIREMENTS
APlanningPermitisrequiredforallsignage,painting,blinds,outstandsonfootpaths,bannersandanyotherworkswhichchangetheexternalappearanceofaheritageplace.Permitapplicationrequirementsaredetailedinsidethebackcoveroftheseguidelines.ThecommercialareasofBeechworth,Rutherglen,YackandandahandChilternareallcoveredbyHeritageOverlaycontrolsundertheIndigoPlanningScheme.FordetailedinformationonHeritageOverlayAreasgotoPlanningMapsOnline:http://services.land.vic.gov.au/mapsOrgototheCouncilwebsiteandmakeanenquiryat:http://www.indigoshire.vic.gov.au/Planning_Building/Heritage/Heritage_Advisory_ServicePermitapplicationformsareavailablefromCouncilofficesandonlineat:http://www.indigoshire.vic.gov.au/Planning_Building/Forms_fees_-_Planning‘A’framesignagerequiresaLocalLawpermit.FormsareavailablefromCouncilofficesandonlineat:http://www.indigoshire.vic.gov.au/Your_Council/Forms_Policies_Plans/Customer_related_forms
CONTACTDETAILS
IndigoShireCouncilPOBox28BeechworthVictoria3747www.indigoshire.vic.gov.auinfo@indigoshire.vic.gov.auPHONE:1300365003or0357288000
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TableofContents
WhyhaveBusinessSignageGuidelines.............................................................5
Whatisthehistoricprecedentfortheseguidelines?...................................7
ConservationofSignage............................................................................................8
WhatisSupported?..................................................................................................10
FontStyles....................................................................................................................11
Colour.............................................................................................................................17
SignageLocation.......................................................................................................21
PlanningPermitApplicationRequirements.................................................29
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Introduction
These guidelines have been prepared to help interpret and apply thesignagepolicyandcontrolsoftheIndigoPlanningScheme.
They are intended to provide guidance on the types, format, location,coloursandstyleofsignagethatwillbesupportedbyCouncil inheritageareas.
TheguidelinesshouldbeusedwiththeIndigoShireSignageColourChart.
Before you start work on any external areas you will need to obtain aPlanning Permit. A Planning Permit is a legal document that givespermission for a development on a particular piece of land. To obtain apermit,anapplicationmustbemadetoCouncil.
PlanningPermitscontainwrittenconditionsandhaveendorsedplansthatshow what is approved. The proposed development must satisfy all theconditionsonaplanningpermitandcomplywiththeendorsedplans.
Permitapplicationrequirementsaredetailedinsidethebackcoveroftheseguidelines.
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TableofContents
WhyhaveBusinessSignageGuidelines.............................................................5
Whatisthehistoricprecedentfortheseguidelines?...................................7
ConservationofSignage............................................................................................8
WhatisSupported?..................................................................................................10
FontStyles....................................................................................................................11
Colour.............................................................................................................................17
SignageLocation.......................................................................................................21
PlanningPermitApplicationRequirements.................................................29
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Introduction
These guidelines have been prepared to help interpret and apply thesignagepolicyandcontrolsoftheIndigoPlanningScheme.
They are intended to provide guidance on the types, format, location,coloursandstyleofsignagethatwillbesupportedbyCouncil inheritageareas.
TheguidelinesshouldbeusedwiththeIndigoShireSignageColourChart.
Before you start work on any external areas you will need to obtain aPlanning Permit. A Planning Permit is a legal document that givespermission for a development on a particular piece of land. To obtain apermit,anapplicationmustbemadetoCouncil.
PlanningPermitscontainwrittenconditionsandhaveendorsedplansthatshow what is approved. The proposed development must satisfy all theconditionsonaplanningpermitandcomplywiththeendorsedplans.
Permitapplicationrequirementsaredetailedinsidethebackcoveroftheseguidelines.
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TableofContents
WhyhaveBusinessSignageGuidelines.............................................................5
Whatisthehistoricprecedentfortheseguidelines?...................................7
ConservationofSignage............................................................................................8
WhatisSupported?..................................................................................................10
FontStyles....................................................................................................................11
Colour.............................................................................................................................17
SignageLocation.......................................................................................................21
PlanningPermitApplicationRequirements.................................................29
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Introduction
These guidelines have been prepared to help interpret and apply thesignagepolicyandcontrolsoftheIndigoPlanningScheme.
They are intended to provide guidance on the types, format, location,coloursandstyleofsignagethatwillbesupportedbyCouncil inheritageareas.
TheguidelinesshouldbeusedwiththeIndigoShireSignageColourChart.
Before you start work on any external areas you will need to obtain aPlanning Permit. A Planning Permit is a legal document that givespermission for a development on a particular piece of land. To obtain apermit,anapplicationmustbemadetoCouncil.
PlanningPermitscontainwrittenconditionsandhaveendorsedplansthatshow what is approved. The proposed development must satisfy all theconditionsonaplanningpermitandcomplywiththeendorsedplans.
Permitapplicationrequirementsaredetailedinsidethebackcoveroftheseguidelines.
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WhyhaveBusinessSignageGuidelines
IndigoShirehasanumberoftownshipsthatarerecognisednationallyfortheir highly significant streetscapes. Council is responsible for ensuringthe significance of historic places is conserved. This means making surethatallnewwork,includingallsignage,maintainsthehistoriccharacterofanarea.
Thepreservationof theauthenticityof Indigo’sheritageplaces is integraltomaintainingtheoutstandingculturalheritagevalues.Theintegrityoftheheritage streetscapes within the townships draws many visitors to theregion.Ithasalsobecomeanincreasinglydesirableplacetoliveandthisislargelybecauseofitshistoriccharacter.
Theresult is thatculturalheritage tourismhasbecomeoneof theShire’smain economic drivers. The preservation of the historic character andsetting assists most businesses in the Shire to maintain a competitiveadvantagewithintheregion.
ThecommercialsuccessofthetownshipsandtheliveabilityoftheShire-setagainstthisdesirablehistoriccharacter-hasprovidedtheincentiveforsignagecontrols,as thiswillassist inthepreservationof these importantheritageplaces.
Introductionofnewelements(signage)withinexistingstreetscapesrepresentsachallengeforconservation.ItisadelicatebalancebetweensupportingavibrantanddiversecommunitywhilestillmaintainingtheuniqueheritagecharacterfoundwithintheShire’shistorictownships.
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Heritagebuildings andplacesplay a key role in theoverall presentation,character and appearance of the Shire and are enjoyed by residents andvisitors alike. They display a distinctive regional character and aredistinguishable from city counterparts. It is important that this point ofdifferencebepreservedandprotectedfromthechangeablefashiondriventrendsfoundinmanyofourcities.
One of the most remarkable aspects of the Shire is the high degree ofintegrity retained in built form and in particular the intactness of thecommercialcentres.InrecognitionoftheseremarkableassetsCouncilhasworkedatdevelopingareadilyidentifiablebrandforthepromotionoftheShire.Thisbrandingreliesonthepreservationofitsirreplaceablehistoriccharacteranduniqueaesthetictraditions.
Thecontinuedpreservationof thehistoriccharacterandhistoricsettingswillhelpmostbusinessesintheShiretomaintainacompetitiveadvantageandthebenefitsobtainedfromculturalheritagetourism.
Development and signage canerode the significance andcharacterofheritageplaces.
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WhyhaveBusinessSignageGuidelines
IndigoShirehasanumberoftownshipsthatarerecognisednationallyfortheir highly significant streetscapes. Council is responsible for ensuringthe significance of historic places is conserved. This means making surethatallnewwork,includingallsignage,maintainsthehistoriccharacterofanarea.
Thepreservationof theauthenticityof Indigo’sheritageplaces is integraltomaintainingtheoutstandingculturalheritagevalues.Theintegrityoftheheritage streetscapes within the townships draws many visitors to theregion.Ithasalsobecomeanincreasinglydesirableplacetoliveandthisislargelybecauseofitshistoriccharacter.
