In Focus - Sydney's Northern Beaches

8
Sydney's Northern Beaches First Quarter l 2011 In Focus

description

This In Focus Report highlights the current market climate and driving forces behind one of New South Wales’s most exciting markets. The Sydney property market, and in particular suburban beachfront regions such as the Northern Beaches have been setting the benchmark across Australia in the past decade, with demand often outstripping supply and exceptional capital growth buoyed by robust sales volumes.

Transcript of In Focus - Sydney's Northern Beaches

Page 1: In Focus - Sydney's Northern Beaches

Sydney's Northern Beaches

First Quarter l 2011

In Focus

Page 2: In Focus - Sydney's Northern Beaches

Brisbane | March | 2009

Colliers International does not give any warranty in relation to the accuracy of the information contained in this report. If you intend to rely upon the information contained herein, you must take note that the information, figures and

projections have been provided by various sources and have not been verified by us. We have no belief one way or the other in relation to the accuracy of such information, figures and projections. Colliers International will not be

liable for any loss or damage resulting from any statement, figure, calculation or any other information that you rely upon that is contained in the material. Use with written permission only. Copyright © – 2009

First Quarter 2011

Prepared by PRDnationwide Research. Source: ABS

A Focus on Sydney’s Northern Beaches

ScopeOver two years after the start of the 2008 Global Financial Crisis

(GFC), a strong recovery is evident in the wider Sydney property

market. Prices are at record highs, with only a moderate impact

by consecutive increases in interest rates. However, the

aftermath of the Crisis saw lending criteria tightening with some

homebuyers finding it hard to obtain finance. A softening in

market conditions are now apparent as result of the increases in

interest rates.

In light of this growing trend for knowledge, this In Focus Report

highlights the current market climate and driving forces behind

one of New South Wales’s most exciting markets. The Sydney

property market, and in particular suburban beachfront regions

such as the Northern Beaches have been setting the benchmark

across Australia in the past decade, with demand often

outstripping supply and exceptional capital growth buoyed by

robust sales volumes. This report analyses the Manly, Warringah

and Pittwater Local Government Areas (LGAs). It covers the

demographics of the area and the inherent fundamentals

underpinning the performance of house and unit products in this

region.

31,60134,586

37,813

41,341

45,198

0

5,000

10,000

15,000

20,000

25,000

30,000

35,000

40,000

45,000

50,000

2006

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Projected Warrnambool LGA Population

Assumed average growth of 1.8% per annum during the next 20 years

In Focus - Sydney’s Northern Beaches Research

Area CharacteristicsBordered by Middle Harbour and the Pacific Ocean and located13 kilometres from the Sydney CBD, the Three LGAs span over an

area of approximately 255 square kilometres. The Manly LGA is famous for its restaurants, cafes and the famous Manly Beach,

while Warringah and Pittwater LGAs offer a relaxed environment close to the ocean and several national parks. The three LGAs are

serviced by Military Road and Warringah Road, as well as the Wakehurst Parkway and Pittwater Road. Regular ferry service to the

Sydney CBD is available at the Manly Wharf. The Northern Beaches’ stylish homes and attractive beaches resulted in a strong

tourism and service based economy, with business centres in Manly, Brookvale, Belrose and Mona Vale.

Demographic SnapshotAccording to the Australian Bureau of Statistics (ABS), the most recent Estimated Resident Population (ERP) figures suggest that

Sydney’s Northern Beaches are home to 243,849 residents as at June 2009. Manly and Pittwater LGAs recorded a 3.2 per cent

population growth in the twelve months to June 2009 further highlight the appeal of the region, in particular when compared to the

Sydney Metropolitan average growth of 1.3 per cent over the same period. The NSW Department of Planning projections for the

Northern Beaches indicate a population of 250,300 residents in 2016 and 277,100 by 2036. The median household incomes range

from $1,387 to $1,705 per week indicates a relatively wealthy population, with an average of 27 per cent of residents represented in

the highest weekly income bracket of $2,500 plus. The Northern Beaches Statistical Region registered an unemployment rate of 3.5

per cent in 2008 to 2009, significantly lower than the 5.7 per cent unemployment rate in NSW.

