In 2003, Automation Created - Car Wash Systems...Technology solving the Labor/Volume Dilemma –...
Transcript of In 2003, Automation Created - Car Wash Systems...Technology solving the Labor/Volume Dilemma –...
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In 2003, Automation Created the Express- and Flex-Service
Business Model:
• Greeting • Cashiers • Drive on • Drive off • Prep
Express- and Flex-Service
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Improved Product
Speed of Service
Choice
Convenience
Customer Experience
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The 90’s are Not Coming Back.
Less Labor Dependent
Business Models are Dominant.
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What used to work - is not good enough
Stagnant volume
Eroding earnings
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1990’s The Era of
Overinflated Demand.
2010’s The Era of Oversupply.
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More Discriminating
Less Cash
Less Time
More Choice
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Better Product
More Value
Customer Experience
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Cleaner and shinier than you can do at home.
The real competition is not the other car washes.
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Eliminate Negatives • Bangs • Thumps • Drumrolls
Build on Positives • Quieter • Continuous Soap • Gentler
Emotional Side of the Sale
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Generally Pay to Wash the
Car 3 Times
1- Prep
2 - Tunnel
3 - Towel Dry
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Prep is the Most Expensive Way
to Wash
$30K per position per year
Adds to bottlenecks
Takes too long
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Generally More Successful
Stronger Value Offering
More Favorable Financial Model
Less Labor Bottlenecks
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• Product first at any price
• Negative stereotypes
Issues with
Repeatable Quality
Customer
Experience
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The Pursuit for Repeatable Quality & Improved Customer Experience
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• Abandoned Car Wash built in the 1950’s • Leased in 1981 and started as a Full-service only
Late 1990’s – Full-service at 70,000 cars per year
By 2005, volume dropped to lowest ever 50,000 cars
Problem: Labor as a percentage of sales became more expensive
• A drastic change was needed that began in 2005 First, offered exterior then added an exterior lane then changed it to a gated exterior lane to finally operate as a Flex-service car wash By 2011 - Flex-service built volume to
134,000 cars per year!
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• Technology solving the Labor/Volume Dilemma
– Express exterior wash with Auto Sentrys • Need one attendant at tunnel entrance
• Tunnel becomes a fixed cost profit center
– Hand services offered to all customers
• Selling labor as a straight variable cost
• All Labor focused on product delivery
• Removed Labor Bottleneck from the Wash Process – Labor is expensive and non-repeatable
– Obtained repeatable quality with equipment
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The Results
– Significantly improved speed of service
• No lines up to 90 cars per hour
• The wash is the bottleneck at 105 cph
– Offer more choices from lower cost to more expensive
– Improved communication with customers
• Arsenal of tools to build volume
• Communicate your value and offerings to customers
Increased Volume Easier to Manage More Profitable
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• Product – it all starts here • Repeatable quality without labor
• Improve speed of service (2nd critical feature)
• Offer more choice (priced low to high) • Convenience (ease of use and be open) • Market (drive volume, attract
subgroups) • Educate the market to your
competitive advantage • Loyalty rewards and appreciation for
your more frequent and price sensitive customers
Flex-Service Value
Proposition:
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New Controller Technology:
Repeatable Quality Reduce Cost
Create a Better Customer
Experience
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More Precise Control of:
Pressure
Friction
Chemistry
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•Front and back of Vehicles • Hardest to Clean • Receives the Least
Amount of Chemistry
Biggest Component to Cleaning
without PREP
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Chemical Management
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Repeated Light Applications of Chemistry
• Repeatable quality • Consistent customer experience • Reclaim only on sides and wheels • Reduced water and sewer • Less sealer and drying agent
Chemical Management
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Targeted Application of Chemistry
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Managing Multiple Applicators
Chemical Application
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• Cleaner and brighter than in a driveway Improved Cleaning
• Soap through whole wash process • Not washing with reclaim water after 1st mitter
Better Customer Experience
• Soap about $0.01 per application • Less water and sewer expense • Dropped total fresh water to 14.5 gal/car
Reduced cost
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• Cleaning wheels with water
High Pressure Wheel
Applications
• Higher pressure damages accents/pinstripes
850 psi could not Clean Rims Well
• 850 psi sounds too loud on doors
Poor Customer Experience
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Controlling the Pump Station
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• Targeted application of pressure • 1200 on wheels • 600 on doors
Improved Cleaning
• Quieter and gentle on door panel Better Customer
Experience
• Not bypassing unused water or pressure • Power consumed based only on work needed • More control of Chemicals
Reduced Operating Expense
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• Causes most damage • Bumps, bangs, drumrolls create
negative experience
Incorrect RPM of Wash
Material
• Chain speed • Type of washer • Material on washer • Cut and density of wash material
Washer RPM
Changes Based On
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Controlling the hydraulics and VFD panel.