Theresult is thatculturalheritage tourismhasbecomeoneof theShire’smain economic drivers. The preservation of the historic character andsetting assists most businesses in the Shire to maintain a competitiveadvantagewithintheregion.
ThecommercialsuccessofthetownshipsandtheliveabilityoftheShire-setagainstthisdesirablehistoriccharacter-hasprovidedtheincentiveforsignagecontrols,as thiswillassist inthepreservationof these importantheritageplaces.
Introductionofnewelements(signage)withinexistingstreetscapesrepresentsachallengeforconservation.ItisadelicatebalancebetweensupportingavibrantanddiversecommunitywhilestillmaintainingtheuniqueheritagecharacterfoundwithintheShire’shistorictownships.
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Heritagebuildings andplacesplay a key role in theoverall presentation,character and appearance of the Shire and are enjoyed by residents andvisitors alike. They display a distinctive regional character and aredistinguishable from city counterparts. It is important that this point ofdifferencebepreservedandprotectedfromthechangeablefashiondriventrendsfoundinmanyofourcities.
One of the most remarkable aspects of the Shire is the high degree ofintegrity retained in built form and in particular the intactness of thecommercialcentres.InrecognitionoftheseremarkableassetsCouncilhasworkedatdevelopingareadilyidentifiablebrandforthepromotionoftheShire.Thisbrandingreliesonthepreservationofitsirreplaceablehistoriccharacteranduniqueaesthetictraditions.
Thecontinuedpreservationof thehistoriccharacterandhistoricsettingswillhelpmostbusinessesintheShiretomaintainacompetitiveadvantageandthebenefitsobtainedfromculturalheritagetourism.
Development and signage canerode the significance andcharacterofheritageplaces.
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WhyhaveBusinessSignageGuidelines
IndigoShirehasanumberoftownshipsthatarerecognisednationallyfortheir highly significant streetscapes. Council is responsible for ensuringthe significance of historic places is conserved. This means making surethatallnewwork,includingallsignage,maintainsthehistoriccharacterofanarea.
Thepreservationof theauthenticityof Indigo’sheritageplaces is integraltomaintainingtheoutstandingculturalheritagevalues.Theintegrityoftheheritage streetscapes within the townships draws many visitors to theregion.Ithasalsobecomeanincreasinglydesirableplacetoliveandthisislargelybecauseofitshistoriccharacter.
Theresult is thatculturalheritage tourismhasbecomeoneof theShire’smain economic drivers. The preservation of the historic character andsetting assists most businesses in the Shire to maintain a competitiveadvantagewithintheregion.
ThecommercialsuccessofthetownshipsandtheliveabilityoftheShire-setagainstthisdesirablehistoriccharacter-hasprovidedtheincentiveforsignagecontrols,as thiswillassist inthepreservationof these importantheritageplaces.
Introductionofnewelements(signage)withinexistingstreetscapesrepresentsachallengeforconservation.ItisadelicatebalancebetweensupportingavibrantanddiversecommunitywhilestillmaintainingtheuniqueheritagecharacterfoundwithintheShire’shistorictownships.
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Heritagebuildings andplacesplay a key role in theoverall presentation,character and appearance of the Shire and are enjoyed by residents andvisitors alike. They display a distinctive regional character and aredistinguishable from city counterparts. It is important that this point ofdifferencebepreservedandprotectedfromthechangeablefashiondriventrendsfoundinmanyofourcities.
One of the most remarkable aspects of the Shire is the high degree ofintegrity retained in built form and in particular the intactness of thecommercialcentres.InrecognitionoftheseremarkableassetsCouncilhasworkedatdevelopingareadilyidentifiablebrandforthepromotionoftheShire.Thisbrandingreliesonthepreservationofitsirreplaceablehistoriccharacteranduniqueaesthetictraditions.
Thecontinuedpreservationof thehistoriccharacterandhistoricsettingswillhelpmostbusinessesintheShiretomaintainacompetitiveadvantageandthebenefitsobtainedfromculturalheritagetourism.
Development and signage canerode the significance andcharacterofheritageplaces.
Page|5
WhyhaveBusinessSignageGuidelines
IndigoShirehasanumberoftownshipsthatarerecognisednationallyfortheir highly significant streetscapes. Council is responsible for ensuringthe significance of historic places is conserved. This means making surethatallnewwork,includingallsignage,maintainsthehistoriccharacterofanarea.
Thepreservationof theauthenticityof Indigo’sheritageplaces is integraltomaintainingtheoutstandingculturalheritagevalues.Theintegrityoftheheritage streetscapes within the townships draws many visitors to theregion.Ithasalsobecomeanincreasinglydesirableplacetoliveandthisislargelybecauseofitshistoriccharacter.
Theresult is thatculturalheritage tourismhasbecomeoneof theShire’smain economic drivers. The preservation of the historic character andsetting assists most businesses in the Shire to maintain a competitiveadvantagewithintheregion.
ThecommercialsuccessofthetownshipsandtheliveabilityoftheShire-setagainstthisdesirablehistoriccharacter-hasprovidedtheincentiveforsignagecontrols,as thiswillassist inthepreservationof these importantheritageplaces.
Introductionofnewelements(signage)withinexistingstreetscapesrepresentsachallengeforconservation.ItisadelicatebalancebetweensupportingavibrantanddiversecommunitywhilestillmaintainingtheuniqueheritagecharacterfoundwithintheShire’shistorictownships.
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Heritagebuildings andplacesplay a key role in theoverall presentation,character and appearance of the Shire and are enjoyed by residents andvisitors alike. They display a distinctive regional character and aredistinguishable from city counterparts. It is important that this point ofdifferencebepreservedandprotectedfromthechangeablefashiondriventrendsfoundinmanyofourcities.
One of the most remarkable aspects of the Shire is the high degree ofintegrity retained in built form and in particular the intactness of thecommercialcentres.InrecognitionoftheseremarkableassetsCouncilhasworkedatdevelopingareadilyidentifiablebrandforthepromotionoftheShire.Thisbrandingreliesonthepreservationofitsirreplaceablehistoriccharacteranduniqueaesthetictraditions.
Thecontinuedpreservationof thehistoriccharacterandhistoricsettingswillhelpmostbusinessesintheShiretomaintainacompetitiveadvantageandthebenefitsobtainedfromculturalheritagetourism.
Development and signage canerode the significance andcharacterofheritageplaces.
Page|5
WhyhaveBusinessSignageGuidelines
IndigoShirehasanumberoftownshipsthatarerecognisednationallyfortheir highly significant streetscapes. Council is responsible for ensuringthe significance of historic places is conserved. This means making surethatallnewwork,includingallsignage,maintainsthehistoriccharacterofanarea.
Thepreservationof theauthenticityof Indigo’sheritageplaces is integraltomaintainingtheoutstandingculturalheritagevalues.Theintegrityoftheheritage streetscapes within the townships draws many visitors to theregion.Ithasalsobecomeanincreasinglydesirableplacetoliveandthisislargelybecauseofitshistoriccharacter.
Theresult is thatculturalheritage tourismhasbecomeoneof theShire’smain economic drivers. The preservation of the historic character andsetting assists most businesses in the Shire to maintain a competitiveadvantagewithintheregion.
ThecommercialsuccessofthetownshipsandtheliveabilityoftheShire-setagainstthisdesirablehistoriccharacter-hasprovidedtheincentiveforsignagecontrols,as thiswillassist inthepreservationof these importantheritageplaces.
Introductionofnewelements(signage)withinexistingstreetscapesrepresentsachallengeforconservation.ItisadelicatebalancebetweensupportingavibrantanddiversecommunitywhilestillmaintainingtheuniqueheritagecharacterfoundwithintheShire’shistorictownships.
Page|6
Heritagebuildings andplacesplay a key role in theoverall presentation,character and appearance of the Shire and are enjoyed by residents andvisitors alike. They display a distinctive regional character and aredistinguishable from city counterparts. It is important that this point ofdifferencebepreservedandprotectedfromthechangeablefashiondriventrendsfoundinmanyofourcities.
