IMC - Uber Technologies

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EVERYONE’S PRIVATE DRIVER

Transcript of IMC - Uber Technologies

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EVERYONE’S PRIVATE DRIVER

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WHAT UBER IS..WHAT ALL UBER DOES..

WHOM DO UBER TARGETS..UBER’S STRATEGIES

UBER ADSSOCIAL INITIATIVES

WHAT’S UPCOMING..

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6700 Employees

66 Countries

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UBER RUSHUBER EATSUBER RIDEUBER DRIVE

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UBER$40 billion

LYFT$2.6

billion

OLA$2.5

billion

GET TAXI

GRAB TAXI

SIDE CAR

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TARGETGROUP

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SALES PROM

OTIO

N

ADVERTISIN

G

PRINT MEDIA

SOCIAL MEDIA

NEWSPAPER

MAGAZINE

SOCIAL ACTIVITIES

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SALES PROMOTION

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SALES PROMOTION

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SALES PROMOTION

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SALES PROMOTION

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SALES PROMOTION

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Personal Selling

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ADVERTISING – PRINT

The Magazine forUBERPartners

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ADVERTISING - PRINT

..in the NEWSPAPER

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ADVERTISING

..with the NEWS

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ADVERTISING - PROMOTIONAL

UBERIn sportstoo..

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ADVERTISING

Targeting

ImportantDaysOfLife..

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ADVERTISING

Targeting

CrucialTimes..

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ADVERTISING - OUTDOORS

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ADVERTISING

EarnWith

UBERInNights..

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ADVERTISEMENT – SOCIAL MEDIA

WHERE THE

TG is..

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ADVERTISEMENT – SOCIAL MEDIA

WHERE THE

TG is..

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ADVERTISEMENT - SOCIAL MEDIA

WHERE THE

TG is..

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WHERE THE TG IS..

ADVERTISEMENT – NEWSPAPER

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ADVERTISEMENT - BROADCAST

WHERE THE

TG IS..

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ADVERTISEMENT – MOBILE APPLICATION

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UBER’s CSRs

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Focu

sing

Entr

epre

neur

ship

..

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Focu

sing

Envi

ronm

ent..

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Focu

sing

TOU

RISM

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UBER’s UPCOMING..

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PRESENTED BY: DIVYA, PARITOSH, AMIT, PARTH, SHIVADiv.: B

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