BUSINESSESFORSALE.COM IMPROVES RANKING WITH SEO · Dynamis Online Media Group has big plans for...

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BUSINESSESFORSALE.COM IMPROVES RANKING WITH SEO.CO

Transcript of BUSINESSESFORSALE.COM IMPROVES RANKING WITH SEO · Dynamis Online Media Group has big plans for...

BUSINESSESFORSALE.COM

IMPROVES RANKING WITH

SEO.CO

Dynamis Online Media Group has big plans for their web

properties. They own a successful portfolio that includes

BusinessesForSale.com, FranchiseSales.com,

PropertySales.com, and more where people can buy and sell

businesses.

NAME

Dynamis Online Media Group

THE GOAL

Increase monthly traffic from search engines.

BUSINESS

Dynamis Ltd. is a leading online publisher focused on

delivering websites to the classifieds marketplace.

According to Marcus Markou, Chairman of Dynamis PLC,

BusinessesForSale.com currently has over 47,000

businesses for sale.

THE CLIENT

A COMPANY WITH BIG GOALS Dynamis has a goal. Within 10 years, “90% of all businesses bought and sold on earth will

be through BusinessesForSale.com”. They also want 90% of all franchises to be bought

and sold through FranchiseSales.com.

In order to make these dreams a reality, Dynamis knew they needed the right partner for

search engine optimization (SEO). They face strong competition for keywords like “business

for sale” with over 2,240,000 competing websites.

According to Rufus Bazley, Head of Marketing at Dynamis, Ltd, they have tried a variety of

PR and SEO firms, but none was able to give them the rankings they needed to succeed.

None of the firms they tried came close to the quality of backlinks they required. Dynamis

knew they had to make a change if they were ever going to make their goals a reality.

Like many people experienced in SEO, Bazley follows Matt Cutts, head of the web spam

team at Google, on Twitter. While reviewing Cutts’ tweets, Bazley found one where Matt

Cutts said the blog post Penguin 2.0: Your Roadmap to Recovery on Search Engine

Journal offers a “pretty good overview of the stages of Penguin recovery”.

The article linked in this tweet introduced Rufus to SEO.CO.

“I've been searching for quite some time for a company that could have me featured on ‘top

tier’ websites like Mashable.com and BusinessInsider.com on a monthly basis, and have

reached nothing but dead ends. When we saw a retweet from Matt Cutts about SEO.CO, it

sounded too good to be true.” said Bazley.

The fact that Matt Cutts endorsed SEO.CO’s methods for SEO made Bazley realize this

was a company he wanted to try.

Figure 1: Matt Cutts tweets about Jayson's Penguin recovery methods.

After 2 ½ months of using SEO.CO’s level V link building campaign, BusinessesForSale.com has seen

remarkable improvement. As of the time of this writing, BusinessesForSale.com has seen 1,297 Google

rank increases in under three months.

1,000

0

May 2013 Jun 2013 Jul 2013 Aug 2013 Sep 2013

Google Chang

1297

Bling

110

Google

78

Competitors

18,485,567

Local Searches

109,923

Bling Chang

809

BUSINESSESFORSALE.COM RESULTS AFTER 2 1/2 MONTHS!

2

BUSINESS FOR SALE

10

Jun

2013

Jul

2013

Aug

2013

Sep

2013

Oct

2013

ʘ

The keyword phrase “business for

sale” moved from 16th on the

second page of Google to 5th place

in the middle of the first page.

DISPLAYING 1 TO 5 OF 5

Date CompetitorsLocal

searches

Oct 2013 5th 2nd 2,240,000 33,100

Sep 2013 5th 20th 2,240,000 33,100

Aug 2013 7th 32th 2,240,000 320

Jul 2013 16th 35th 2,240,000 320

Jun 2013 16th Not found 2,240,000 320

Google

5th

Bing

2th

Competitors

2,240,000Local Search

33,100

FIRST PAGE RANKINGS!

