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Copyright 2013, NineSigma 1
20 March, 2015 OPEN INNOVATION STRATEGIES
…… IN HEALTHCARE AND BEYOND
Dr Stephen Clulow, Director Healthcare Program Management
Copyright 2013, NineSigma 2
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THE MOTIVATION TO BE OPEN
OPEN INNOVATION JOURNEYS
SUCCESSFUL OPEN INNOVATION PROGRAMS
SUSTAINING SUCCESSFUL OPEN INNOVATION
EMERGING TRENDS – GOOD AND BAD
AGENDA
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THE MOTIVATION TO BE OPEN
OPEN INNOVATION JOURNEYS
SUCCESSFUL OPEN INNOVATION PROGRAMS
SUSTAINING SUCCESSFUL OPEN INNOVATION
EMERGING TRENDS – GOOD AND BAD
AGENDA
Copyright 2013, NineSigma 5
We have a problem….
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We have a problem….
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We have a problem….
…and we have spent
5 years trying to solve it
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We want opportunities….
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We want opportunities….
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We want opportunities….
…for 3 to 5 years
from now
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OPEN INNOVATION MOTIVATION
We have a problem….
…and we have spent
5 years trying to
solve it
We have a problem…. We want
opportunities….
We want
opportunities….
…for 3 to 5 years
from now
Avoidance Growth
There’s no ‘right’ or ‘wrong’ … …just different outcomes
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THE MOTIVATION TO BE OPEN
OPEN INNOVATION JOURNEYS
SUCCESSFUL OPEN INNOVATION PROGRAMS
SUSTAINING SUCCESSFUL OPEN INNOVATION
EMERGING TRENDS – GOOD AND BAD
AGENDA
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Bu
sin
ess
Cap
abili
ties
Capabilities
Streamlining processes or adding new capabilities.
Internally, collaborations or partnering.
Technology
New technologies for all aspects of business:
R&D, Manufacturing, Packaging, Distribution
Business Models
Innovating revenue generation,
Moving from sales bases on core revenue streams
Added Value Products
Additional product features or services that surprise and go beyond expectations
TRENDS IN HEALTHCARE OPEN INNOVATION
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Technology
Process
Business Models
Added Value Products
Business Value
Bu
sin
ess
Effi
cien
cy
New technologies for all aspects of healthcare
Streamlining or adding new capabilities, internally or by partnering
Additional product features or services that go beyond expectations
Innovating revenue generation, moving from sales of drugs, diagnostics or devices
• Sustained demand for technology innovation.
• Increase in projects for late stage, development and product launch.
• Upswing in Open Innovation for process improvement to manage costs and access new capabilities through partnerships.
• Recent increase in demand for innovation for added value products and new business models.
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TRENDS IN HEALTHCARE OPEN INNOVATION
HEALTHCARE COMPANIES OPEN
INNOVATION PROJECTS 2008 TO 2013
• MAPPED THE COMPANIES ‘NEEDS’
• IDENTIFIED OPEN INNOVATION TRENDS
49 %
26 %
16 %
9 %
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THE OPEN INNOVATION JOURNEY
Business Value
Bu
sin
ess
Cap
abili
ties
Capabilities Streamlining processes or adding new capabilities.
Internally, collaborations or partnering.
2
Business Models Innovating revenue generation,
Moving from sales bases on core revenue streams
4
Technology
1
New technologies for all aspects of business: R&D, Manufacturing, Packaging, Distribution
Added Value Products Additional product features or services that surprise and go beyond expectations
3
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EXAMPLE COMPANIES (HEALTHCARE SECTOR)
Technology
Process Business Models
Added Value Products
Business Value
Bu
sin
ess
Cap
abili
ties
A
Company A: Starting in Open Innovation
Technology
Process Business Models
Added Value Products
Business Value
Bu
sin
ess
Cap
abili
ties
B
B
Company B: Improving Internal Capabilities
Technology
Process Business Models
Added Value Products
Business Value
Bu
sin
ess
Cap
abili
ties
Company C: Moving to Product Innovation
C
C
C
Technology
Process Business Models
Added Value Products
Business Value
Bu
sin
ess
Cap
abili
ties
F
F
F
F
Company F: Open Innovation in All Business Areas
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IT’S GOOD TO BE DIFFERENT…..