Manly LGA Pittwater LGA Warringah LGA

Population 2009 40,939 58,818 144,092

Population 2008 39,667 57,018 141,686

Population growth rate 2008 to 2009 3.2% 3.2% 1.7%

Portion of residents aged 65 years and older 14% 15% 15%

Portion of residents aged 15 years and younger 17% 20% 19%

Average age 37 41 38

Median weekly household income $1,705 $1,486 $1,387

Median weekly individual income $790 $653 $624

Average number of people per household 2.4 3 3

Northern Beaches Demographics

Page 3: In Focus - Sydney's Northern Beaches

Brisbane | March | 2009

Colliers International does not give any warranty in relation to the accuracy of the information contained in this report. If you intend to rely upon the information contained herein, you must take note that the information, figures and

projections have been provided by various sources and have not been verified by us. We have no belief one way or the other in relation to the accuracy of such information, figures and projections. Colliers International will not be

liable for any loss or damage resulting from any statement, figure, calculation or any other information that you rely upon that is contained in the material. Use with written permission only. Copyright © – 2009

14.0%

6.1% 7.7% 6.6% 7.9%

39.3%

42.9%

48.3%

42.7%

33.6%

30.4%

32.5%

27.3%35.0%

32.0%

8.4%10.4%

10.7% 7.7%

17.8%

7.9% 8.2% 5.9% 8.0% 8.7%

0%

10%

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100%

2008JUN 2008DEC 2009JUN 2009DEC 2010JUN

Pe

rce

nta

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sh

are

of t

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ark

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Half year period

$500,000 +

$400,000 to $499,999

$300,000 to $399,999

$200,000 to $299,999

Less than $200,000

0% 5% 10% 15% 20% 25% 30%

2001 JUN

2002 JUN

2003 JUN

2004 JUN

2005 JUN

2006 JUN

2007 JUN

2008 JUN

2009 JUN

2010 JUN

% of Capital Growth

12

Mo

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Pe

rio

d

Unit Resales

House Resales

First Quarter 2011

In Focus - Sydney’s Northern Beaches Research

Northern Beaches House MarketThe first half of 2010 saw the Northern Beaches maintain their

attraction to buyers seeking beachside living within close

proximity to Sydney CBD. A combination of strong population

growth, limited amount of new supply and record low interest

rates during the GFC lowered affordability barriers and led to

buoyant demand which increased the pressure on house

prices. Closing the June 2010 half year period at $1,000,000,

the median sale price for houses in the Northern Beaches

market recorded an annual growth of 15.6 per cent. Looking

over the longer term, a growth rate of 6.8 per cent per annum

was maintained in the past 10 years.

The median price was attained from a total of 1,339 house

transactions, 55 per cent of which transacted within the

Warringah LGA, with the remaining 45 per cent divided

between the Manly LGA (14 per cent) and the Pittwater LGA

(31 per cent). This level of sales represented an increase of

eight per cent over the same period in 2009, and is 4.5 per

cent below the five year average sales level of 1,402

transactions per six month period.

Observing sales activity by price points, the majority of sales in

the Northern Beaches transacted in the $700,000 to $899,999

price bracket, accounting for 29 per cent of the market. At the

lower end of the market houses selling below $700,000

accounted for six per cent of sales while at the top end 147

transactions, equating to 11 per cent of the market, sold for in

excess of $1.9 million.

In the past two years a shift towards the higher price brackets

can be noticed. The portion of houses selling in the bottom

price bracket of below $700,000 decreased 40 per cent in the

six months to June 2010, and 63 per cent from the June 2009

half year. At the same time, the top price bracket of $1.9

million plus experienced a 38 per cent increase in size from

only eight per cent of the market in the June 2009 half year to

11 per cent of sales for the same period in 2010. This trend

can be largely attributed to the change in the type of market

participants as first home buyers activity wound down while

investor and upgraders activity increased.

To better understand the actual capital returns achieved by

vendors who sold during the period, PRDnationwide Research

conducted a resales analysis of the Northern Beaches house

market. The analysis revealed an average annual capital

growth of 5.7 per cent per annum for those who exited the

market in the six months to June 2010, with an average

holding period of 5.3 years between resales.

