Inbound marketing Overview
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How it How it really really works works Inbound Marketing
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Inbound marketing is often misinterpreted and poorly understood. This simple, easy to understand presentation makes it accessible to everyone.
Transcript of Inbound marketing Overview
How it How it reallyreally works works
Inbound Marketing
Customers are in control Customers are in control todaytoday
What problems do BtoB sellers face?
““In your most recent purchase, how In your most recent purchase, how did it start? Were you contacted by did it start? Were you contacted by vendor or did you find the seller?” vendor or did you find the seller?”
8 out of 10 said8 out of 10 said
““We found seller”We found seller”
How do Deals Really Get Done?
60%Lower cost per lead
What about cost of leads?
Marketing Database
Blog articles
Landing Page
Opt in
Press Release
Website
How it works
Marketing Database
Blog articles
Landing Page
Opt in
Press Release
Website
In One Month
Marketing Database
Blog articles
Landing Page
Opt in
Press Release
Website
In 6 Months
Marketing Database
Blog articles
Landing Page
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Press Release
Website
In One Year
•Up to 9 out of 10 visitors not ready to buy now•Careful, gentle nurturing turns browsers into buyers•Problem to solution story-telling•Scoring behaviors enables sales to call at just the right time
Convert Names to Sales-Ready Leads using Lead Nurturing
"Find New Customers can certainly help your "Find New Customers can certainly help your business business dramatically improve the flow dramatically improve the flow of sales-ready leads to salespeopleof sales-ready leads to salespeople.“.“
Paul DunayPaul Dunay
“If more people listened to Jeff, a lot more would be sold.”
Dan McDade, PointClear
Join UsJoin Us
www.facebook.com/findnewcustomerswww.facebook.com/findnewcustomers
www.linkedin.com/find-new-customerswww.linkedin.com/find-new-customers
www.twitter.com/fearlesscompwww.twitter.com/fearlesscomp
Jeff Ogden, the Fearless CompetitorPresident, Find New Customers(516) [email protected]
http://www.findnewcustomers.com
![Inbound Marketing Services 2018 [Unfunnel Capabilities Overview]](https://static.fdocuments.in/doc/165x107/5a6d1acd7f8b9af8418b4ce3/inbound-marketing-services-2018-unfunnel-capabilities-overview.jpg)