One of the most remarkable aspects of the Shire is the high degree ofintegrity retained in built form and in particular the intactness of thecommercialcentres.InrecognitionoftheseremarkableassetsCouncilhasworkedatdevelopingareadilyidentifiablebrandforthepromotionoftheShire.Thisbrandingreliesonthepreservationofitsirreplaceablehistoriccharacteranduniqueaesthetictraditions.
Thecontinuedpreservationof thehistoriccharacterandhistoricsettingswillhelpmostbusinessesintheShiretomaintainacompetitiveadvantageandthebenefitsobtainedfromculturalheritagetourism.
Development and signage canerode the significance andcharacterofheritageplaces.
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Whatisthehistoricprecedentfortheseguidelines?
TheguidelinesarebasedontheresearchundertakenbytheNationalTrustduring the 1970s. During this period, the townships of Beechworth andMaldonwereidentifiedasbeingnotable19thcenturygoldfieldtownships.The National Trust in association with the University of Melbourneinvestigatedwhatwastypicalsignagefromthe19thcenturyandwhereitwas traditionally located. The findings were published in -Lettering andSignsonBuildingsc1850-1900.Thisdocumenthas informedbestpracticeheritagepreservationcontrolssincethelate1970sandearly1980s.
Thisapproachtosignagehasproventobecommerciallysuccessfulandisrecognisedasbeinganappropriateandequitablemethodforthecontrolofbusiness signage. It has longbeen recognizedbyCouncil that consistentsignage is integral to the branding and promotion of the Shire as ahistorically unique area and policies have been adopted to implementconsistentcontrols.
These guidelines set out font style (lettering design) and a colour rangethat is appropriate for general use. These are based on the historicprecedents identified by the National Trust and the University ofMelbourne.
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ConservationofSignage
Originalsignageandreplicasignagethathasattainedculturalsignificancesuchasthesignagecreatedforfilmsetsinthe1970sand1980sinChilternwillgenerallyneedconservation.
Conservation is required tobecarriedout inaccordancewithConservingHistoricSigns:ConservationGuidelines forHistoricSignsandNewSignsonHeritage Buildings, Heritage Office, Department of Planning, NSW, 2006.This is a specialist skill and must not be attempted by unqualifiedtradespeople. Please contact Council for further advice on conservationissues.
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ChilternSignage–preparedforafilmsetc1980
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WhatisSupported?
Lettering used for signs on buildings during the nineteenth century wascharacterisedbyboldnessandclarityofexpression.Letteringwasclearlyformed such that from a distance it remained legible. Contrast increaseslegibility and most signs had a light background on which darker lettersappeared.Theletteringfontswereusuallyofanausteretypewithanabsenceofthemoreflorid(highlydecorative)andcomplexfonts.
Ingeneralthefollowing19thcenturyprincipleshavebeenadoptedintheseGuidelines as they reflect what was typically found in the Indigo Shireduringitsmostculturallysignificantpostcontactperiodsofdevelopment.
Thatis:• UPPERCASElettering• Traditionallocationsofsignage• Symmetry within the signage layout [design and location of
signage]• Similarfonts• Proportionallocationandproportionalsizeoflettering• Appropriatecolours[SeetheIndigoShireSignageColourChartfor
alistofcolours]
Itisnotnecessarytoreplicatehistoricsignagebuttheprinciplesofhistoricsignage need to be adopted. However, if original signage or sufficientevidenceremainsthiswillneedtobeconservedandmustnotberemoved.
Whatisthehistoricprecedentfortheseguidelines?
TheguidelinesarebasedontheresearchundertakenbytheNationalTrustduring the 1970s. During this period, the townships of Beechworth andMaldonwereidentifiedasbeingnotable19thcenturygoldfieldtownships.The National Trust in association with the University of Melbourneinvestigatedwhatwastypicalsignagefromthe19thcenturyandwhereitwas traditionally located. The findings were published in -Lettering andSignsonBuildingsc1850-1900.Thisdocumenthas informedbestpracticeheritagepreservationcontrolssincethelate1970sandearly1980s.
Thisapproachtosignagehasproventobecommerciallysuccessfulandisrecognisedasbeinganappropriateandequitablemethodforthecontrolofbusiness signage. It has longbeen recognizedbyCouncil that consistentsignage is integral to the branding and promotion of the Shire as ahistorically unique area and policies have been adopted to implementconsistentcontrols.
These guidelines set out font style (lettering design) and a colour rangethat is appropriate for general use. These are based on the historicprecedents identified by the National Trust and the University ofMelbourne.
Page|8
ConservationofSignage
Originalsignageandreplicasignagethathasattainedculturalsignificancesuchasthesignagecreatedforfilmsetsinthe1970sand1980sinChilternwillgenerallyneedconservation.
Conservation is required tobecarriedout inaccordancewithConservingHistoricSigns:ConservationGuidelines forHistoricSignsandNewSignsonHeritage Buildings, Heritage Office, Department of Planning, NSW, 2006.This is a specialist skill and must not be attempted by unqualifiedtradespeople. Please contact Council for further advice on conservationissues.
Whatisthehistoricprecedentfortheseguidelines?
TheguidelinesarebasedontheresearchundertakenbytheNationalTrustduring the 1970s. During this period, the townships of Beechworth andMaldonwereidentifiedasbeingnotable19thcenturygoldfieldtownships.The National Trust in association with the University of Melbourneinvestigatedwhatwastypicalsignagefromthe19thcenturyandwhereitwas traditionally located. The findings were published in -Lettering andSignsonBuildingsc1850-1900.Thisdocumenthas informedbestpracticeheritagepreservationcontrolssincethelate1970sandearly1980s.
Thisapproachtosignagehasproventobecommerciallysuccessfulandisrecognisedasbeinganappropriateandequitablemethodforthecontrolofbusiness signage. It has longbeen recognizedbyCouncil that consistentsignage is integral to the branding and promotion of the Shire as ahistorically unique area and policies have been adopted to implementconsistentcontrols.
These guidelines set out font style (lettering design) and a colour rangethat is appropriate for general use. These are based on the historicprecedents identified by the National Trust and the University ofMelbourne.
Page|8
ConservationofSignage
Originalsignageandreplicasignagethathasattainedculturalsignificancesuchasthesignagecreatedforfilmsetsinthe1970sand1980sinChilternwillgenerallyneedconservation.
Conservation is required tobecarriedout inaccordancewithConservingHistoricSigns:ConservationGuidelines forHistoricSignsandNewSignsonHeritage Buildings, Heritage Office, Department of Planning, NSW, 2006.This is a specialist skill and must not be attempted by unqualifiedtradespeople. Please contact Council for further advice on conservationissues.
9
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ChilternSignage–preparedforafilmsetc1980
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WhatisSupported?
Lettering used for signs on buildings during the nineteenth century wascharacterisedbyboldnessandclarityofexpression.Letteringwasclearlyformed such that from a distance it remained legible. Contrast increaseslegibility and most signs had a light background on which darker lettersappeared.Theletteringfontswereusuallyofanausteretypewithanabsenceofthemoreflorid(highlydecorative)andcomplexfonts.
Ingeneralthefollowing19thcenturyprincipleshavebeenadoptedintheseGuidelines as they reflect what was typically found in the Indigo Shireduringitsmostculturallysignificantpostcontactperiodsofdevelopment.
Thatis:• UPPERCASElettering• Traditionallocationsofsignage• Symmetry within the signage layout [design and location of
signage]• Similarfonts• Proportionallocationandproportionalsizeoflettering• Appropriatecolours[SeetheIndigoShireSignageColourChartfor
alistofcolours]
Itisnotnecessarytoreplicatehistoricsignagebuttheprinciplesofhistoricsignage need to be adopted. However, if original signage or sufficientevidenceremainsthiswillneedtobeconservedandmustnotberemoved.
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ChilternSignage–preparedforafilmsetc1980
Page|10
WhatisSupported?
Lettering used for signs on buildings during the nineteenth century wascharacterisedbyboldnessandclarityofexpression.Letteringwasclearlyformed such that from a distance it remained legible. Contrast increaseslegibility and most signs had a light background on which darker lettersappeared.Theletteringfontswereusuallyofanausteretypewithanabsenceofthemoreflorid(highlydecorative)andcomplexfonts.