2010 marked a year where the house market remained

partially induced by the 2009 Government Stimulus measures

and well positioned purchasers capitalised on larger properties

selling at discounted prices. Looking into 2011, it is likely that

the November 2010 interest rate increase will lead to softer

conditions, particularly at the bottom end of the market. It is

expected that investors, lured by the location and amenities of

the Northern Beaches will keep the top end of the market

active.

$1,000,000

$0

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Half year period

Number of sales

Median

Prepared by PRDnationwide Research. Source: PDS Live

Northern Beaches House Sales Cycle

2000 JUN 2005 JUN 2009 JUN 2010 JUN

HOUSES $520,000 $815,000 $865,000 $1,000,000 6.8% 4.2% 15.6%

UNITS $317,500 $440,000 $485,000 $549,500 5.6% 4.5% 13.3%

LAND #NUM! #NUM! #NUM! #NUM! #NUM! #NUM! #NUM!

1yr growth10yr

growth rate

5yr growth

rate

2009 JUN 2009 DEC 2010 JUN

$865,000 $930,000 $1,000,000

1,239 1,682 1,339

$485,000 $525,000 $549,500

1,522 1,606 1,316

#NUM! #NUM! #NUM!

0 0 0

FRENCHS FOREST 94 7%

AVALON 88 7%

NEWPORT 74 6%

FORESTVILLE 62 5%

SEAFORTH 61 5%

BELROSE 56 4%

MONA VALE 54 4%

BEACON HILL 51 4%

MANLY 45 3%

FRESHWATER 42 3%

ALLAMBIE HEIGHTS 40 3%

NARRAWEENA 40 3%

WARRIEWOOD 37 3%

BALGOWLAH 35 3%

COLLAROY PLATEAU 35 3%

CROMER 35 3%

NORTH CURL CURL 35 3%

BILGOLA 34 3%

House Price Points – June 2008 to June 2010*

Prepared by PRDnationwide Research. Source: PDS Live

*Six month period

Avg Cap Growth holding period

5.7% 5.3

20% and over

10% - 20%

5% - 10%

1% - 5%

Less than 1%

6%10%

16% 16%12%

29%

35%

39%35%

35%

22%

19%

17%

17%

17%

13%

11%

8%10%

10%

9%

7%

5% 6%

8%

7%4%

4% 4%4%

3% 3%2% 2%

4%

11%11%

8% 9% 10%

0%

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30%

40%

50%

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80%

90%

100%

Jun 2010 Dec 2009 Jun 2009 Dec 2008 Jun 2008

At least $1,900,000

$1,700,000 to $1,899,999

$1,500,000 to $1,699,999

$1,300,000 to $1,499,999

$1,100,000 to $1,299,999

$900,000 to $1,099,999

$700,000 to $899,999

Less than $700,000

Median House Price Growth – June 2009 to June 2010

12%16% 16%

10%6%

35%

35%39%

35%

29%

17%

17%

17%

19%

22%

10%

10%8%

11%

13%

8%

6% 5%

7%

9%

4%4% 4%

4%7%

4%2% 2%

3% 3%

10%9%

8%11% 11%

0%

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100%

Jun 2008 Dec 2008 Jun 2009 Dec 2009 Jun 2010

At least $1,900,000

$1,700,000 to $1,899,999

$1,500,000 to $1,699,999

$1,300,000 to $1,499,999

$1,100,000 to $1,299,999

$900,000 to $1,099,999

$700,000 to $899,999

Less than $700,000

Page 4: In Focus - Sydney's Northern Beaches

Brisbane | March | 2009

Colliers International does not give any warranty in relation to the accuracy of the information contained in this report. If you intend to rely upon the information contained herein, you must take note that the information, figures and

projections have been provided by various sources and have not been verified by us. We have no belief one way or the other in relation to the accuracy of such information, figures and projections. Colliers International will not be

liable for any loss or damage resulting from any statement, figure, calculation or any other information that you rely upon that is contained in the material. Use with written permission only. Copyright © – 2009

Northern Beaches Unit MarketThe number of units in Sydney’s Northern Beaches increased

in recent years to become the dwelling type of choice in many

of the region’s suburbs. In the Manly LGA, units and

townhouses represent 56 per cent of all dwellings, while in the

Warringah and Pittwater LGAs strata titled dwellings account

for 37 per cent and 20 per cent of the housing stock

respectively.