Technology
Process Business Models
Added Value Products
Business Value
Bu
sin
ess
Cap
abili
ties
D
D
Company D: Technology for New Business Models
Open Innovation to access technologies
Collaborate, combine, re-create
Create new business models
• For existing products
• New products and services
• New markets
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THE MOTIVATION TO BE OPEN
OPEN INNOVATION JOURNEYS
SUCCESSFUL OPEN INNOVATION PROGRAMS
SUSTAINING SUCCESSFUL OPEN INNOVATION
EMERGING TRENDS – GOOD AND BAD
AGENDA
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SUCCESSFUL OPEN INNOVATION PROGRAMS
1. Mechanism to capture diverse innovation needs from all business units
Company
Business Unit 2
Business Unit 3
Business Unit 4
Business Unit 1
NineSigma
2. Work with NineSigma to design the program and scope innovation needs
NineSigma
Network
…and
beyond
3. Have an efficient mechanism to evaluate, integrate or reject proposals
4. Actively, continuously improve program and innovation needs with NineSigma
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SUCCESSFUL OPEN INNOVATION PROGRAMS
Company
Business Unit 2
Business Unit 3
Business Unit 4
Business Unit 1
NineSigma
NineSigma
Network
…and
beyond
This is a program to access external innovation
Organisations that are successful in the long-term:
• ‘Integrate’ External Innovations
• Progress them to ‘Market’
• Have a Culture that Sustains Growth through OI
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THE MOTIVATION TO BE OPEN
OPEN INNOVATION JOURNEYS
SUCCESSFUL OPEN INNOVATION PROGRAMS
SUSTAINING SUCCESSFUL OPEN INNOVATION
EMERGING TRENDS – GOOD AND BAD
AGENDA
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LEADING ORGANISATIONS HAVE AN
OPEN INNOVATION PYRAMID
External Capabilities • Structures
• Processes
• Network and Outreach
• Recognition
• Reputation
Integration and Progression • Time and Resources
• Cross Functional Teams
• Champion Network
• Portfolio Approach
• Link to ‘Productisation’
Growth Mindset • Opportunity Focus
• Long Term Perspective
• Sustained Effort
• Improvement Focus
• Growth Strategy Uses OI
Culture • Leadership
• Sponsorship
• Open Attitude
• Reward and Recognition
• Allow, Learn from, Mistakes
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Successful pyramids are not built overnight…
Organisations take small steps to the longer term vision.
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THE MOTIVATION TO BE OPEN
OPEN INNOVATION JOURNEYS
SUCCESSFUL OPEN INNOVATION PROGRAMS
SUSTAINING SUCCESSFUL OPEN INNOVATION
EMERGING TRENDS – GOOD AND BAD
AGENDA
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THE CURSE OF THE MUMMY
Bad Open Innovation
Procurement
Do the same old thing, rebranded as OI
Let the web do the work
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THE KEY OF NEW LIFE (ANKH)
Emerging Trends in OI
Social Media
Diversification and Acceptance
Crowd funding
‘Maker Movement’
Virtual Organisations Crowd: Funding → Sourcing → Making
OI for Disruptive Growth Innovation
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THE NINESIGMA NETWORK = UNEXPECTED CONNECTIONS
NINESIGMA
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ARMOUR 39 INNOVATION CONTEST
NEW APPLICATIONS FOR PERFORMANCE MONITORING FOR ATHLETES
o Innovation Contests are ideally suited to
accelerating product development through
the power of prize driven crowd sourcing.
HIGHLIGHTS
o New technologies and applications for Armour39 digital
wearable performance monitoring for athletes.
o Three phased challenge for proof of concept prototypes
o $35K prize for winners and co-development opportunity.
RESULTS
o Phase 1: 50 winning concepts receive developer kits.
o Phase 2: 15 semi-finalist invited to demonstrate POC.
o Phase 3: Grand prize winner receives $25K and $10K for
runner-up.
o Winners have the opportunity to collaborate with Under
Armour to commercialise their concepts.
KEY TAKEAWAYS
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NFL HEAD HEALTH GRAND CHALLENGE
ADVANCE UNDERSTANDING OF MILD TRAUMATIC BRAIN INJURY
o Integrating the sponsors objectives with a
compelling prize strategy and getting
executive buy-in is key to successful project.
