India CSR Presentation
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Transcript of India CSR Presentation
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Prakruthi
Prakruthi is a not-for-profit organization established in 1991,
envisages a society where the economic and social divide created by
a non-egalitarian system is minimized. In attempting to do this,
Prakruthi works with the poor and the marginalized in various
sectors of Indian economy such as plantation workers, small and
marginal farmers, women, youth and children. We have adopted the
strategy of linking the corporate world and communities of people intrying to achieve our stated mission.
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Vision
To empower all, irrespective of barriers and abilities, to decide
for themselves a free and holistic life experience and being fully
aware of their rights and duties in an enabling environment
synergizing human and natural resources
Mission
To facilitate a situation where the people in difficult
circumstances get opportunities and protection to experience
unfettered humanhood, through prudent use of technology andtimely market interventions.
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Areas of work
Sustainable Tea
Sustainable Coffee
Sustainable Sugarcane
Sustainable Garment
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Sustainable TeaObjectives:
Institutional reformsCapacity building of workers and small tea producersCapacity building to factory workersDeveloping Market Access sustainable through ICS training and Utz Certification.
Area :Wayanad Agro Movement (W.A.M) Tea Company Ltd Karimani in Mananthawady
Thaluk, Wayanad District, Kerala.
Farmers: 400 nos
Association/Societies :
EKTA : Empower Kerala Tea Area , Registration # 1/WD2009PDS : Peerumedu Development Society.
Partner : Hindustan Unilever Limited:
To establish reliable supply of sustainable Tea from the small Tea growers.To ensure that the quality of life of the small Tea growers and workersTo progress towards the direction of making certified Tea available for the Indianconsumers
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SHG 400 FARMERS
EKTA
WAM TEA ( 23 WORKERS )
AUCTION 80 %
PUSPAGIRI 20 %
HUL UNDER PROCESS
ICS TRANING IMPLEMENTED UTZ UNDER PROCESS
Tea Supply Chain
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Sustainable Coffee
To appraise small growers and their associations/societies on the viability of certified coffeefor greater sustainability of small farmers through the market process.
Area: Coorg (Karnataka ) , Wayanad and Kattapana ( Kerala )
Association:Kodagu coffee Growers co-op society operative40 SHGs of Kattappana Area.ECAW, WayanadIndian Organic Farmers Producers Company Limited (IOFPCL)
Farmers : 13850 and Coverage of 5500 hectares
Variety: Robusta and Arabica
Procurement : 572 tones is ready
Partner: Hindustan Unilever Limited:
To establish reliable supply of sustainable coffee from the small coffee growers smallgrowersTo ensure that the quality of life of the small coffee growers and workersTo progress towards the direction of making certified Coffee available for the Indianconsumers
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SHG 13850 Farmers
Prakruthi ( Facilitator )
KCGCGreen Valley
ECAW, Wayanad IOFPCL
HUL HULHUL HUL
Coffee SupplyChain
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GarmentsSocial Auditing
To support activities in the MADEBY knitwear supply chainTo build a flagship chain of suppliers from India for optimal achievement of fair trade objectives.To Formulate the re-mediation program as per norms demanded by buyers and have a full-time auditor
providing this service.
PRE AUDIT AND POST AUDIT:
Facilitate garment/textile suppliers to move towards sustainable social complianceCapacity Building of the workers to the Management for sustainable practicesFacilitate management conduct monitoring and verification independently.
Rajlaksh
miC
otton Mills Limited, Kolkata
Prakruthi undertook a Gap Analysis in December 2007 and then helped RCML upgrade their workingconditions and factory premises.The SA 8000 auditor prepared a corrective action report in December 2007 with due dates of complianceand person responsible.Various stages of the certification process were completed and SA 8000 certification was obtained in May2008.
Star Fashions, Nepal
Initial studies for Gap analysis has been carried out.Action is being taken to set right the anomalies pointed out in the report for corrective action.