The median sale price for units in the June 2010 six month

period climbed to $549,500 stemming from a total of 1,316

transactions. This median figure represents a twelve month

growth of 13.3 per cent, while the 10 year growth rate of 5.6

per cent per annum indicates a stable long term performance.

Most unit transactions took place in the $400,000 to $499,999

price bracket capturing 23 per cent of the market’s activity,

closely followed by the $500,000 to $599,999 bracket which

accounted for 21 per cent of the market. At the lower end of

the market, a unit in Wanganella Street, Balgowlah sold for

$165,000 while at the top end a premium of $4,500,000 was

paid for a beachside apartment on North Styne, Manly.

The price point chart shows a shift from lower to higher price

brackets across the Northern Beaches unit market. At the

lower end of the market, transactions below $300,000 declined

by 50 per cent between the June 2008 to the June 2010 half

year period. The top end of the market had a marginal

increase in activity while the middle brackets of $500,000 to

$599,999 and $600,000 to $699,999 increased by 31 and 88

per cent respectively.

New DevelopmentNew stock currently under construction or recently completed

includes several projects on Darley Street in Bayview and

Mona Vale, and on Pittwater Road in Manly and Narrabeen.

Due to scarcity of large development sites in the region, new

projects rely on demolition and consolidation of existing sites.

First Quarter 2011

In Focus - Sydney’s Northern Beaches Research

Northern Beaches Unit Sales Cycle

$549,500

$0

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Half year period

Number of sales

Median

Prepared by PRDnationwide Research. Source: PDS Live

2000 JUN 2005 JUN 2009 JUN 2010 JUN

HOUSES $520,000 $815,000 $865,000 $1,000,000 6.8% 4.2% 15.6%

UNITS $317,500 $440,000 $485,000 $549,500 5.6% 4.5% 13.3%

LAND #NUM! #NUM! #NUM! #NUM! #NUM! #NUM! #NUM!

1yr growth10yr

growth rate

5yr growth

rate

2009 JUN 2009 DEC 2010 JUN

$865,000 $930,000 $1,000,000

1,239 1,682 1,339

$485,000 $525,000 $549,500

1,522 1,606 1,316

#NUM! #NUM! #NUM!

0 0 0

Unit Price Points – June 2008 to June 2010*

Prepared by PRDnationwide Research. Source: PDS Live

*Six month period

Location Developer Project Specifics Estimated Value StageConstruction

Commencement

Forecasted

Completion

The Corso, Manly London Fashions CORSOLEIL, MANLY

60 APARTMENTS -

SUPERMARKET - SPECIALITY

SHOPS - 7 storey

$15.5 million Construction Commenced Nov-10 May-12

Denison St & Whistler St, ManlyProactive Management

SpecialistsN/A 27 UNITS - 6 storey $14.4 million Construction Commenced Dec-09 Complete

Woodland St, Balgowlah Abadeen Group WOODLAND TERRACES 25 TOWNHOUSES - 2 & 3 storey $12 million Construction Commenced Aug-10 Nov-11

The Corso, Manly Hilrok Properties THE CORSO31 APARTMENTS - SHOPS –

2 buildings - 5 storey$11 million Construction Commenced Mar-10 Complete

Montpelier Pl, Manly Lend Lease ST PATRICKS ESTATE 7 TOWNHOUSES $9.1 million Construction Commenced Sep-09 Complete

Pittwater Rd, Manly Norfolk Group N/A28 APARTMENTS - 5 storey – 4

SHOPS / OFFICES - 2 storey$5.5 million Construction Commenced Nov-09 Dec-10

Darley St, Bayview IPM THE MASTERS40 APARTMENTS –

GOLF COURSE$30 million Construction Commenced Jul-10 Feb-11

DARLEY St,

Mona ValeARKANA DARLEY STREET

20 HOUSING UNITS –

2 storey$10.4 million Construction Commenced Dec-10 Feb-12

Pittwater Rd, NarrabeenAranda Pty Ltd (Part of

Cavill Properties)NARRABEEN SANDS HOTEL SITE 48 UNITS - 4 storey $6.23 million Construction Commenced Oct-10 Dec-11