Ingeneralthefollowing19thcenturyprincipleshavebeenadoptedintheseGuidelines as they reflect what was typically found in the Indigo Shireduringitsmostculturallysignificantpostcontactperiodsofdevelopment.
Thatis:• UPPERCASElettering• Traditionallocationsofsignage• Symmetry within the signage layout [design and location of
signage]• Similarfonts• Proportionallocationandproportionalsizeoflettering• Appropriatecolours[SeetheIndigoShireSignageColourChartfor
alistofcolours]
Itisnotnecessarytoreplicatehistoricsignagebuttheprinciplesofhistoricsignage need to be adopted. However, if original signage or sufficientevidenceremainsthiswillneedtobeconservedandmustnotberemoved.
10
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FontStyles
ThestyleoffontssupportedintheseGuidelinesreflectstheidentifiedfonttypesinuseinIndigoShireintheperiod1860-1900whichistheperiodofprimarypostcontactsignificancefortheShire.
There are a broad range of fonts that meet the principles for signageoutlinedintheseguidelines.TheexamplesbelowincludeROCKWELL
EXTRA BOLD, CAMBRIA MATH, ARIAL BLACK, and aremodern fonts fromMicrosoftWord thatdisplay thecharacteristicsof thenineteenthcenturyfonttypesincommonuseinIndigoShire.
Fonts that meet these characteristics are readily supported for use insignage. Further detail on fonts is provided in Lettering and Signs onBuildings c1850-1900. A copy is available on Council’s web sitewww.indigoshire.vic.gov.au
Lettering
Lettering used was of a simple unembellished type, set out as uniformcapitalletters.
The practice from the second half of the nineteenth century was forletteringonsignagetobeeitherSlabseriforSansserif(withoutserif).
Aserifisthesmalllineattachedtotheendofastrokeinaletterorsymbol.A fontwithserifs iscalledaserif font.A fontwithoutserifs iscalledsansserif.
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Aslabserif(alsocalledMechanistic,Squareserif,AntiqueorEgyptian)isatype of serif font characterized by thick, block-like serifs. Serif terminalsfrom the period are blunt and angular. Slab serifs were invented in andmostpopularduringthenineteenthcentury.
EvidencesuggeststhatinIndigo,theuseofSansseriffontspredominatedoverSlabserif.
Font designs based on sign painting traditions (or vice versa) from theperiod can be referred to as block lettering and are extremely bold,intendedtograbattention.
ThemostcommonfontsusedinIndigohadthefollowingcharacteristics:
• TheyaresquareinsectionbasedonthecompositionalprinciplesusedtocreateRomanfonts.
• Onlycapitalsareused.
• Lettersarenotcompressed.
• Heavythickletterswithanevenlineandunbracketedserifs(anabruptserifthatmeetsthestemata90°angle).
SLAB SERIF
ROCKWELL EXTRA BOLD *
• Heavy thick letters with an even line with bracketed slab serifswhichintroducesacurvethatflowsintothestemoftheletter.
SLABSERIFCAMBRIAMATH*
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FontStyles
ThestyleoffontssupportedintheseGuidelinesreflectstheidentifiedfonttypesinuseinIndigoShireintheperiod1860-1900whichistheperiodofprimarypostcontactsignificancefortheShire.
There are a broad range of fonts that meet the principles for signageoutlinedintheseguidelines.TheexamplesbelowincludeROCKWELL
EXTRA BOLD, CAMBRIA MATH, ARIAL BLACK, and aremodern fonts fromMicrosoftWord thatdisplay thecharacteristicsof thenineteenthcenturyfonttypesincommonuseinIndigoShire.
Fonts that meet these characteristics are readily supported for use insignage. Further detail on fonts is provided in Lettering and Signs onBuildings c1850-1900. A copy is available on Council’s web sitewww.indigoshire.vic.gov.au
Lettering
Lettering used was of a simple unembellished type, set out as uniformcapitalletters.
The practice from the second half of the nineteenth century was forletteringonsignagetobeeitherSlabseriforSansserif(withoutserif).
Aserifisthesmalllineattachedtotheendofastrokeinaletterorsymbol.A fontwithserifs iscalledaserif font.A fontwithoutserifs iscalledsansserif.
Page|12
Aslabserif(alsocalledMechanistic,Squareserif,AntiqueorEgyptian)isatype of serif font characterized by thick, block-like serifs. Serif terminalsfrom the period are blunt and angular. Slab serifs were invented in andmostpopularduringthenineteenthcentury.
EvidencesuggeststhatinIndigo,theuseofSansseriffontspredominatedoverSlabserif.
Font designs based on sign painting traditions (or vice versa) from theperiod can be referred to as block lettering and are extremely bold,intendedtograbattention.
ThemostcommonfontsusedinIndigohadthefollowingcharacteristics:
• TheyaresquareinsectionbasedonthecompositionalprinciplesusedtocreateRomanfonts.
• Onlycapitalsareused.
• Lettersarenotcompressed.
• Heavythickletterswithanevenlineandunbracketedserifs(anabruptserifthatmeetsthestemata90°angle).
SLAB SERIF
ROCKWELL EXTRA BOLD *
• Heavy thick letters with an even line with bracketed slab serifswhichintroducesacurvethatflowsintothestemoftheletter.
SLABSERIFCAMBRIAMATH*
12
Page|13
• Sansserif.Thistypehasheavythicklettersofanevenlinewithoutserifs.
SANS SERIF ARIAL BLACK *
*ComparableWindowsfontbutmodifiedtohaveheavy,thickletters.
Case–LowerorUPPER
Lowercaseletteringonexternalsignsand/ormixturesoflowercasewithuppercasewererarelyusedinnineteenthcenturyletteringschemes.
While the general practice was to use uniform capital letters, evidencesuggests that a small number of signs had words set out in capitals butwiththefirst letter(andsometimesthelast)slightlytallerthantheotherletters. Limited use of this stylistic variation can be used as part of thesignage.
AlltextorlettersarerequiredtobeinUPPERCASE.
INDIGO SHIRE
Page|14
Arrangementoflettersonsigns
Thearrangementoflettersneedstobesymmetricalaroundanaxiscuttingthroughthecentreofthesign.Thelocationofasignonthefrontfaçadeofthebuildingisrequiredtobesymmetricaltotheoveralldesignofthebuilding–unlessthereisanhistoricprecedentorthebuildinghasanirregularfaçadewhichmakesthisimpossible.
Symmetricallocationofasignandarrangementofletterswithrelationtothedesignofthebuilding.
Signagenotsymmetricaltofaçadeofbuilding.
Page|13
• Sansserif.Thistypehasheavythicklettersofanevenlinewithoutserifs.
SANS SERIF ARIAL BLACK *
*ComparableWindowsfontbutmodifiedtohaveheavy,thickletters.
Case–LowerorUPPER
Lowercaseletteringonexternalsignsand/ormixturesoflowercasewithuppercasewererarelyusedinnineteenthcenturyletteringschemes.
While the general practice was to use uniform capital letters, evidencesuggests that a small number of signs had words set out in capitals butwiththefirst letter(andsometimesthelast)slightlytallerthantheotherletters. Limited use of this stylistic variation can be used as part of thesignage.
AlltextorlettersarerequiredtobeinUPPERCASE.
INDIGO SHIRE
Page|14
Arrangementoflettersonsigns
Thearrangementoflettersneedstobesymmetricalaroundanaxiscuttingthroughthecentreofthesign.Thelocationofasignonthefrontfaçadeofthebuildingisrequiredtobesymmetricaltotheoveralldesignofthebuilding–unlessthereisanhistoricprecedentorthebuildinghasanirregularfaçadewhichmakesthisimpossible.
Symmetricallocationofasignandarrangementofletterswithrelationtothedesignofthebuilding.
Signagenotsymmetricaltofaçadeofbuilding.
IndIgo ShIre
13
Page|13
• Sansserif.Thistypehasheavythicklettersofanevenlinewithoutserifs.
