2015

MARCH 2ND – 6TH

InboundMarketingWeek.org

A week-long,

global series of events

focused on

inbound marketing.

WHAT IS INBOUND MARKETING

WEEK?

To increase

awareness around

inbound marketing…

THE MISSION:

To increase

awareness around

inbound marketing...

And to have fun

while doing it!

THE MISSION:

?

Inbound newbies who

want to learn more.

Existing lovers of inbound

marketing who want to

spread the love.

WHO IS IT FOR?

A LOOK BACK AT IMW 2014

60 events globally

(+200% over goal)

A LOOK BACK AT IMW 2014

60 events globally

(+200% over goal)3,700 attendees

A LOOK BACK AT IMW 2014

60 events globally

(+200% over goal)3,700 attendees

2,700 tweets using

#InboundMarketingWeek

A LOOK BACK AT IMW 2014

60 events globally

(+200% over goal)3,700 attendees

7,500 tweets using

“inbound marketing”

2,700 tweets using

#InboundMarketingWeek

THIS YEAR, IMW IS GOING TO BE

BIGGER

THIS YEAR, IMW IS GOING TO BE

BIGGER150+ events globally

THIS YEAR, IMW IS GOING TO BE

BIGGER15,000+ tweets using

#IMW15150+ events globally

WHO WILL BE HOSTING THESE

EVENTS?

WHO WILL BE HOSTING THESE

EVENTS?

YOU!

Take advantage of a

global promotional

campaign run by

HubSpot.

WHY HOST?

Incentives!!!

WHY HOST?

Incentives!!!

Two free tickets to

INBOUND 2015

WHY HOST?

Incentives!!!

A HubSpot speaker

WHY HOST?

Incentives!!!

WHY HOST?

A HubSpot marketing all-star

Incentives!!!

HubSpot swag

WHY HOST?

Incentives!!!

WHY HOST?

HubSpot will

promote your

business & event (Our reach is your reach)

WHAT YOU NEED TO KNOW

Will HubSpot provide

budget to host an

IMW event?

WHAT YOU NEED TO KNOW

Will HubSpot provide

budget to host an

IMW event?

No, but securing a

sponsorship will help

cut costs.

WHAT YOU NEED TO KNOW

Will HubSpot provide

content for my event?

WHAT YOU NEED TO KNOW

Will HubSpot provide

content for my event?While we may have

written the book on

inbound marketing, we

trust you to choose a

chapter that best suits

your event!

WHAT YOU NEED TO KNOW

Will HubSpot provide

content for my event?

We will not provide pre-

prepared slide decks,

but please feel free to

browse our endless

resources on

HubSpot.com, the

HubSpot blog, and our

SlideShare site.

WHAT YOU NEED TO KNOW

Will HubSpot run

promotion for my

specific event?

WHAT YOU NEED TO KNOW

Will HubSpot run

promotion for my

specific event?

Not exactly. We will use

our promotional plan to

direct traffic to the

IMW website, where

your event will be listed.

However, we will

not use any of our

channels to promote

individual events.

WHAT YOU NEED TO KNOW

What support will

HubSpot provide?

WHAT YOU NEED TO KNOW

What support will

HubSpot provide?HubSpot will provide an

Event Planner’s

Survival Guide, which

will include weekly e-

mail updates,

promotional assets,

tips, tricks, and more!

WHAT FORMAT SHOULD THE EVENT

BE?

GET

CREATIVE!

ENCOURAGED EVENT FORMATS:

Round table

ENCOURAGED EVENT FORMATS:

Round table Conference style

ENCOURAGED EVENT FORMATS:

Round table Conference style

Breakfast/Lunch

ENCOURAGED EVENT FORMATS:

Round table Conference style

Cocktail receptionBreakfast/Lunch

DISCOURAGED EVENT FORMATS:

Webinars Podcasts

All events should be live

events. Something magical

happens when people come

together and learn.

Forums

INTERESTED?

Click here to

REGISTER YOUR

EVENT TODAY!

QUESTIONS?

In the event that our terms and conditions

result in more questions than answers,

please feel free to send us a note at:

imw@hubspot.com