Pittwater Rd & Dee Why Pde, Dee Why Dee Why RSL Club OCEAN GROVE, DEE WHY76 SENIORS LIVING POLICY

UNITS - 3 buildings - 5 storey$22 million Construction Commenced Mar-09 Complete

Narrabeen St

& Ocean Street, NarrabeenCabe Developments N/A 33 APARTMENTS - 3 storey $11.6 million Construction Commenced Aug-10 Q3 2011

Pittwater Rd, Brookvale Life Property Group BROOKVALE DEVELOPMENTRETAIL – 39 APARTMENTS -CAR

PARKING$9 million Construction Commenced Apr-10 Feb-11

Kenneth Rd & Roseberry Street, Manly Vale Cavill Properties ROSEBERRY 45 APARTMENTS - 3 storey $6.4 million Construction Commenced Aug-09 Complete

Oaks Ave, Dee Why Torada N/A 20 APARTMENTS - 4 storey $6 million Construction Commenced May-09 Complete

Prepared by PRDnationwide Research. Source: BCI

8%9%

5% 4%4%

22% 20%20%

14% 12%

24% 26%29%

26%

23%

16%18% 21%

20%

21%

8%

8%8%

12%

15%

7%7%

6%

8% 7%

4%3%

3%

4% 4%

11% 10%7%

12% 13%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Jun 2008 Dec 2008 Jun 2009 Dec 2009 Jun 2010

At least $900,000

$800,000 to $899,999

$700,000 to $799,999

$600,000 to $699,999

$500,000 to $599,999

$400,000 to $499,999

$300,000 to $399,999

Less than $300,000

Page 5: In Focus - Sydney's Northern Beaches

Brisbane | March | 2009

Colliers International does not give any warranty in relation to the accuracy of the information contained in this report. If you intend to rely upon the information contained herein, you must take note that the information, figures and

projections have been provided by various sources and have not been verified by us. We have no belief one way or the other in relation to the accuracy of such information, figures and projections. Colliers International will not be

liable for any loss or damage resulting from any statement, figure, calculation or any other information that you rely upon that is contained in the material. Use with written permission only. Copyright © – 2009

Northern Beaches Rental Growth Cycle*

Northern Beaches Rental MarketOver the last year rental vacancy rates within the Northern

Beaches have tightened from a figure of 2.3 per cent in

November 2009 to 1.2 per cent in October 2010. Data

suggests a cyclical trend in Sydney’s middle ring suburbs of

which the Northern Beaches are a part of, with lower vacancy

rates during October and higher rates in July.

The rental growth cycle chart below shows the median weekly

rent for a three bedroom house in the Pittwater and Warringah

LGAs increased by 12.1 and 10.8 per cent respectively in the

twelve months to September 2010. During the same period the

Manly LGA experienced a small decrease in median rent.

Conversely, the median weekly rent for a two bedroom unit in

experienced an annual increase of between 5.1 per cent in the

Warringah LGA and 7.0 per cent in the Pittwater LGA, a

significantly lower growth level than that of houses.

To better understand the level of rental prices in the Northern

Beaches PRDnationwide Research conducted a ten year

analysis comparing the region’s median rental price with those

of the Sydney Metropolitan Area (SMA). The analysis revealed

that over the past ten years the Manly LGA’s median weekly

house rent more than doubled that of the SMA ($838

compared with $390 per week in September 2010), while rents

in the Warringah and Pittwater LGAs were approximately 180

per cent more than those in the SMA.

Looking forward, there is no reprieve for renters in the short to

medium term. The Northern Beaches strong population

growth, coupled with a shortage in available land and limited

amount of new stock coming on the market suggest a tight

rental market.

As capital gains outpaced rental markets in 2009 and the first

half of 2010, the rent-to-price ratio declined. It is expected that

this ratio will improve in 2011 as the market consolidates and

rent prices rise, providing further incentive to investors to

increase their participation in the market.

In Focus - Summary• Strong capital growth – units in the Manly LGA

increasing 22.3% in the year to June 2010.

• Strong rental growth - Pittwater LGA median rent

increased by 12.1% in the year to September 2010.

• Shortage in vacant land and the limited amount of

developments have created a cap on supply of new

units into the market.

• Strong population growth increased demand for

beachside living within close proximity to the city.