SANS SERIF ARIAL BLACK *
*ComparableWindowsfontbutmodifiedtohaveheavy,thickletters.
Case–LowerorUPPER
Lowercaseletteringonexternalsignsand/ormixturesoflowercasewithuppercasewererarelyusedinnineteenthcenturyletteringschemes.
While the general practice was to use uniform capital letters, evidencesuggests that a small number of signs had words set out in capitals butwiththefirst letter(andsometimesthelast)slightlytallerthantheotherletters. Limited use of this stylistic variation can be used as part of thesignage.
AlltextorlettersarerequiredtobeinUPPERCASE.
INDIGO SHIRE
Page|14
Arrangementoflettersonsigns
Thearrangementoflettersneedstobesymmetricalaroundanaxiscuttingthroughthecentreofthesign.Thelocationofasignonthefrontfaçadeofthebuildingisrequiredtobesymmetricaltotheoveralldesignofthebuilding–unlessthereisanhistoricprecedentorthebuildinghasanirregularfaçadewhichmakesthisimpossible.
Symmetricallocationofasignandarrangementofletterswithrelationtothedesignofthebuilding.
Signagenotsymmetricaltofaçadeofbuilding.
Page|13
• Sansserif.Thistypehasheavythicklettersofanevenlinewithoutserifs.
SANS SERIF ARIAL BLACK *
*ComparableWindowsfontbutmodifiedtohaveheavy,thickletters.
Case–LowerorUPPER
Lowercaseletteringonexternalsignsand/ormixturesoflowercasewithuppercasewererarelyusedinnineteenthcenturyletteringschemes.
While the general practice was to use uniform capital letters, evidencesuggests that a small number of signs had words set out in capitals butwiththefirst letter(andsometimesthelast)slightlytallerthantheotherletters. Limited use of this stylistic variation can be used as part of thesignage.
AlltextorlettersarerequiredtobeinUPPERCASE.
INDIGO SHIRE
Page|14
Arrangementoflettersonsigns
Thearrangementoflettersneedstobesymmetricalaroundanaxiscuttingthroughthecentreofthesign.Thelocationofasignonthefrontfaçadeofthebuildingisrequiredtobesymmetricaltotheoveralldesignofthebuilding–unlessthereisanhistoricprecedentorthebuildinghasanirregularfaçadewhichmakesthisimpossible.
Symmetricallocationofasignandarrangementofletterswithrelationtothedesignofthebuilding.
Signagenotsymmetricaltofaçadeofbuilding.
Page|13
• Sansserif.Thistypehasheavythicklettersofanevenlinewithoutserifs.
SANS SERIF ARIAL BLACK *
*ComparableWindowsfontbutmodifiedtohaveheavy,thickletters.
Case–LowerorUPPER
Lowercaseletteringonexternalsignsand/ormixturesoflowercasewithuppercasewererarelyusedinnineteenthcenturyletteringschemes.
While the general practice was to use uniform capital letters, evidencesuggests that a small number of signs had words set out in capitals butwiththefirst letter(andsometimesthelast)slightlytallerthantheotherletters. Limited use of this stylistic variation can be used as part of thesignage.
AlltextorlettersarerequiredtobeinUPPERCASE.
INDIGO SHIRE
Page|14
Arrangementoflettersonsigns
Thearrangementoflettersneedstobesymmetricalaroundanaxiscuttingthroughthecentreofthesign.Thelocationofasignonthefrontfaçadeofthebuildingisrequiredtobesymmetricaltotheoveralldesignofthebuilding–unlessthereisanhistoricprecedentorthebuildinghasanirregularfaçadewhichmakesthisimpossible.
Symmetricallocationofasignandarrangementofletterswithrelationtothedesignofthebuilding.
Signagenotsymmetricaltofaçadeofbuilding.
14
Page|15
Repetitionofsignsandoverdevelopment
Signageshouldbelimitedtotheareasoftraditionalsignboardsandshouldnotdominatethearchitecturaldetailsofthebuilding.
Anoverdevelopmentofsignageonanybuildingwillnotbesupported.
Overrepetitionofsignsisnotsupported.
Page|16
GraphicDevices
Graphicdevicesincludeornamentalscrollsandbackgrounds,flaringoftheendsofindividualsansserifletters,shadedlettering,high-lighting,castshadowsandwavingpatterns.
Shadedlettersthatgiveathreedimensionalfeaturearesupported.
OrnamentalScrollsandbackgroundscanbesupportedwithinthecontextofthebuildingdesign.Buildingssuchashotels,emporiums,eatinghousesoftenhadadditionalelementswithinthesignage.Thesecouldincludescrolls,bannersandshadedletters.Seepage8foranoriginalsignshowingscrollwork.Thesetypesofdecorativefeaturescanbeconsideredontheirmerit.
Page|15
Repetitionofsignsandoverdevelopment
Signageshouldbelimitedtotheareasoftraditionalsignboardsandshouldnotdominatethearchitecturaldetailsofthebuilding.
Anoverdevelopmentofsignageonanybuildingwillnotbesupported.
Overrepetitionofsignsisnotsupported.
Page|16
GraphicDevices
Graphicdevicesincludeornamentalscrollsandbackgrounds,flaringoftheendsofindividualsansserifletters,shadedlettering,high-lighting,castshadowsandwavingpatterns.
Shadedlettersthatgiveathreedimensionalfeaturearesupported.
OrnamentalScrollsandbackgroundscanbesupportedwithinthecontextofthebuildingdesign.Buildingssuchashotels,emporiums,eatinghousesoftenhadadditionalelementswithinthesignage.Thesecouldincludescrolls,bannersandshadedletters.Seepage8foranoriginalsignshowingscrollwork.Thesetypesofdecorativefeaturescanbeconsideredontheirmerit.
Page|15
Repetitionofsignsandoverdevelopment
Signageshouldbelimitedtotheareasoftraditionalsignboardsandshouldnotdominatethearchitecturaldetailsofthebuilding.
Anoverdevelopmentofsignageonanybuildingwillnotbesupported.
Overrepetitionofsignsisnotsupported.
Page|16
GraphicDevices
Graphicdevicesincludeornamentalscrollsandbackgrounds,flaringoftheendsofindividualsansserifletters,shadedlettering,high-lighting,castshadowsandwavingpatterns.
Shadedlettersthatgiveathreedimensionalfeaturearesupported.
OrnamentalScrollsandbackgroundscanbesupportedwithinthecontextofthebuildingdesign.Buildingssuchashotels,emporiums,eatinghousesoftenhadadditionalelementswithinthesignage.Thesecouldincludescrolls,bannersandshadedletters.Seepage8foranoriginalsignshowingscrollwork.Thesetypesofdecorativefeaturescanbeconsideredontheirmerit.
15
Page|15
Repetitionofsignsandoverdevelopment
Signageshouldbelimitedtotheareasoftraditionalsignboardsandshouldnotdominatethearchitecturaldetailsofthebuilding.
Anoverdevelopmentofsignageonanybuildingwillnotbesupported.
Overrepetitionofsignsisnotsupported.
Page|16
GraphicDevices
Graphicdevicesincludeornamentalscrollsandbackgrounds,flaringoftheendsofindividualsansserifletters,shadedlettering,high-lighting,castshadowsandwavingpatterns.
Shadedlettersthatgiveathreedimensionalfeaturearesupported.
OrnamentalScrollsandbackgroundscanbesupportedwithinthecontextofthebuildingdesign.Buildingssuchashotels,emporiums,eatinghousesoftenhadadditionalelementswithinthesignage.Thesecouldincludescrolls,bannersandshadedletters.Seepage8foranoriginalsignshowingscrollwork.Thesetypesofdecorativefeaturescanbeconsideredontheirmerit.
16
Page|17
Colour
AllcolourcombinationswillneedthesupportoftheHeritageAdvisor.
TheIndigoShireSignageColourCharthasbeeninformedbyanddevelopedwith reference to the National Trust of Australia (Victoria), TechnicalBulletin1.1,ExteriorPaintColours,1977.
