In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220...

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Transcript of In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220...

Page 1: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!
Page 2: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

I worked one on one with 102.3XLC and 1220 WKRS’s Promotions and Interactive Director, Janelle Rominski.

Page 3: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

Throughout my internship at 102.3 XLC, I mainly performed basic office duties like making phone calls, updating databases, and filing paperwork. I created “bonus codes” for loyal listeners to win cool prizes. I entered in the prize sheets from the contests callers win on the radio. I also worked remotes (events) at Libertyville Mitsubishi and Rockenbach Chevrolet where I had to interact with listeners and promote the station.

Page 4: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

Jimmy Novak and Jen Stephens in the mornings

Frank Wright in the middays

Haynes Johns in the afternoons

Page 5: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

Location: Greater Chicago Area Industry: Broadcast Media Current:

› Freelance Photographer at Patch.com › Interactive Director at NextMedia Group › Promotions Director at NextMedia Group › Writer at The Local Tourist, Chicago Concertgoers & TribLocal › Owner & Photographer at Janelle Rominski Photography › Owner & Photographer at Music Craving Productions

Past:› Promotions Assistant at NextMedia Group › Production Assistant at NBC Universal › On-Air Personality / Board Operator at Zimmer Radio Group

Education:› Southern Illinois University, Carbondale

Websites:› Portfolio › 102.3 XLC Website › 1220 WKRS Website

Page 6: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

1220 WKRS at SpringFestExpo 2011

With Jerry and NickSaturday, April 2, 2011

10 am – NoonLake Villa, IL

A remote recap is a PowerPoint presentation that summarizes station events.

(Click to view slides)

Page 7: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

102.3 XLC at Austin’s Saloon & Eatery

With Frank WrightThursday, March 17, 2011

4 pm – 7 pmLibertyville, IL

(Click to view slides)

I created several remote recaps for XLC and WKRS events.

Page 8: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

I updated their website and created bonus codes for loyal listeners to win prizes.

Page 9: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

102.3 XLC PRIZE SHEET

CIRCLE ONE: MAIL TO WINNER WINNER WILL PICK-UP

Day: M T W R F

Date: April , 2011

J ock: Frank Wright

ONE STUPID QUESTION

You have won a UMO Hand Spa ($50 value) from

Planet Beach Contempo Spa

Located in Grayslake at the corner of Atkinson Road and Center Street

Designed for deep moisturizing, the UMO Hand Spa rejuvenates the skin on your hands by helping you achieve a softer more youthful complexion. It

eliminates fine wrinkles, locks in moisture for soft, supple skin.

Visit www.PlanetBeachGrayslake.com for more info.

PICK-UP (MONDAY-FRIDAY, 8 AM – 5 PM)

NAME: _________________________________________________________________AGE:_______________

ADDRESS:__________________________________________________________________________________

CITY:____________________________________________ STATE:___________ ZIP: __________________

PHONE:_____________________________________________________________________________________ BY SIGNING BELOW, I CONFIRM THAT I HAVE CLAIMED MY PRIZE. I UNDERSTAND I CANNOT WIN ANOTHER PRIZE ON WXLC FOR 30 DAYS.

SIGNATURE: _______________________________________________________________________________ JOCKS: YOU ARE RESPONSIBLE FOR GIVING WINNERS THIS INFORMATION!

- ONLY ONE WINNER PER HOUSEHOLD IN ANY 30-DAY PERIOD. - IF PRIZE IS TO BE MAILED TO THE WINNER – IT MAY TAKE 4 – 5 BUSINESS DAYS UNTIL THEY RECEIVE THEIR PRIZE. - PRIZES MUST BE PICKED UP WITHIN 30-DAYS. PRIZES NOT PICKED-UP WITHIN 30-DAYS WILL BE PLACED BACK INTO THE

PRIZE CLOSET FOR RE-DISTRIBUTION.

I dated prize sheets so the jocks could fill them out with the prize winner’s info.

Page 10: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

Once the jock filled out the prize sheet, I entered it into the Excel database.

Page 11: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

PRIZE WINNER!

Congratulations on winning with Lake County’s Best Variety – 102.3 XLC! Enclosed is your prize. 102.3 XLC enjoys giving prizes away on the radio and wants to give everyone a chance to win. So, the following is our prize policy: ONLY ONE WI NNER PER HOUSEHOLD I N ANY 30-DAY PERI OD FOR ON-AI R GI VEAWAYS. PRIZE GIVEAWAYS ANNOUNCED ON THE RADIO ARE SUBJECT TO VERIFICATION IN ACCORDANCE WITH THIS POLICY. Exceptions to this rule are prizes won while qualifying for a major station promotion, on Facebook OR at a 102.3 XLC broadcast or appearance with a value of $599 or less. Winning a prize at a broadcast or appearance or qualifying for a major station promotion will not invoke the 30-day on-air prize policy stated above. For prizes won at a 102.3 XLC broadcast or appearance, winner(s) must be present to win, unless otherwise stated. 102.3 XLC is not responsible if prizes become unavailable due to unforeseen circumstances beyond our control. Prizes that are to be picked up as verified by you must be picked up within 30-days. Prizes that have not been picked up within the 30-day limit will be put back into circulation. 102.3 XLC is not responsible for prizes lost or damaged upon mail delivery. Anyone who violates the above rules risks future prize eligibility. Again, congratulations and thanks for listening to 102.3 XLC! Sincerely,

Janelle Rominski J anelle Rominski Promotions Director 102.3 XLC

Once it was in the system, I attached the prize winner sheet and mailed it out.

Page 12: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

A screenshot of the liner schedules showing where and when each ad is aired.

Page 13: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

March for Babies Liner

Join us for the March of Dimes March for Babies on Sunday, April 17 at the Old School Forest Preserve in Libertyville.

Every year more than half a million babies are born too soon.

Those who survive may have long-term health problems and lifelong disabilities.

Help us to raise money so that one day all babies will be born

healthy.

The 3.5 mile March begins at 9 am. For more info and to register online, click the “March for Babies”

button at 1023XLC.com.

4/17/2011

Liners are advertisements for various companies/events that are read on the air.

Page 14: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!
Page 15: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

I had to make phone calls, update the database, and prepare for Scout Day.

Page 16: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

TAYLOR SWIFT

WIN ‘EM BEFORE YOU CAN BUY ‘EM

Promotional Run Dates: Monday, March 7 – Friday, March 11, 2011 Lake County’s Best Variety – 102.3 XLC wishes to partner with AEG Live for numerous on-air concert ticket giveaways for the Taylor Swift show coming to Chicago. 102.3 XLC is a Hot Adult Contemporary radio station. We play Taylor Swift in all dayparts on a regular rotation. CONCERT INFORMATION Taylor Swift August 9 and 10, 2011 Allstate Arena Rosemont, IL On sale Friday, March 11, 2011 at 10 am WHAT WE REQUEST 30 tickets (15 pairs) to give away to the Taylor Swift show (either show date). Ticket giveaways will occur during the morning show, midday show and afternoon drive show. One pair of ticket giveaways per show per day for 5 weekdays. WHAT YOU’LL RECEIVE

110 recorded morning show mentions. o 110 x $75 per mention = $8,250

40 live morning, midday and afternoon show mentions.

o 40 x $75 per mention = $3,000

One (1) e-blast to our loyal listener club promoting the show/presale (4,000+ listeners) o Value $250

One (1) week of presence on our website 1023XLC.com o Value $250

TOTAL PROMOTIONAL VALUE = $11,750 Thank you, Janelle Rominski Promotions Director

I helped create promotions proposals for upcoming concerts

Page 17: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

1220 WKRS and Consumers Credit Union gave listeners an opportunity to win $1,220 and match their refund with the 1220 WKRS Tax Day .

Page 18: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

I had to enter the qualifiers into the Tax Day PayDay database.

Page 19: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

Libertyville MitsubishiSaturday, April 23, 201110 am - NoonLibertyville, IL

Join Haynes Johns at Libertyville Mitsubishi this Saturday from 10 am – NoonThe upside down event continues at Libertyville Mitsubishi.  Now through Monday night, Libertyville Mitsubishi will pay off your trade no matter how much you owe.We’ll be giving away prizes every 20-minutes!Check out Libertyville Mitsubishi's huge Pre-Owned Super Center on Milwaukee Avenue in Libertyville!

Page 20: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

Rockenbach ChevroletSaturday, April 23, 2011Noon - 2 pmGrayslake, IL

Join Jimmy Novak this Saturday at Rockenbach Chevrolet in Grayslake from Noon – 2 pm.Come check out Rockenbach Chevrolet for unbelievable deals on new and used cars.  Rockenbach Chevrolet is Lake County’s #1 Chevy StoreWe’ll be giving away prizes every 20-minutes!

Page 21: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!
Page 22: In the Spring of 2011, I completed an internship in the Promotions Department at 102.3 XLC/1220 WKRS, Lake County’s #1 Contemporary Pop Music Station!

Stephanie [email protected]

Promotions & Interactive DirectorJanelle Rominski847-336-7900 ext. [email protected]

Internship siteNextMedia Group102.3 XLC/1220 WKRS3250 Belvidere Rd. Waukegan, IL