First Quarter 2011

In Focus - Sydney’s Northern Beaches Research

Prepared by PRDnationwide Research. Source: PDS Live, Housing NSW

Rental Market Snapshot – June 2010

Northern

Beaches

Property

Returns

Manly LGAPittwater

LGAWarringah LGA

Three

Bedroom

House

Two

Bedroom

Unit

Three

Bedroom

House

Two

Bedroom

Unit

Three

Bedroom

House

Two

Bedroom

Unit

Median Price Change p/a

(Year to June 2010)13% 22.3% 13.7% 10.4% 16.3% 11.4%

Rental Return p/a 2.8% 4.1% 3.4% 4.0% 3.8% 4.7%

Total Property Return 15.8% 26.4 17.1% 14.4% 20.1% 16.1%

Prepared by PRDnationwide Research. Source: PDS Live, Housing NSW

Prepared by PRDnationwide Research. Source: Housing NSW

*10 – 25km from CBD Prepared by PRDnationwide Research. Source: REINSW

Sydney's Middle Ring Suburbs Vacancy Rates*

1.0%

2.3%

1.1%

2.0%

1.2%

0.0%

0.5%

1.0%

1.5%

2.0%

2.5%

Aug

-08

Sep

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Oct-

08

No

v-0

8

Dec-0

8

Jan-0

9

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Mar-

09

Ap

r-09

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9

Jun-0

9

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10

Ap

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May-1

0

Jun-1

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Aug

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Sep

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Oct-

10

No

v-1

0

Vacan

cy R

ate

Month

$695

$838

$665

$450

$550

$460

$0

$100

$200

$300

$400

$500

$600

$700

$800

$900

-

200

400

600

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2000 S

EP

2001 S

EP

2002 S

EP

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EP

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EP

2005 S

EP

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EP

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EP

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EP

2009 S

EP

2010 S

EP

New

Lett

ing

s

Quarter

New Lettings Pittwater

New Lettings Manly

New Lettings Warringah

House Rent Pittwater

House Rent Manly

House Rent Warringah

Unit Rent Pittwater

Unit Rent Manly

Unit Rent Warringah

*Median weekly rent for a 2 b/r unit and 3 b/r house

Pittwater Manly WarringahPittwater Manly WarringahPittwater Manly Warringah

12.1% -1.4% 10.8% 5.1% 5.2% 7.0% -8.0% -7.9% -5.5%

New LettingsHouse Rent Unit Rent0

0.5

1

1.5

2

2.5

3

Sep-00 Sep-01 Sep-02 Sep-03 Sep-04 Sep-05 Sep-06 Sep-07 Sep-08 Sep-09 Sep-10

Manly unit

Pittwater unit

Warringah unit

Manly house

Pittwater house

Warringah house

Separate Houses - Three Bedrooms

LGA/Ring/SD NAME Sep-00 Sep-01 Sep-02 Sep-03 Sep-04 Sep-05 Sep-06 Sep-07 Sep-08 Sep-09 Sep-10

Manly 500 500 500 500 573 608 700 650 785 850 838

Pittwater 420 430 433 450 485 520 525 550 600 620 695

Warringah 410 420 420 430 460 478 500 550 620 600 665

Sydney SD 235 240 240 250 250 260 270 295 348 360 390

Inner Ring 420 430 420 420 470 470 493 568 630 630 700

Manly house 2.1277 2.0833 2.0833 2 2.29 2.3365 2.5926 2.2034 2.259 2.3611 2.1474

Pittwater house 1.7872 1.7917 1.8021 1.8 1.94 2 1.9444 1.8644 1.7266 1.7222 1.7821

Warringah house 1.7447 1.75 1.75 1.72 1.84 1.8365 1.8519 1.8644 1.7842 1.6667 1.7051

Page 6: In Focus - Sydney's Northern Beaches

Research & ConsultancyAdding Value to your Business

About PRDnationwide Research

PRDnationwide’s research division provides

reliable, unbiased, and authoritative property

research and consultancy to clients in metro and

regional locations across Australia.

Our extensive research capability and specialised

approach ensures our clients can make the most

informed and financially sounds decisions about

residential and commercial properties.

Our Knowledge

Access to accurate and objective research is the

foundation of all good property decisions.

As the first and only truly knowledge based property

services company, PRDnationwide shares

experience and knowledge to deliver innovative and

effective solutions to our clients.

We have a unique approach that integrates people,

experience, systems and technology to create

meaningful business connections We focus on

understanding new issues impacting the property

industry; such as the environment and sustainability,

the economy, demographic and psychographic

shifts, commercial and residential design; and

forecast future implications around such issues

based on historical data and fact.

Our People

Our research team is made up of highly qualified

researchers who focus solely on property

analysis.

Skilled in deriving macro and micro quantitative

information from multiple credible sources, we

partner with clients to provide strategic advice and

direction regarding property and market

performance. We have the added advantage of

sourcing valuable and factual qualitative market

research in order to ensure our solutions are the

most well considered and financially viable .

Our experts are highly sought after consultants for

both corporate and government bodies and their

advice has helped steer the direction of a number of

property developments and secured successful

outcomes for our clients.

Our Services

PRDnationwide provides a full range of property

research services across all sectors and markets

within Australia.

We have the ability and systems to monitor market

movements, demographic changes and property

trends. We use our knowledge of market sizes, price

structure and buyer profiles to identify opportunities

for clients and provide market knowledge that is

unbiased, thorough and reliable.

Our services include:

• Advisory and consultancy

• Market Analysis including profiling and trends

• Primary qualitative and quantitative research

• Demographic and target market analysis

• Geographic information mapping

• Project Analysis including product and pricing

recommendations

• Rental and investment return analysis

• Competitive project activity analysis

• Economic indicators

• Social research, including focus groups

Telephone: +61 1 3229 3344

Web: www.prdresearch.com.au

Page 7: In Focus - Sydney's Northern Beaches

Our Research Reports

Property Watch® Reports: Over 130 snapshots of

various areas around Australia, as well as specific

reports on property topics of interest such as resale

growth, infrastructure planning, luxury properties,

and supply and demand.

Highlight Reports: Major annual reports examining

the macro and micro economic information of larger

catchment areas within select city, rural, and coastal

regions.

Quarterly Economic and Property

Report: Produced quarterly to examine economic

and property trends nationally.

Niche Reports: Covering topical subjects such as

mixed use and transit oriented developments,

marina berths, waterfront property and luxury

property markets.

Suburb Profiles: Detailed demographic and sales

information for statistical local areas (suburbs) in

Queensland, New South Wales, Victoria, and

Australian Capital Territory.

Residential Unit Reports: Quarterly reports based

on primary research into the sale of new units within

major metro and coastal cities identifying trends and

opportunities

“We set industry benchmarks when partnering with our clients to answer key

questions and solve complex issues in the residential development arena.”

Telephone: +61 7 3229 3344

Web: www.prdresearch.com.au

Research Consultancy Service

We set industry benchmarks when partnering

with our clients to answer key questions and

solve complex issues in the residential

development arena.

Our specialised consultancy service adds value

to our clients' business by identifying the best

means for gaining a competitive advantage. We

have extensive experience in providing advice

on virtually every type of residential property

and the issues and considerations that

surround them.

We simplify your decision-making process

by providing comprehensive information

and recommendations including (but not

limited to):

For more information on how we can

assist you contact (07) 3026 3322.

Your Property

Primary & Secondary

Market Analysis

Target Market

Analysis & Consumer Research

GIS Mapping &

Spatial Analysis

Marketing & Launch

Strategies

Amenity Analysis

Product & Pricing Mix

Analysis

Page 8: In Focus - Sydney's Northern Beaches

Prepared by PRDnationwide Research. Source: NSW Housing, NSW Department of Planning, PDS Live and ABS.

For further details contact Oded Reuveni Etzioni Research Analyst P: +61 2 9257 0254 or E: [email protected]

PRDnationwide does not give any warranty in relation to the accuracy of the information contained in this report. If you intend to rely upon the information

contained herein, you must take note that the information, figures and projections have been provided by various sources and have not been verified by us.

We have no belief one way or the other in relation to the accuracy of such information, figures and projections. PRDnationwide will not be liable for any loss or

damage resulting from any statement, figure, calculation or any other information that you rely upon that is contained in the material. Use with written

permission only. Copyright © – 2011