The National Trust Technical Bulletins prescribe standards applicable tothe restoration of old buildings in Victoria, and to sympatheticdevelopment in the neighbourhood of these buildings or in areas ofhistoricalorarchitecturalsignificance.Useofthestandardsisintendedtoensure that the quality of old buildings and areas is not inadvertentlydestroyedbymodernwork.
Traditionally where buildings were painted, the main colours used werevarious shades of cream. Signage board background colours reflect thisand are commonly the same as the overall building colour with acontrastingborderaroundthesignageboard.
A wider range of colours are appropriate to door and window joinery,verandah posts, valances, bargeboard, ornamental works, signwriting,trimmings and metal fittings. This range includes the various shades ofcreamaswellasIndianRed,blackanddarktints,offwhite,chromegreenandPrussianBlue.
The Indigo Shire Signage Colour Chart uses the current AustralianStandards Colour Chart AS2700-2011 to provide an indicative range ofcoloursthatwereavailableandusedinthenineteenthcentury.
Websitessuchashttp://www.e-paint.co.uk/colour_alternatives.aspcanbeusedtocomparecoloursfromdifferentstandards.
Page|18
17
N15
Hom
ebus
h G
rey
N43
Pip
elin
e G
rey
N61
Bla
ck
N44
Brid
ge G
rey
Y43
Parc
hmen
t
Y41
Oliv
e Ye
llow
Y54
Oat
mea
lY6
6 M
udst
one
X21
Pal
e O
chre
X43
Bei
geX
61 W
omb
atR4
4 Po
ssum
R65
Mar
oon
G12
Hol
lyG
34 A
voca
doG
62 R
iver
gum
G63
Dee
p B
ronz
e G
reen
G64
Sla
te
G66
Env
ironm
ent G
reen
G43
Sur
f Gre
en
G52
Euc
alyp
tus
G53
Ban
sksi
a
G54
Mis
t Gre
en
G55
Lic
hen
G56
Sag
e G
reen
G67
Zuc
chin
i
G14
Mos
s G
reen
G15
Rai
n Fo
rest
Gre
en
G16
Tra
ffic
Gre
en
G23
Sha
mro
ck
G24
Fer
n Tr
ee
G25
Oliv
e
P52
Plum
B13
Nav
y Bl
ue
B62
Mid
nigh
t Blu
e
B64
Cha
rcoa
l
R52
Terr
a C
otta
R53
Red
Gum
R55
Cla
ret
R62
Vene
tian
Red
R63
Red
Oxi
de
R64
Dee
p In
dian
Red
X62
Dar
k Ea
rth
X63
Iron
bar
k
X64
Cho
cola
te
X65
Dar
k Br
own
X45
Cin
nam
on
X51
Tan
X52
Coff
ee
X53
Gol
den
Tan
X54
Bro
wn
X55
Nut
Bro
wn
X31
Raffi
a
X32
Mag
nolia
X33
War
m W
hite
X34
Drif
twoo
d
X41
Buff
X42
Bis
cuit
Y55
Dee
p S
tone
Y56
Mer
ino
Y61
Blac
k O
live
Y62
Suga
r Can
e
Y63
Khak
i
Y65
Mus
hroo
m
Y44
Sand
Y45
Man
illa
Y51
Bron
ze O
live
Y52
Cha
moi
s
Y53
Sand
ston
e
N45
Koa
la G
rey
N53
Blu
e G
rey
N52
Mid
Gre
y
N54
Bas
alt
N55
Lea
d G
rey
N22
Clo
ud G
rey
N23
Neu
tral
Gre
y
N24
Silv
er G
rey
N25
Birc
h G
rey
N33
Lig
htb
ox G
rey
N41
Oys
ter
18
Exam
ple
1:
Exam
ple
2:
R1
5 C
rimso
nY1
6 In
ca G
old
B11
Rich
Blu
eB5
1 Pe
riwin
kle
Y35
Off
Whi
teY5
2 C
ham
oise
X31
Raffi
aX
43 B
eige
N22
Clo
ud G
rey
N33
Lig
htb
ox G
rey
R34
Mus
hroo
m p
ink
G33
Let
tuce
G55
Lic
hen
N11
Pea
rl G
rey
X32
Mag
nolia
X33
War
m W
hite
X34
Drif
t Woo
d
X42
Bis
cuit
Y54
Oat
mea
l
Y55
Dee
p S
tone
Y56
Mer
ino
Y53
Sand
ston
eY4
3 Pa
rchm
ent
Y44
Sand
Y45
Man
illa
Y51
Bron
ze O
live
19
Page|19
Page|20
Whatprinciplesshouldbeusedinselectingacoloursscheme?
Signage should be of high contrast with bold dark letters on a lightbackground.
Unlikeprintorwebadvertising,signageneedstobereadableinlowlight,the rain, and direct sun. Fine pastel text might look good, but it doesn’tmakeyourmessageeasytoread.
Thereisasimpleruleformaintainingreadabilityindifficultvisibility:Printyoursigndesigningreyscale.Ifyoucan'tclearlyreadit,neitherwillyourcustomersinbadvisibility.
Forgoodreadability:
• Choose text colours that contrast in intensity with thebackgroundcolour.
• Don’trelyondifferentcoloursofthesameintensityfortextandbackground, e.g. red text on a blue background. It looks bright,but ifyouprint these ingreyscale, the textandbackgroundarehardtodistinguish.Therefore,readabilityisbadinlowlight.
ChoosingandManipulatingColours
Modern paints colours are usually achieved by adding pigment to astandard base. Each colour card colour has a formula to ensureconsistency. These formulae can be manipulated to achieve variations totheadvertisedcolour.Thiscanusuallybedoneatthepointofpurchase.
Anymanufacturer’scolourcanbereplicatedinanotherproduct.
Somedeepcoloursaremade independentofabaseandcanbeaddedto,butnotreducedinstrength.
Changing the strength of colours can assist in achieving a desired effect,especiallywherevariationsofthesamecolouraredesired.
20
Page|21
SignageLocation
Historicallybuildingshadtypicallocationsforsignage.Thismightbeapanelontheparapet,verandahfasciaorunderawninghangingsign.Somesignagewaslocatedonexposedsidewalls.Itisimportantthatthehistoriclocationsarerespectedasthissupportsthehistoriccharacter.
Thefollowinglocationscanbeconsideredforcontemporarysignage:Parapets;friezepanels;endspandrelsclosingaverandah;horizontalfasciaortrimmingboardsalongtheouteredgeoftheverandahandfacingthestreetandunderawningsignage.
ConservingHistoricSigns:ConservationGuidelinesforHistoricSignsandNewSignsonHeritageBuildings,HeritageOffice,DepartmentofPlanning,NSW,2006.
Underawningsignagemusthaveaminimum600mmsetbackfromtheroad[backofkerb]andaminimumof2700mmclearancefromthefootpath.
Page|22
TraditionalLocationsforsignage–refertoshadedareasonthefollowingdiagrams.Signageoutsideofthetraditionalareaswillnotbesupported.
Signalongthetopofwindowsunderverandah
Signbelowfrontwindows
Signonwondows
Theextentofsignagewillneedtobelimitedtoensurethattheglazedareasremaintransparent.Glazingcannotbepaintedout.
21
Page|21
SignageLocation
Historicallybuildingshadtypicallocationsforsignage.Thismightbeapanelontheparapet,verandahfasciaorunderawninghangingsign.Somesignagewaslocatedonexposedsidewalls.Itisimportantthatthehistoriclocationsarerespectedasthissupportsthehistoriccharacter.
Thefollowinglocationscanbeconsideredforcontemporarysignage:Parapets;friezepanels;endspandrelsclosingaverandah;horizontalfasciaortrimmingboardsalongtheouteredgeoftheverandahandfacingthestreetandunderawningsignage.
ConservingHistoricSigns:ConservationGuidelinesforHistoricSignsandNewSignsonHeritageBuildings,HeritageOffice,DepartmentofPlanning,NSW,2006.
