AboutimaginaryFounded in 2004, imaginary's multi-disciplinary team has been developing innovative but practical solutions in areas such as eHealth, Smart Societies, Training, Learning and Development, Communications and Culture.

AboutimaginaryOur main products are simulations, serious games and digital interactive technologies that collect and communicate data, share knowledge, change behaviour, raise awareness, train and assess staff and provide competitive advantage.

Our Value Proposition

We live in an increasingly competitive world where the latest generation of “digital natives” demand engagement and interactivity in every aspect of their lives, especially in their learning and development.

Our Value Proposition

imaginary develop solutions that address the challenges of the attention economy through the innovative use of immersive technologies, simulations, serious games and the latest gamification strategies.

The Benefits of Simulationsand Serious games

Rich experiences

Engagementand interactivity

Immediate feedback

Versatilityof design

Reflectivelearning

Spontaneousaction

Immediate use of knowledge

gained

Our Serious Games Application Areas

E-Healthand

rehabilitation

SmartSociety Kinect and

Leapmotion

Behaviouralchange

Culture&

Tourism

Mobile &

Advergames

Training and

learning

Our Multi-Disciplinary Approach

- Autism & Job Interviews

- Business Multiculturalism

- Virtual Hospital Care Training

- Emergency Management

- Green Mobility

- Urban Sustainability

- Healthy Nutrition

- Teamwork Development

- Soft Skills

- Smart Society

- Rehabilitation

Some Examples of Our Work

Improving social interaction: iSpectrum

This serious game is targeted at people affected by Autistic Spectrum Disorders and their families.

Through 3 different scenarios: an office, a minimarket and a gardening centre, the virtual working environment offers users the opportunity to prepare themselves for job interviews, and so acquire the necessary know-how to deal with critical situations in the workplace.

WATCH THE VIDEO

Educating for multiculturalism: ImREAL - businessThis simulation based on self-regulated learning targets multiculturalism and increasing awareness of cultural differences in 3 different business scenarios - job interview; business dinner; appointment at the airport.

Through an integrated social network users are encouraged to share their experiences with each other.

WATCH THE VIDEOS 1, 2

Virtual Hospital: Think Better CARE

Set in a 3D virtual Hospital this game aims to train nurses around complex dialogues and stressful situations.

A virtual tutor accompanies the user during the whole game experience, giving feedback and helping to manage specific situations.

WATCH THE VIDEO

Managing emergency situations: Rescue LeagueSet in a 3D virtual hospital which was damaged by an earthquake, this game is designed to offer training for emergency volunteers dealing with stressful situations and applying procedural knowledge.

A virtual tutor accompanies the user during the whole game experience, giving feedback and helping to manage specific situations in a better way.

Green Mobility: ECO-DEALERS

ECO-DEALERS is a mobile game designed to raise citizens awareness of green mobility.

The game is accessible through Android smartphones and is based on a mechanism of rewards and shared experience (missions can be tackled with the help of other users).

WATCH THE VIDEO 1, 2

Urban Sustainability: ASPIS

The 3D Serious Game developed within the ASPIS project aims to raise citizens’ and professionals’ awareness about urban sustainability and involve them in the decision processes associated with it.The player is in a virtual city and he has to complete several quests. He will interact with stakeholders and objects within the scenes learning principles of urban sustainability.

WATCH THE VIDEO

Promoting a healthy nutrition: TNSTNS is composed of:- a portal promoting correct and balanced nutrition, a social network that allows users to find useful and current information, to share recipes, and to receive feedback from a nutritionist.- a serious game accomplishing a simple and funny mission gives feedback to the users on their nutritional habits recorded in the nutrition diary.

www.nutrinforma.eu

Team Work: Manager Life

Manager Life is a virtual role-play, based on characters (1 tutor and a maximum of 7 users) within a 3D meeting room.

The game was designed to be used for negotiation training within a team.

WATCH THE VIDEO

Soft skills training: ModEsThe game is designed to train 21th century soft skills relevant for interpersonal communication: teamwork, communication and negotiation.

WATCH THE VIDEO

Smart Community: SmartSociety (work in progress)

The SmartSociety project aims to create a new hybrid system in which humans and machines work in very close collaboration. Users will access this system through imaginary’s gamified city.

WATCH THE VIDEO

Rehabilitation: Rehab@home (work in progress)

imaginary is developing a series of games integrated into a virtual environment in order to allow patients, affected by a stroke, to do physical and cognitive rehabilitation exercises at home with the support of different handheld devices.

The medical staff will set up and regulate the exercises that are most appropriate for the specific case, according to the registered medical parameters.

Patients will be in contact with their peers thanks to an integrated social network.

Some of Our Customers:

If you need further information, please don’t hesitateto contact us.

Via Mauro Macchi, 5020124 MilanoPH. +39 02 89458.576 FAX +39 02 89458.695

www.i-maginary.it

@imaginary_italy