Tirupur Steering Group:
Collective and coherent approach towards key aspects of social, economic and environmental standardsin the garment industry of India.Prakruthi functions as the Secretariat of the steering group.
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SA 8000
RCML 1STAR FASHION
CERTIFYING BODY (RINA ) UNDER PROCESS
RCML 2
UNDER PROCESS
CETIFICATION
CSR ACTIVITIES
Garments SupplyChain
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Tirupur Steering GroupObjective:
Integrate the voice and expertise of the Tirupur SG in the audit process by initiating Pre-and
Post audit consultation in SA 8000 auditing.To build the capacity of the Tirupur SG to understand and use the complaint filling mechanism
within SA 8000 process.To build capacity of the workers in the SA 8000 certified factories on SA 8000 standard along
with experts and Steering Group members.To initiate a process of direct dialogue between the employers and also with SAI
representatives on social audits.
Training Program :
Training for the workers on codes of conduct at the factory floorSignificantly, Social Accountability International (SAI), the creators of the SA 8000 standards
has formally endorsed this Steering Group.
UsersGroup:
Sharing of information among different stake holders of the garment industries toimprovement the conditions of the labour and bring in win-win situation
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Sugar Cane
Towards a Sustainable Sugar SupplyChain in India
To certify at least 1000 sugarcane farmers who will supply certified sugarcane through
E.I.D. Parry at the end of the project.
The capacity of at least 40,000 smallholder sugarcane farmers and workers would be
built up on Best Farm Management Practices and principles of sustainable chain
management
To contribute to MDG1, MDG 7 and MDG 8 targets through the project
To train one project official in Best Farm Management Practices and sustainable chain
management as the lead trainer and 15 Parry representatives as field trainers.
Area : Tamil Nadu
Partner : EID Parry Sugar Co Ltd.
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Drivers forCSR in the Indian context
Desire to be a good corporate citizenImproved relationship with local communities
Opportunities to enhance reputation/brand
Stated philosophy of founders
To build a global corporate brand
Enhanced shareholder value
Improvement in employee relations
Survival of business in long term
Improved standing with government and regulators
Compliance with legislation
Improved management of risk
Alignment with industry trends
Exploitation of potential competitive advantage
Pressure from overseas partners
To access new markets, including in other countries
Pressure from ethical business partners
Cost saving/operational efficiency
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Rationale foran NGOto engage withthe private sector
R1 Peoples resources arebeing taken overby the private sector.For profit business impacts on the poor. This assigns a responsibility on the business to minimize
this impactThe privatization of basic services undermining peoples access and control over resources likeland, water. Knowledge and forests which impacts on their livelihoods. It is also leading tocasualisation and feminization of labor
R2 Current laws and regulations are inadequateCurrent state laws and policies under which business operates are inadequate. There is anincreasing tendency to further dilute themRegulatory mechanisms are scarcely geared to ensure equity and justice. The poor do not have a
space in decision making with respect to business processes.CSR instruments like codes, norms and standards are not binding on businesses. Moreover mostcodes do not focus on marginalized communities as stakeholders. Thus the social contractbetween businesses and society does not get fulfilled
R3 Potential of Ethical business Ethical business and trade if implemented with sensitivity have the potential to contribute toeradication of poverty. Philanthropic energies of business can contribute to reach the Millennium DevelopmentGoals
R4 Consolidation ofbusiness engagementVarious organizations in the development sector engage with business. There is a need to bringabout coherence in action so that the effectiveness of engagement gets consolidated.
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NeedsMulti-stakeholder Initiatives
Investment in Development of local Certified Markets. Certified Markets are notonly for Northern Consumers.
Develop Indigenous Codes of Conduct for different sectors and Align with theglobal codes like UTZ, RFA
Capacity building of NGOs to engage with corporate sector in Partnership
Framework
Expand Monitoring, External Verification and Impact Assessment role of NGOsfor different codes.
More Participation ofSouthern NGOs in Northern CSR Forums-The basis to bethe Regions they represent and not producers and Consumers
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Thank You