The keyword phrase “businesses for

sale” moved from 12th position on the

second page of Google to 5th place

on the first page.

How do these numbers translate into traffic? So far, in

2013 BusinessesForSale.com has had over 5 million

visitors. After the latest Penguin update, we checked

BusinessesForSale.com again to see how it faired with

Google’s web spam algorithm. Many companies wait in

anticipation when Penguin strikes, wondering if their

websites will lose ranking and revenue. After reviewing

SEO.CO’s client’s rankings, we noticed Our clients

either improved or stayed neutral from Penguin [2.1].

BusinessesForSale.com improved accordingly as well.

Google

5th

Bing

26th

Competitors

1,490,000Local Search

14,800

BUSINESS FOR SALE

5

0

May 2013 Jun 2013 Jul 2013 Aug 2013 Sep 2013 Oct 2013

DISPLAYING 1 TO 5 OF 5

Date CompetitorsLocal

searches

Oct 2013 5th 26th 1,490,000 14,800

Sep 2013 5th 20th 1,490,000 12,100

Aug 2013 5th 21st 1,490,000 12,100

Jul 2013 15th 31st 1,490,000 12,100

Jun 2013 11th 2nd 1,490,000 12,100

May 2013 12th 22nd 1,490,000 12,100

FIRST PAGE RANKINGS!

FROM THE AUTHOR

5,000,000Viewers in 2013

Service has already

easily paid for itself.

As most people who have achieved a first page

ranking know, websites that rank on the first page

of Google get substantially more traffic than later

pages.

A Chitika Insights study with over 8 million clicks

showed that 91.7% of users clicked on a first page

of Google’s search engine results and only 8.3%

clicked a result on the second page.

WHY IS GOOGLE’S FIRST PAGE SO IMPORTANT?

Bazley adds, SEO.CO’s “service has already easily paid for itself since I started

working with them”. Before they started working with SEO.CO, Dynamis had an

expensive pay-per-click ad campaign that they used for traffic. Since working

with SEO.CO, they’ve been able to halt their PPC campaign and use those

funds to further grow their Internet presence.

When asked for three words that describe working with SEO.CO, Bazley’s response was, “smart, easy, and rewarding”.

These words are understandable considering SEO.CO has dramatically increased traffic for BusinessesForSale.com,

which in turn has increased sales.

Bazley adds, SEO.CO’s “service has already easily paid for itself

since I started working with them”.

“SMART, EASY, AND REWARDING”

They started by analyzing

BusinessesForSale.com’s

competitor’s marketing

campaigns. Then they

created a customized,

superior SEO campaign for

their business.

For BusinessesForSale.com,

SEO.CO used their level V

link building campaign that

includes four guest blog

posts on “top tier” websites

and eight guest blog posts

on other

reputable sites.

SEO.CO has established

relationships with websites

that Google trusts. These

websites know the quality of

their content based on their

experience.

Of course, SEO.CO monitors

website ranking throughout

the entire process so they

can deliver timely reports

and keep you informed.

How SEO.CO achieved sustainable search engine rankings for

BusinessesforSale.com

HOW DID WE DO IT?

SEO.CO under-promised and over-

delivered. Within two months of starting our

local SEO campaign, we were already

ranking #1 in Google for our top local

keywords.

MIGUEL LUNAAvalon Construction Corp.

“ When we first started with SEO.CO, we

were nowhere to be found in the search

engines. Now we’re on the first page of

Google for our top keywords, and even in

the No. 1 position for some of them! This is

utterly incredible…

ADELIA RITCHIECEO at DERMagic Skin Care for Animals, Inc.

“ SEO.CO’s link building is simply amazing

and proven in results.

CHRIS WIZNERCEO at Vivid Candi

By now, you have a good idea of what SEO.CO can do for your company. Our full range of SEO, guest

blogging, and social media services are at your disposal.

Click here to find out more or call 1-877-545-GROW.