Illuminate™ Virtual Workshop
Transcript of Illuminate™ Virtual Workshop
••-"'' ·-·-·-· •.
--------------■■II■■■■■■■■■■-.. ■■■ --Illuminate™
Virtual Workshop Ignite change through speeches, stories, ceremonies, and symbols
ILLUMINATE VIRTUAL WORKSHOP
Influence Is Power for Leaders of Change Most businesses today are undergoing transformation. Yet while the change may be clearly good for the business, people in the business must be persuaded it’s good for them, too.
Driving transformation is no easy feat because change is scary to most people. Many will react by expressing discomfort, doubt, or outright resistance. To overcome their fear and skepticism, people need to feel hopeful that the outcome will be positive for them even when the path ahead may be murky. This requires authentic, emotional, audience-centric communication. This is the power of storytelling.
2 © 2021 Duarte, Inc.
ILLUMINATE VIRTUAL WORKSHOP
Harness Story toFuel Transformation A leader is anyone who can see a better future and rally people to help make their vision a reality.
Storytelling can help you move people to embrace change, and Duarte will show you how. Based on Illuminate, the award-winning book by Nancy Duarte and Patti Sanchez, this workshop will equip you to communicate in a way that sparks and sustains change. We’ll explore the story structure inherent in every change journey, reveal tools your teams can use to communicate through the journey, and help you recall and share your change stories.
In this hands-on, half-day virtual workshop, you’ll learn to:
Understand the journey of Infuse speeches, 01 02 change and the role story stories, ceremonies, plays in it and symbols into your
change communication
Identify the right types of Empathetically understand 03 04 communication to pull on in what people need to hear a particular moment from you
3 © 2021 Duarte, Inc.
t t . .
i
WHAT YOU WILL LEARN
LearningObjectives Attendees will leave this session with insights and tools to lead change by communicating well at each step of the journey.
Learn how to sustain interest and commitment by delivering an ongoing stream of meaningful and relevant communication—articulated with clarity, certainty, and empathy.
Use Story to Understand and Influence Change
Understand the shape of the change journey
Examine parallels between story and the change journey
Summarize communication needs that audiences have at each stage of the journey
Analyze case studies of how leaders communicate change
Communicate With Empathy
Explore the specific roles stories, speeches, and ceremonies play
Identify audiences for your change communication and map their feelings and needs at each step
Recall relevant stories that apply to your change journey effort
Craft and share a story following the classic three-act story structure
4 © 2021 Duarte, Inc.
LEARNING MODALITIES
The Virtual WorkshopExperience
You’ll enjoy a balanced blend of expert teaching and practical application. Come prepared with a change effort in mind that you’re currently working on and a piece of communication related to it that you’d like to improve. We’ll dedicate class time for you to work on it.
expert facilitator
Virtual Interaction Group Activities
Discuss and present your learnings during small
breakout sessions
Multimedia Enjoy visual & interactive
experiences plus
Teaching + Demos Led by your
Engage with interactive functionality including polls,
chats, and annotations
Individual Activities Practice sketching slides and applying Illuminate principles
whiteboarding, annotation, and more
5 © 2021 Duarte, Inc.
Change Leaders who must orchestrate
successful trans-formations and
vate employees to follow
Must craft speeches orstories for themselves or others to share
Desires to proactivelyplan communicationfor a transformation
Is frustrated that noone is listening to oracting on theirrecommendations
Leads or influenceschange and needs tobring others along with them
WHO WILL BENEFIT
Who Is L&D Professionals who want to build the Illuminate for? influence and comm-unication skills of their
moti organizations
In a survey of enterprise executives, the research firm Gartner Group found that 96% are undergoing some form of transformation effort, yet o 2 out of 3 are struggling to successfully drive that change.
HR Specialists Communication This virtual workshop is who are charged Advisors
with implementing designed for… who need to plan or accelerating thoughtfully crafted change efforts and timed change
communications
6 © 2021 Duarte, Inc.