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• RPM set based on flow rate Improve Cleaning
• Reduce bangs and noise on vehicle Improve
Customer Experience
• Dropped from 18 to 12 amps each • 30 amps total • Cooler oil extends life
Reduce Cost
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Does More Than Set a Motors RPM
• Feedback loop based on flow or pressure
• Monitors its own liquid levels
• Provides current protection
Independent, Distributed Control
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Ethernet Not Relays
• No more wiring relays to start, idle, brake or set speed
• Commands over Ethernet for all motor and device control
Ethernet
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• Saves onsite electrical installation
• Power and Cat 5
Reduces Cost
• Separation of Circuits • Full remote diagnostics • Remote programming
capabilities • Easy to support a fully
blueprinted solution
Improves Performance
Pre-wired from the factory
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Air Conditioned
• Heat kills VFDs • Open doors is a
safety issue
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Line Reactor
Noise Suppression – Meeting IEE 519
It’s not Easy.
Active & Passive Noise Suppression
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VFD can Lower Demand
200
3
100 Am
ps
0 6 Seconds
70
Power Management Lowers Demand
VFD
Without VFD
• Same kW used to Start Motor
• Lower Demand with VFD
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Power Management Motor Start Overlaps Increase Demand
MOTOR #1 MOTOR #2 MOTOR #3
SECONDS
SECONDS
SECONDS
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Start Only One Motor at a Time
Start times in seconds not chain speed.
The Power Management feature can help you fine-tune the motor start process in the car wash tunnel to avoid inrush overlaps.
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Equipment Examples Start Only One Motor at a Time
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Evaluating the Equipment Queue
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Complete Equipment Queue
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Auxiliary Inputs
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You CAN control when a piece of equipment turns on and shuts off by day of week and time of day.
Timed Outputs
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Up to 192
relays
Firing 10
profiles per
relay
Relays and Profiles
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• 4 Tunnel Master ® Jr. • 4 Smart Relay Boxes
WBC Controls
up to:
WBC Reduce Installation Cost
• 4 DRB Tunnel Watch® Boxes
WBC Controls
up to:
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Program from iPad® or Mobile Device
Remote
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Entrance Management
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Find out…
• Frequency • New Customers • Spending
Habits • WashConnect®
also Required.
License Plate Recognition and Recording Solution
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Latest Industrial
Control Technology.
Controller is a stand alone
unit.
Not PC dependent.
Stand Alone
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• Run pumps only at speed necessary • Start one motor at a time
Reduced Electrical
Cost
• Lower RPM’s means less wear • Lower operating temperatures
Reduced Maintenance
• Right washer RPM • Variable high pressure • Targeted chemistry, all through the
wash
Improved Customer
Experience
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• Faster, Cleaner Installs • Lower Cost
Onsite Electrical
• Remote Diagnostics •Decentralized Wiring Simplifies •Documented Wiring
Easier to Service
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Bring the Driveway Washer
Back to your
wash!
Improve Performance – Better Customer Experience – Reduce Cost