Increase Sales: 10 Creative Tips from B2B Sales Expert Tim Sanders - Unlock People’s Potential
Transcript of Increase Sales: 10 Creative Tips from B2B Sales Expert Tim Sanders - Unlock People’s Potential
10 Tips from Tim Sanders to increase
your B2B sales!
Increase Your Sales with Dealstorming
Creativity is key to close complex B2B deals.
We interviewed ex-Yahoo executive and best-selling author
Tim Sanders to tell us more about how he uses creativity
to increase sales with his method: ‘Dealstorming’.
Learn from the 10 sales tips Tim Sanders shared with us.
1.Dealstorming =
“The act of bringing together multiple disciplinesto solve a significant sales challenge
through collaboration and shared work
with a focus on rapid problem solving.”
2.
Diversity is the mother of creativity.
Get salespeople to collaborate
with people from other departments,like marketing, product development, HR...
3.
Do your homework.
Prepare an idea brief before the dealstorming meeting.
4.Your meeting agenda:
1) Explore the root cause of the problem
2) Nominate possible solutions
3) Discuss them
4) Select the best next moves
5.
Use a crisis to establish
cross-department collaboration.
We are more likely to work toward the same goal when we are under pressure.
6.When you lose a deal,
don't blame your client or the competition.
Don't give a up.
Re-engage with lost clients one or two years later.
7. Choose your cofounders carefully.
You need someone who is emotionally mature and
obsessed with solving the problem your startup is addressing.
You want someone who has experience in working
with startups and has empathy for others.
8.
If you have a tech background,
find a cofounder who has commercial acumen.
You want someone who can sell your product or service.
9.
When hiring salespeople, test how they solve problems and build relationships.
10.
Learn from the outliers, those who are using your
product incorrectly. Try to understand the customers that stand at the extreme.
Listen to the full episode here.
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