(
' , J j 7 © 2021 Duarte, Inc.
PRICING
WHAT’S INCLUDED
Workshop Details You’ll enjoy a half-day of hands-on learning led by a world-class instructor, with insightful materials you’ll want to reference again and again. Class sizes are kept small— 12-24 attendees—to maximize interaction with your classmates & the facilitator.
Public BOOK NOW
Workshop $895 PER PERSON
Corporate CONTACT US
Workshop
Dedicated class time to
Interactive work on your sessions of communication live, virtual piece instruction
Breakout sessions for
attendee interaction &
peer reactions
**** LEARNER EXPERIENCE
WorkshopRatings 87% Average Satisfaction Rating
9.07/10
Attendees said they were able to apply principles immediately to
improve communication
9.36 / 10 9.8/10
Learners said the virtual workshop Attendees said the facilitator was worth the investment of demonstrated knowledge related to
time and money the virtual workshop topics
8 © 2021 Duarte, Inc.
9 © 2021 Duarte, Inc.
“We’ve all seen change efforts that have gone sideways. Illuminate gives refreshing ‘how-to’s’ for guiding people through change with effectiveness and empathy.”
BOOK NOW
10 © 2021 Duarte, Inc.
“The latest in the top-notch line-up of Duarte workshops, this content will make any leader, change practitioner, or budding storyteller better at their craft. Applying the learnings in this half-day session will make you a more effective communicator, leader, and student of humanity.”
BOOK NOW
•
•
11 © 2021 Duarte, Inc.
CONCLUSION
About Duarte Strategy
We increase your influence so you Communication that influences change
can move audiences.
Duarte helps people and organizations worldwide Delivery
Empathy
Storycommunicate with greater impact and influence. Delivery that A story that
We’re specialists in the spoken word — the most compels action moves audiences
powerful medium for moving people to believe
something new. Since 1988, we have dedicated ourselves to mastering this specialized craft.
Whether we’re shaping movements, epic mainstage moments, or everyday conversations, our Duarte
VisualsMethod™ places empathy, story, and design at the Design that amplifies your message core of communication. It’s the method we’ve used
for decades with the highest performing brands in the world. How can we help you?
11 © 2021 Duarte, Inc.
• ••
•• •
• • •
•• •
••• ••
•• ••
• • • 12 © 2021 Duarte, Inc.
Story Visuals Delivery Strategy
Presentation Fundamentals Communication Strategy Presentation Principles Illuminate™
Based on the HBR Guide to Persuasive Presentations, learn to tell compelling stories and create audience empathy Lead change by communicating well at each step of the journey
Narrative Design for Presentations: Intro VisualStory®
Create presentations using the combined power of story and visuals
Narrative Design for Presentations: Advanced VisualStory® Plus
Transform audiences with a deep understanding of how narrative and design can change minds
Storytelling With Data DataStory®
Build data recommendations that enable decision-making
Document Design Slidedocs®
Leverage presentation software to create strong long-form documents
Story for Presentations Visual Thinking Resonate® Slide:ology®
Use story to hold your audience’s attention and Turn words into pictures and simplify complex initiate action concepts in presentations
Influence With Story Presentation Design Story Fundamentals Slide Design™ Tell the right stories at the right time to Quickly make clean, compelling
Virtual Presenting Captivate™ for Virtual Communication Learn to communicate effectively in virtual environments
Public Speaking Captivate™ Strengthen your stage presence; available in small and large group formats
Duarte Academy inspire action slides in PowerPoint™ In-Person Live Virtual Self-Paced
Workshop Workshop Online Course 12 © 2021 Duarte, Inc.
Our Methodology
13 © 2021 Duarte, Inc.13 © 2021 Duarte, Inc.13 © 2021 Duarte, Inc.
Let us help youcommunicate your best.
DUARTE ACADEMY