Admission in MS (Master of Surgery) India, South India, North India, West India, East India
India
description
Transcript of India
IndiaOpening the DoorsDon Rae, International Market Manager: India May 2012
• To highlight the purpose of the strategies
• To highlight the goals
• To highlight services & support that business can access
Today’s presentation
different crowded unpredictable complex kaleidoscope Gandhi cricket mind-blasting Jai Ho! Frag ment ed extreme protectionist chaotic marigold intense difficult incredible! the Raj competitive price colourful poverty wealth red tape Bollywood fascinating Government monsoon karma Taj Mahal assault on the senses paradox
Impressions
• India to become a core trade, economic and political partner by 2015
• To outline why NZ exporters should target India
• To provide the information/contacts needed to get started
• To provide a framework so public/private sector can work together
Purpose of the NZ Inc, India Strategy
Vision: India will become a core trade, economic and political partner of New Zealand by 2015
• Grow merchandise exports to at least NZ$2 billion – complete FTA, protect existing commodity trade, boost non-commodity exports
• Grow our services trade with India by an average of 20% per annum
• Improve the bilateral investment relationship and facilitate growth in investment
• Attract and retain skilled migrants from India
• Engage more deeply with India on regional and global issues that will affect New Zealand’s future prosperity and security
• Raise the profile of New Zealand’s value proposition in India – branding, cricket diplomacy, political contacts
NZ Inc India Strategy Goals
Services/Support
• NZTE – see next slide
• India New Zealand Business Council – information, contacts
• Ministry of Science & Innovation – R&D funding
• MFAT – engagement/consultation on India FTA
• Local EDA (ATEED) – business development services
• Ministry of Education – export education, education fairs
• MAF – biosecurity, certifications
• High Commission of India to New Zealand – visas, information
NZTE: We help New Zealand businesses to grow bigger, better, faster in international markets
Telling New Zealand’s story
Marketing collateral: the fern Websites: nzte.govt.nz nz.com Success stories Social media
Supporting the Internationalisation journey
Connections Market information Strategies and solutions International Development Grant
Building better businesses
Regional partner networks Business design Access to business & technology experts Capital solutions
Collaborating with coalitions of the willing
High impact projects NZ Inc country strategies Trade missions NZ promotions at business events
NZ$ 938 million: 80% Commodities: Coal, wood, dairy, wool, hides & skins, metal, fruit
Plus Services: Tourism, Education, ICT, Architecture
We import: pharmaceuticals, gem stones, electrical machinery, apparel & textiles, machinery, leather
New Zealand’s exports to India
• Understand the market: supply chain, focus, competition, price
• Choose the right partner in the right place at the right time
• Proactive: follow-up, due diligence, promotion, persistence
• Patience and commitment: long-term investment, regular visits
• Understand the rules and what they mean
• Adapt your offering to the local market: Indianise
• Exit strategy
Keys to Success
• Agent / broker
• Distributor, customer, contractor etc
• Representative office
• Branch office
• Project office
• Franchise / technology transfer
• Wholly owned subsidiary
• Joint venture / acquisition
Market entry options
Consumer lifestyle Skills
Infrastructure
InnovationFood supply chain
Industry
•Agritech•Dairy•Fruit
• Aviation• Value added wood• High value manufacturing
services
• Education
• ICT• Healthcare
• Commodities
• Food & beverages• Tourism
Opportunities for New Zealand
INDIA
• Networks: it’s all about relationships
• Family: “business becomes personal” & business families
• Hierarchy: everything flows from the top, but consensus required
• Judgement: deciding what to put on the table, when to act
• Time: more about intentions, understanding and relationships
• Communication: be clear what is agreed, what is understood
• Beliefs: respect religion and tradition as part of the business fabric
• Corruption: NZ Crimes Act
• Reciprocity & social responsibility
• Government is everywhere
Business culture
Characteristic Characteristic
Universal Rules NZ INDIA
Particular Relationships
Individual decision NZ INDIA
Communal decision
Neutral: controlled NZ INDIAEmotional: expressive
Specific involvement NZ INDIA
Diffuse involvement
Status by Achievement
NZ INDIA
Status by Ascription
Sequential time NZ INDIA Synchronic time
Internal control NZ INDIA
External environment
From “Riding the waves of Culture” – Fons Trompenaars & Charles Hampden-Turner
Cultural Differences
Delhi Richard White, Trade Commissioner
With Ministry of Foreign Affairs & Trade, Immigration NZ, Education NZ
Mumbai Gavin Young, Consul-General
& Trade Commissioner
With Immigration NZ, Tourism NZ
CONTACT: Your NZTE Customer Manager or Tel. 0800 555 888
Don Rae [email protected] 027 227 9028 03 372 7525
NZTE in India