Underawningsignagemusthaveaminimum600mmsetbackfromtheroad[backofkerb]andaminimumof2700mmclearancefromthefootpath.
Page|22
TraditionalLocationsforsignage–refertoshadedareasonthefollowingdiagrams.Signageoutsideofthetraditionalareaswillnotbesupported.
Signalongthetopofwindowsunderverandah
Signbelowfrontwindows
Signonwondows
Theextentofsignagewillneedtobelimitedtoensurethattheglazedareasremaintransparent.Glazingcannotbepaintedout.
22
Page|23
Signoninsideendofverandah
Signonparapet
Signonoutsideendofverandah
Signonfasciaofverandah
Lighting
Internallyilluminatedsignsarenotsupported.
Spotlightingfromaconcealedorunobtrusivesourceandindependentofthesignandthestructuresupportingthesignwillbeconsideredonitsmerits.
Page|24
Signageonstreetfurnitureorsimilar
Signageonbarriers–thisisnottobevisiblefromthestreetscape.Limitedsignageontheinsidefaceofbarrierscanbeconsideredonacasebycasebasisdependingontheimpactonthestreetscapeandlocalityofthebarriersandproposedsignage.
Signageonawningsorblinds
Thisisnotsupported.
Signageonumbrellas-canonlybeontheundersideoftheumbrella.
‘A’FrameSignage
‘A’FrameSignagerequiresaLocalLawPermit.
AFramesignagewillneedtocomplywiththeSignageGuidelines.
AreLogosorPictorialTypeImagesSupported?
Logosorpictorialimageswillbeassessedontheirabilitytocomplementandbesympathetictotheobjectivesofthesignagepolicy.
Logoboxes,whereanintegralpartofthesign,mustremainsubservientandnotdominatethesignageandinallcasesmustcomplywiththeprinciplesoutlinesabove.
Logosareunlikelytobesupportedonthebuildingfacades.Logosaremorelikelytobesupportedonunderawningsignage.
23
Page|23
Signoninsideendofverandah
Signonparapet
Signonoutsideendofverandah
Signonfasciaofverandah
Lighting
Internallyilluminatedsignsarenotsupported.
Spotlightingfromaconcealedorunobtrusivesourceandindependentofthesignandthestructuresupportingthesignwillbeconsideredonitsmerits.
Page|24
Signageonstreetfurnitureorsimilar
Signageonbarriers–thisisnottobevisiblefromthestreetscape.Limitedsignageontheinsidefaceofbarrierscanbeconsideredonacasebycasebasisdependingontheimpactonthestreetscapeandlocalityofthebarriersandproposedsignage.
Signageonawningsorblinds
Thisisnotsupported.
Signageonumbrellas-canonlybeontheundersideoftheumbrella.
‘A’FrameSignage
‘A’FrameSignagerequiresaLocalLawPermit.
AFramesignagewillneedtocomplywiththeSignageGuidelines.
AreLogosorPictorialTypeImagesSupported?
Logosorpictorialimageswillbeassessedontheirabilitytocomplementandbesympathetictotheobjectivesofthesignagepolicy.
Logoboxes,whereanintegralpartofthesign,mustremainsubservientandnotdominatethesignageandinallcasesmustcomplywiththeprinciplesoutlinesabove.
Logosareunlikelytobesupportedonthebuildingfacades.Logosaremorelikelytobesupportedonunderawningsignage.
24
Page|25
SignageSpecification
Material
Paintedsignsarepreferred.
Vinylstick-onsmaybeconsideredinspecialcircumstances.
SignagepanelsconstructedfromColorbondmetalorreflective/highglossbackboardsarenotsupported.Whereexistingmetalparapetsarein-situthismaterialwillneedtoberespectedandpaintedonly.
Thepermitapplicationwillneedtospecifyifthesignageistobepainteddirectlyontothebuildingsurfaceorattached.Ifattached,thematerialwhichistobeattachedtothebuildingsurfacewillneedtobespecified.
Fixingsforsignage
Anysignthatistobefixedtothebuildingfabricwillneedtoincludethemethodoffixingintheplanningapplication.
Newsignsshouldbereadilyremovableandnotdegradethebuildingsurface.
Signsonglass
Apermitwillberequiredforsignagetotheexternalandinternalfaceoftheglazing.Thisshouldformpartofthepermitapplication.Theextentofsignagewillneedtobelimitedtoensurethattheglazedareasremaintransparentandpartoftheactiveshopfront.Glazingcannotbepaintedout.
Page|26
CorporateSignage
Paintingofbuildingsincorporatecoloursisaformofsignageandisnotsupportedexceptincircumstanceswherethecorporatecoloursareinthemselvesappropriateastraditionalwallandjoinerycolours.
Therewillbenoexceptionsforcorporatesignage–allcorporatesignagewillneedtomeettheobjectivesofthesignagepoliciesandguidelines.
Supported NotSupported
25
Page|25
SignageSpecification
Material
Paintedsignsarepreferred.
Vinylstick-onsmaybeconsideredinspecialcircumstances.
SignagepanelsconstructedfromColorbondmetalorreflective/highglossbackboardsarenotsupported.Whereexistingmetalparapetsarein-situthismaterialwillneedtoberespectedandpaintedonly.
Thepermitapplicationwillneedtospecifyifthesignageistobepainteddirectlyontothebuildingsurfaceorattached.Ifattached,thematerialwhichistobeattachedtothebuildingsurfacewillneedtobespecified.
Fixingsforsignage
Anysignthatistobefixedtothebuildingfabricwillneedtoincludethemethodoffixingintheplanningapplication.
Newsignsshouldbereadilyremovableandnotdegradethebuildingsurface.
Signsonglass
Apermitwillberequiredforsignagetotheexternalandinternalfaceoftheglazing.Thisshouldformpartofthepermitapplication.Theextentofsignagewillneedtobelimitedtoensurethattheglazedareasremaintransparentandpartoftheactiveshopfront.Glazingcannotbepaintedout.
Page|26
CorporateSignage
Paintingofbuildingsincorporatecoloursisaformofsignageandisnotsupportedexceptincircumstanceswherethecorporatecoloursareinthemselvesappropriateastraditionalwallandjoinerycolours.
Therewillbenoexceptionsforcorporatesignage–allcorporatesignagewillneedtomeettheobjectivesofthesignagepoliciesandguidelines.
Supported NotSupported
26
Page|27
Whatisnotsupported
UnlessitisdemonstratedtoconformwiththeseguidelinesandtheSignageandHeritagePoliciesoftheIndigoPlanningSchemethefollowingisnotsupportedbycouncil:
• Corporatesignage.
• Buntingormerchandisebannersorsimilar.
• Projectingpoleswithsignageflagsorbuntings.
• Electronicsignageincludingneonsigns,internallyilluminatedsigns,animatedsignsandflashingsigns.
• Signagethatprojectsoutfromverandahsorbuildingfaces.
• Upstandsignageonverandahroofs.
• Signageonawningsorblinds.
• Permanentbanners.
• Repetitionofsignsonthesameelevation.
Theseguidelinesareintendedtoprovidedirectionastowhatisgenerallyacceptableforbusinesssignage.Theydonotconstitutearigidsetofrules,andCouncil’sHeritageAdvisershouldbeconsultedregardinganyproposedsignagethatfallsoutsidetheseguidelines.
PlanningPermitApplicationsforsignage,painting,oradvertisingmaterialthathasthepotentialtodegrade,compromiseortodiminishtheintegrityofplacesofculturalheritagesignificanceortocompromisethesettingofplacesofculturalheritagesignificancewillnotbesupported.
Page|28
Inadditiontotheprinciplesoutlinedaboveintheseguidelines,itispolicythat:
• Advertisingsignageisonlytobeerectedonthepropertywheretheadvertisedactivityistotakeplace.
• Ifneworadditionalsignsareproposedforanexistinguseordevelopment,considerationwillbegiventorationalizingallsignsontheproperty.