HIGHLIGHTS
o A $60 million, 4 year effort to reduce the treatment of mild
traumatic brain injuries from accidents and sports.
o Challenge 1: Focused on identifying breakthrough
technologies and techniques for improved diagnosis.
o Challenge 2: Solutions for preventing, measuring and
detecting brain injury.
RESULTS
o 16 Phase 1 winners selected from over 400 entries from
27 countries.
o Each winner was selected by a panel of leading experts
and received $300K to advance their work.
o The 2nd challenge will award $10 million for innovative
brain protective materials and detection devices.
KEY TAKEAWAYS
CASE STUDY: GRAND CHALLENGE
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I do Open Innovation everyday.
Do you?
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Thank You
STAY CONNECTED
www.NineSigma.com
www.ninesigma.com/blog
PRESENTER EMAIL
Dr Stephen Clulow [email protected]
PHONE
+44 78 274 291 58
@NineSigma
@NineSights
NINESIGMA - HIGHLIGHTS
OUR GLOBAL INNOVATION NETWORK
IS THE LARGEST OF ITS KIND
SPANNING INDUSTRIES AND TECHNICAL DISCIPLINES
A GLOBAL LEADER AND PIONEER IN OPEN INNOVATION SINCE 2000
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GLOBAL PRESENCE
USA, EUROPE (UK, France, Germany, Italy,
Belgium & The Netherlands), JAPAN,
AUSTRALIA, KOREA AND CANADA
37,000 + PROPOSALS
RECEIVED FROM INDUSTRY, ACADEMIA,
LABS & INDIVIDUALS IN 116 COUNTRIES
(~3,000 / YEAR)
2,500 + PROGRAMS
OPEN INNOVATION PROGRAMS
COMPLETED
$55M + PRIZES GRAND CHALLENGES
DIVERSE CLIENTS
MULTINATIONALS, MIDDLE MARKET,
NON-PROFIT, GOVERNMENT
NETWORK SIZE 2.5 MILLION +
SOLUTION PROVIDERS IN OUR
NETWORK AND GROWING 25%
PROGRAM MANAGER EXPERIENCE
28 YEARS AVERAGE INDUSTRY
EXPERTISE, 150 PROJECTS MANAGED
NINESIGMA’s SERVICE PORTFOLIO
PARTNERING TO FIND BREAKTHROUGH SOLUTIONS
TO YOUR MOST CRITICAL INNOVATION CHALLENGES
A COMPREHENSIVE OPEN INNOVATION SERVICE CAPABILITY
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INNOVATION
SOLUTIONS INNOVATION
INSIGHTS
INNOVATION
CAPABILITIES
TECHNOLOGY LANDSCAPING
EXPERT ADVISORY SERVICES
MANAGED BRANDED GALLERY
TECHNOLOGY SEARCH (RFP)
TARGETED PARTNER SEARCH
PROGRAM MANAGEMENT
SUPPORT
INNOVATION
IMPACT
INNOVATION CONTESTS
GRAND CHALLENGES
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I N N O VAT I O N S O L U T I O N S I N N O VAT I O N I M PA C T
TECHNOLOGY SEARCH (RFP)
INNOVATION CONTESTS
What is your need: To conduct an anonymous targeted search and reach far beyond your existing capabilities and networks to find new, breakthrough approaches and technology solutions. What do you get: Multiple solution options and new partners to address your need.
NINESIGMA’s CORE SERVICE PORTFOLIO A COMPREHENSIVE OPEN INNOVATION SERVICE CAPABILITY
What is your need: You want to scale your public technology outreach and access the global innovation community on an ongoing basis.
What do you get: A fully managed program positioning your company as open for innovation, with direct access to NineSigma’s global solution network.
MANAGED BRANDED GALLERY
GRAND CHALLENGES
What is your need: To identify transformative solutions that will positively impact your company, your industry and society as a whole.
What do you get: Potentially breakthrough technologies, new partners and positive PR that aligns your brand with innovation and a broader mission.
What is your need: To accelerate product development with a public, prize-based innovation competition.
What do you get: Actionable solutions that may include prototypes and new partners to get you to market faster and identify new approaches.
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I N N O VAT I O N I N S I G H T S I N N O VAT I O N C A PA B I L I T I E S
NINESIGMA’s ENABLING SERVICE PORTFOLIO A COMPREHENSIVE OPEN INNOVATION SERVICE CAPABILITY
TECHNOLOGY LANDSCAPING
What is your need: To understand a technology in context of the broader landscape and be able to make informed decisions .
What do you get: Detailed technology landscape study of current and emerging technologies, providers and options on how to move forward.
EXPERT ADVISORY SERVICES
What is your need: You want to access qualified experts to answer questions and provide strategic direction on your technology or market.
What do you get: One-time or ongoing access to a group of experts from across industry selected especially for your need or project.
TARGETED PARTNER SEARCH
What is your need: To find qualified vetted experts or partners to enhance your internal capabilities and knowledge.
What do you get: Identify vetted partners, strategic alliances or acquisition targets who meet your pre-defined criteria and partner profile.
PROGRAM MANAGEMENT
SUPPORT
What is your need: Access to a dedicated and highly qualified expert to provide advice on best practice and management of your OI programs.
What do you get: On-going program support, pipeline reviews, scoping & articulation of needs, managing the posting of needs and responses.
A SAMPLE OF OUR GLOBAL CLIENTS REPRESENTING ALMOST EVERY SECTOR
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MITSUBISHI MATERIALS NEC
suntory
TOSHIBA ISUZU MOTORS
KOMATSU
HITACHI CONSTRUCTION
SUMITOMO
OSAKA GAS
ASAHI BREWERIES
The Coca-Cola Company DENSO
OMRON
SHISEIDO
TEIJIN
SHOWA DENKO
SUMCO KIRIN HOLDINGS
OLYMPUS IDEMITSU
DENKA
MATERIALS
•High Performance Elastomers with Exceptional Heat Resistance
•High Temperature Resistant Base Material with Electric Insulation
•Passive Color Change Safe-to-Touch Indicators
•Technologies for coating Insulating Material at Low Temperatures
•Low-Cost Uniform Heat Distributor
ELECTRONICS
•Technologies to Produce Large Free-standing Ultra-thin Inorganic Foils
•Edgeless Display Technology
•Ultra-Efficient Switching Circuitry with High-Frequency Transistor
•Dynamically Reconfigurable virtual Electrodes or Circuitry
OPTICS
•Laser Light Deflection Control Technology
•Devices That Alter Transmittance of Visible Light Independent of Wavelength
•Light Transmission Control Device with Environmental Durability
SENSORS
•Miniaturized Magnetic Flux Sensor
•Position Detection Technology for Writable Displays
•Ultra High-Precision 3D Profilometer for Large Freeform Surfaces
•Robust Wireless Sensor Systems for Extreme Conditions
•Technology for Real-Time Measurement of the Velocity and Size of Particles in a Fine Powder Jet Stream
AUTOMOTIVE
CHEMICALS & MATERIALS
PHARMA, HEALTHCARE &
MEDICAL PRODUCTS
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PROVEN EXPERTISE IN HIGH TECH INDUSTRIES
PROJECT TYPES ADJACENT INDUSTRIES
SOFTWARE
•Deconvolution for Reshaping Spectra for Multiplexed Signals
• Improved Motion Control Algorithms for Washing Machines
FOOD & BEVERAGE
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PROVEN EXPERTISE IN CONSUMER PRODUCTS
PROJECT TYPES ADJACENT INDUSTRIES
COATINGS & SURFACE MODIFICATION
•Conductive Material Technologies for Textile Applications
•Polyurethane Thin Films with Low Water Vapor Transmission Rate
•Preventing Bacterial Attachment on Teeth
•Removing Stable Foams from Aqueous Solutions
•Resilience Improvements for Absorbent Cellulose Networks
TESTING & ANALYSIS
•Detection Mechanisms to Signal Bacterial Contamination in Cleaning Implements
• Industrial-scale Reverse Osmosis and Alternatives
MANUFACTURING
•Augmenting Physical Expressions with a Digital Experience
•Fastening Technologies for Non-Structural Elements
•Development Partners for Rewriteable 3D Hologram Applications
•High Temperature Casting for Multi-textured Cold Spoonable Foods
PACKAGING
• Intelligent Packaging that Monitors Time and Temperature During Shipping
•Seeking Novel Closure for Flexible Food Pouch
PHARMA, HEALTHCARE &
MEDICAL PRODUCTS
CHEMICALS & MATERIALS
SYNTHESIS / ISOLATION / PURIFCATION
•New Routes to Dialkyl Ketenes
•Methods to Increase Silver Extraction from Mineral Ores
•Conjugated Aliphatic Di-olefin Separation
•Converting Atmospheric CO2 into Liquid Fuel
•Non-Phosgene Process for Aromatic Isocyanates
CATALYSIS
•Artificial Photosynthesis Technologies Using Catalysts
•Catalytic Dehydrogenation of Butene to Butadiene
•Large Scale Biochemical Hydrogenation of Nitro Aromatics
•Measuring the Active Surface Area of Non-Platinum Catalysts
ADVANCED MATERIALS, COATINGS, COMPOSITES
•Optical Materials with Strong Light Scattering Properties
•Wanted: Gel-like Substance with Uncommon Optical Properties
•Superior CO2 Barrier Technology for PET
•Novel Technologies to Produce Open Ceramic Foams
SUSTAINABILITY / GREEN CHEMISTRY
•Green Chemistry Partners
•Seeking Eco-Friendly Organic Solvents
•Renewably Sourced Materials for Aqueous Barrier Coatings
•Polymer Coatings from Renewable Resources
•Biocatalysts for Biomass Conversion
FOOD & BEVERAGE
PHARMA, HEALTHCARE &
MEDICAL PRODUCTS
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PROVEN EXPERTISE IN CHEMICALS & MATERIALS
CONSUMER PRODUCTS
PROJECT TYPES ADJACENT INDUSTRIES
ANTIMICROBIALS OR INFECTION CONTROL
•Antimicrobial Peptides for Oral Care applications landscape
•Antifungal technology for aqueous solutions
•Antibody Purification Media for High pH Cleaning
•Bacterial Spores Control Technologies
• Improving fungal cell permeability and/or reducing efflux mechanisms
SAFETY, SAMPLING & EFFICACY TESTING
•Automated Biological Collection System
• Improved Cell Culture Systems for Detecting Repeat Dosage Effects
•Skin Chemical Absorption Models and Assay Technologies
•Sustaining Life In Vitro
DRUG DELIVERY
•Development Partners for Nasal Formulations and Delivery Devices
•Encapsulation systems for probiotics
• Improving probiotics stability
•Microneedle liquid delivery system
THERAPEUTICS / DRUG DEVELOPMENT / PIPELINE
•Breakdown of Advanced Glycation End-Products
•Metabolic modifiers via viral translocation vectors
•Probiotic approaches to deliver important oral care benefits
•Reducing urogenital itching and irritation
CHEMICALS & MATERIALS
HIGH TECH
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PROVEN EXPERTISE IN PHARMA, HEALTHCARE & MEDICAL PRODUCTS
PROJECT TYPES ADJACENT INDUSTRIES
CONSUMER PRODUCTS
PROJECT TYPES ADJACENT INDUSTRIES
AEROSPACE & DEFENSE
CHEMICALS & MATERIALS
CONSUMER PRODUCTS
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PROVEN EXPERTISE IN AUTOMOTIVE
ACOUSTICS • Elimination of High Frequency Noise Inside an Automobile Passenger Compartment
ALTERNATIVE P / T • Microturbine Auxilliary Power Unit
• Stirling Auxilliary Power Unit
• Linear Alternator Auxiliary Power Unit
• Engine Compression Release
COMPONENTS • Clutch Temperature Sensor
• New Technology Fuel Sending Units
EMISSIONS • Modeling Particulates in Gasoline Direct Injection Engines
• Artificial Photosynthesis Technologies Using Catalysts
• Reducing CO2 Emissions from Diesel Powered Vehicles
• Ozone Conversion in Automotive Radiators
ENERGY STORAGE • Model for Heat Source Li-Ion Batteries
• Thermal Management in Li-Ion Batteries
• Pressure Vessels: Light Weight and Low Cost
• Alternative Technologies for Storing and Reusing Kinetic Energy
MANUFACTURING • Intelligent Robot Visualization System
• Optimization Tools for Planning Automotive Body Assembly
• Human Machine Interface Attributes
• Robotic Vision Systems
MATERIALS • Contaminant Absorption in Engine Oils
• Remotely Activated Adhesive Cure
• Polyolefins with Improved Adhesion
• High Performance and High-Durability Thermal Insulation Coating
• Modified Alumina for Smaller Electrical Isolators
OCCUPANT COMFORT • Compact High Performance Automotive Head-Up Display
• Effective Climate Control
• Heads Up Display
• Seeking Custom Synthesis Capability