Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

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Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012

Transcript of Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Page 1: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Incubation ModelMiguel Ruiz and Eric LozadaFebruary 23, 2012

Page 2: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Assumptions and Objectives• Basic Assumptions• UPRM will be an active generator of new products and businesses

• But entrepreneur students can be moved through the model• Work will be performed by students under faculty supervision

• As part of courses, research projects, Coop Plan, etc.• Activities happen in “time chunks” (i.e., semesters + summer)• Food related projects will be used for the pilot test of the model

• But other areas will be incorporated later

• Model Objective:• To establish a well defined sequence of activities that need to

take place, from idea definition to commercial production, that UPRM can use to generate a stream of new products and businesses while fostering the entrepreneurial spirit of students.

Page 3: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Flowchart

Idea CK1

Life

Market

Process

Business Plan CK2

SetupSetup Pilot

Schedule

Production

CK3

Legal

CK0

CK0

Page 4: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Timeline

Semester #1 Semester #2 Summer

Year #2

Year #1

Year #3

Generate ideas

Market Analysis

Shelf Life Analysis

Process Development

Production Setup Pilot Production

Scheduling

Commercial Production

FeasibilityAnalysisCHK

CHK

CHK

CHK

Page 5: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Check Point #0

Stakeholders AgendaProject Managers “Forced” product specifications

Participating Faculty “Forced” process specifications

Industry Representatives Number of projects

Potential Investors/Customers Available budget

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 6: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Generate IdeasInput Output

“Forced” product specifications (CHK) Proposed Product Formula“Forced” process specifications (CHK) Proposed Process Flow Diagram

Preliminary Product SpecificationsProjected Target Market & Price Preliminary Cost/Price Analysis

Proposed PackagingInvention Disclosure Agreement

Where?Meat Processing Graduate Food ProcessingDairy Products Undergraduate Food Processing

Fruit & Vegetable Processing Research (Graduate, Undergraduate)

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 7: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Check Point #1

Stakeholders AgendaProject Managers Select Products to Work on from Pool

of Generated Ideas(Need to develop a Score Card to

evaluate proposals)

Participating Faculty

Industry Representatives

Potential Investors/Customers

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 8: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Shelf Life AnalysisInput Output

Proposed Product Formula (Idea) Nutritional FactsProposed Process Flow Diagram (Idea) Shelf Life

Proposed Packaging (Idea) Packaging SpecificationsFinal Product Formula

Final Process Flow Diagram

Where?Undergraduate Research

Graduate ThesisSpecial Problem Course

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 9: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Market AnalysisInput Output

Preliminary Product Specifications (Idea) MARKETING PLAN INCLUDING:Target Market

Projected Sales (Demand)Product Price

Marketing StrategyProduct Art

Where?MERC 6055: Marketing Management Course

Marketing Graduate Student Research

Special Problem Course

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 10: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Process DevelopmentInput Output

Proposed Process Flow Diagram (Idea) Proposed LayoutProposed Product Formula (Idea) Human Resource Requirements

Proposed Packaging (Idea) Estimated Equipment QuotesProposed Pilot Capacity (CHK) Estimated Production Cost

Designed Production RateSpreadsheet: IRR/Break Even

Where?Industrial Engineering Capstone

ININ 4040: Facility Layout and Design Course

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 11: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

LegalInput Output

Packaging Specifications Legal Document (trade mark or patent)Final Product Formula

Final Process Flow DiagramShelf Life

Nutritional Facts

Where?Oficina Propiedad Intelectual

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 12: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Business Plan DevelopmentInput Output

Marketing Plan (Market) Business PlanEstimated Production Costs (Process)

Estimated Equipment Quotes (Process)

Where?ECAG 5006: Viability Analysis for Agricultural Enterprises CourseGERE 6008: Development of Medium and Small Business Course

ADMI Special Problem Course

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 13: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Check Point #2

Stakeholders AgendaProject Managers Decide which projects continue based

on Feasibility Analysis & Business PlanParticipating FacultyIndustry Representatives Identify project funding

Potential Investors/Customers

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 14: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Production SetupInput Output

Available Space (CHK) Purchase Orders (Equipment, supplies)Proposed Layout (Process) Space & Utilities Setup

Estimated Equipment Quotes (Process) Updated Equipment CostFinal Product Formulation (Life) Revised Spreadsheet: IRR/Break Even

Supplier Identification

Where?Food Elaboration Management Course

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 15: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Pilot ProductionInput Output

Equipment (Setup) Capacity and Yield AnalysisProposed Layout (Process) Performance/Efficiency Analysis

Final Product Formulation (Life) Production Cost RevisionHuman Resource Requirements (Process) Process & Product Documentation

Final Process Flow Diagram (Life) Required Permits and Legal DocsSpace & Utilities Setup (Setup) Pilot Run (commercial sample)

Revised Spreadsheet: IRR/Break Even Final Spreadsheet: IRR/Break Even

Where?Food Factory Management

Industrial Engineering Capstone

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 16: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Check Point #3

Stakeholders AgendaProject Managers Review project(s) status taking into

account Pilot Production Report & Updated Equipment Cost

DocumentationParticipating Faculty

Industry Representatives

Potential Investors/Customers EXHIBIT product samples to investors

Customer Orders

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 17: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Commercial ProductionInput Output

Customer Orders Final ProductProcess & Product Documentation (Pilot) Production ReportsRequired Permits and Legal Docs (Pilot)

Where?CITAI

Guanajibo Industrial Complex

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 18: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Scheduling Input Output

Capacity and Yield Analysis (Pilot) Production SchedulePerformance/Efficiency Analysis (Pilot) Raw Materials Supply Schedule

Supplier Identification (Setup)Customer Orders (CHK)

Where?Material Requirements Planning (MRP)

Scheduling CourseSpecial Problem Course

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 19: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Check Point #0

Stakeholders AgendaProject Managers Review Projects Progress

Participating Faculty Offer Completed Solutions to Investors

Industry Representatives Review Financial/Budget Issues

Potential Investors/Customers Discuss Strategic/Administrative Issues

Define “Forced” Conditions for New Cycle

Idea CK1

Life

Process

Business Plan CK2 Setup Pilot

Schedule

Production

CK3

Legal

MarketCK0 CK0

Page 20: Incubation Model Miguel Ruiz and Eric Lozada February 23, 2012.

Incubation ModelMiguel Ruiz and Eric LozadaFebruary 23, 2012