PlanningSchemeProvisions
Thefollowingplanningschemeprovisionsrelatetoplanningpermitsforsignage:Clause43.01–HeritageOverlay;Clause22.03-10–Advertisingsignpolicy;Clause52.05–Advertisingsigns;Clause65–Decisionguidelines
Referto:http://planningschemes.dpcd.vic.gov.au/schemes/indigo
ReferenceMaterials
Tibbits,George&NationalTrustofAustralia(Victoria)1977,Letteringandsignsonbuildings,c.1850-1900,NationalTrustofAustralia(Victoria),[SouthYarra,Vic.]
Lewis,Miles(MilesBannatyne)&Blake,Alison,(jointauthor.)1977,Exteriorpaintcolours,NationalTrustofAustralia(Victoria),[SouthYarra,Vic.]
IndigoShireSignageColourChart
ConservingHistoricSigns:ConservationGuidelinesforHistoricSignsandNewSignsonHeritageBuildings,HeritageOffice,DepartmentofPlanning,NSW,2006.
27
Page|27
Whatisnotsupported
UnlessitisdemonstratedtoconformwiththeseguidelinesandtheSignageandHeritagePoliciesoftheIndigoPlanningSchemethefollowingisnotsupportedbycouncil:
• Corporatesignage.
• Buntingormerchandisebannersorsimilar.
• Projectingpoleswithsignageflagsorbuntings.
• Electronicsignageincludingneonsigns,internallyilluminatedsigns,animatedsignsandflashingsigns.
• Signagethatprojectsoutfromverandahsorbuildingfaces.
• Upstandsignageonverandahroofs.
• Signageonawningsorblinds.
• Permanentbanners.
• Repetitionofsignsonthesameelevation.
Theseguidelinesareintendedtoprovidedirectionastowhatisgenerallyacceptableforbusinesssignage.Theydonotconstitutearigidsetofrules,andCouncil’sHeritageAdvisershouldbeconsultedregardinganyproposedsignagethatfallsoutsidetheseguidelines.
PlanningPermitApplicationsforsignage,painting,oradvertisingmaterialthathasthepotentialtodegrade,compromiseortodiminishtheintegrityofplacesofculturalheritagesignificanceortocompromisethesettingofplacesofculturalheritagesignificancewillnotbesupported.
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Inadditiontotheprinciplesoutlinedaboveintheseguidelines,itispolicythat:
• Advertisingsignageisonlytobeerectedonthepropertywheretheadvertisedactivityistotakeplace.
• Ifneworadditionalsignsareproposedforanexistinguseordevelopment,considerationwillbegiventorationalizingallsignsontheproperty.
PlanningSchemeProvisions
Thefollowingplanningschemeprovisionsrelatetoplanningpermitsforsignage:Clause43.01–HeritageOverlay;Clause22.03-10–Advertisingsignpolicy;Clause52.05–Advertisingsigns;Clause65–Decisionguidelines
Referto:http://planningschemes.dpcd.vic.gov.au/schemes/indigo
ReferenceMaterials
Tibbits,George&NationalTrustofAustralia(Victoria)1977,Letteringandsignsonbuildings,c.1850-1900,NationalTrustofAustralia(Victoria),[SouthYarra,Vic.]
Lewis,Miles(MilesBannatyne)&Blake,Alison,(jointauthor.)1977,Exteriorpaintcolours,NationalTrustofAustralia(Victoria),[SouthYarra,Vic.]
IndigoShireSignageColourChart
ConservingHistoricSigns:ConservationGuidelinesforHistoricSignsandNewSignsonHeritageBuildings,HeritageOffice,DepartmentofPlanning,NSW,2006.
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• BordercolourisCloudGreyandBackgroundColourMagnolia• SerifaBoldandCambriaMathFont(ASeriffont)• Textshadowingisdarkerforlightertext.• BronzeOliveandSugarCanetextwithblackoutline• Textiscentredandallcharacterscapitalised
• BackgroundColourisMushroom• RockwellExtraBoldFontinDeepIndianRedwithBlackOutline(A
Seriffont)• Textshadowingislighterfordarkertext• Textiscentredandallcharacterscapitalised
• BackgroundcolourRaffia• ArialBlack(ASansSeriffont)andCambrianMathfont(ASeriffont)• Textiscentredandallcharacterscapitalised• TextcolourisBasaltwithBlackoutlineandGoldenTan
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• Darkborderswithawiderbordermarginatthebaseofthesign
• BackgroundcoloursPearlGreyandLettuce• RockwellExtraBold(ASeriffont)andArialBlackFont(ASansSerif
font)• Textiscentredandallcharacterscapitalised• Clarettextcolourwithblackoutline
• BackgroundcolourisDriftwood• FontisSerifaBold(ASerifFont)andFranklinGothic(ASansSeriffont)• TextcolourisZucchiniGreenandBrown• Textiscentredandallcharacterscapitalised• TextShadowingislighterfordarkertext
• BackgroundcolourisBronzeOliveandBordercolourisMerino• FontsareCandaraandBookmanOldStyle• TextcoloursareManillaandWarmWhite• TextShadowingisdarkerforlightertext• Textiscentredandallcharacterscapitalised
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• BordercolourisCloudGreyandBackgroundColourMagnolia• SerifaBoldandCambriaMathFont(ASeriffont)• Textshadowingisdarkerforlightertext.• BronzeOliveandSugarCanetextwithblackoutline• Textiscentredandallcharacterscapitalised
• BackgroundColourisMushroom• RockwellExtraBoldFontinDeepIndianRedwithBlackOutline(A
Seriffont)• Textshadowingislighterfordarkertext• Textiscentredandallcharacterscapitalised
• BackgroundcolourRaffia• ArialBlack(ASansSeriffont)andCambrianMathfont(ASeriffont)• Textiscentredandallcharacterscapitalised• TextcolourisBasaltwithBlackoutlineandGoldenTan
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• Darkborderswithawiderbordermarginatthebaseofthesign
• BackgroundcoloursPearlGreyandLettuce• RockwellExtraBold(ASeriffont)andArialBlackFont(ASansSerif
font)• Textiscentredandallcharacterscapitalised• Clarettextcolourwithblackoutline
• BackgroundcolourisDriftwood• FontisSerifaBold(ASerifFont)andFranklinGothic(ASansSeriffont)• TextcolourisZucchiniGreenandBrown• Textiscentredandallcharacterscapitalised• TextShadowingislighterfordarkertext
• BackgroundcolourisBronzeOliveandBordercolourisMerino• FontsareCandaraandBookmanOldStyle• TextcoloursareManillaandWarmWhite• TextShadowingisdarkerforlightertext• Textiscentredandallcharacterscapitalised
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PlanningPermitApplicationRequirements
Inadditiontoacompletedapplicationformandacopyoftitleforthesubjectland,anapplicationmustbeaccompaniedbyasiteplan,elevationplans,photographsorothermethodstoaccuratelydescribe:
• Thelocationoftheproposedsignonthesiteorbuildinganddistancefrompropertyboundaries.
• Thelocationandsizeofexistingsignageonthesiteincludingdetailsofanysignstoberetainedorremoved.
• Thelocationandformofexistingsignageonadjoiningpropertiesandinthelocality.
• Thedimensionsandheightabovegroundleveloftheproposedsign.
• Thecolour,letteringstyleandmaterialsoftheproposedsign.
• Colourswatchesoftheproposedcolourscheme.
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NOTES:
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PlanningPermitApplicationRequirements
Inadditiontoacompletedapplicationformandacopyoftitleforthesubjectland,anapplicationmustbeaccompaniedbyasiteplan,elevationplans,photographsorothermethodstoaccuratelydescribe:
• Thelocationoftheproposedsignonthesiteorbuildinganddistancefrompropertyboundaries.
• Thelocationandsizeofexistingsignageonthesiteincludingdetailsofanysignstoberetainedorremoved.
• Thelocationandformofexistingsignageonadjoiningpropertiesandinthelocality.
• Thedimensionsandheightabovegroundleveloftheproposedsign.
• Thecolour,letteringstyleandmaterialsoftheproposedsign.
• Colourswatchesoftheproposedcolourscheme.
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NOTES:
