Ilektroniko Mkg 2012 St Part1

7/31/2019 Ilektroniko Mkg 2012 St Part1

1/64

.

2011-2012


2/64

.

,

,

2011-2012


3/64

...

...

-

,

...

(.-)

...

& , , , , .

,, -


4/64

.

&


5/64

. http://www.internetworldstats.com/stats.htm


6/64

. http://www.internetworldstats.com/stats.htm


7/64

.


8/64

.

Total e-commerce sales USA 2011 $ 194.3 billion, +16.1% Total retail sales USA 2011 +7.9% E-commerce sales in 2011 accounted for 4.6% of total sales


9/64


10/64

.


11/64

.

/


12/64

.

0

25

50

75

100

EU-27

Nethe

rlands

Luxem

bourg

Sweden

Denmark

Germany

F

inland

UnitedKin

gdom

F

rance

Belgium

A

ustria

Ireland

Malta

E

stonia

Slovenia

Slovakia

P

oland

CzechRe

public

Lith

uania

Latvia

Hu

ngary

Spain

Italy

C

yprus

Po

rtugal

G

reece

Ro

mania

Bu

lgaria

Iceland

N

orway

C

roatia

FYR

ofMacedonia

T

urkey

2009 2010

Internet access of households, 2009-2010

38

46


13/64

.

Computer

use

Internet

use

Used internet for

finding information on

goods or services

2008 2009 2010 2008 2009 2010 2008 2009 2010

EU-27 66 68 71 62 65 69 50 51 56

Euro area (EA-16) (1) 66 68 72 63 65 70 52 55 59

Belgium 71 76 79 69 75 78 58 59 62

Bulgaria 40 44 45 35 42 43 22 17 26

Czech Republic 63 64 69 58 60 66 45 50 53

Denmark 86 87 89 84 86 88 73 74 78

Germany 80 81 83 75 77 80 66 69 72Estonia 66 71 75 66 71 74 53 54 61

Ireland 67 68 70 63 65 67 46 54 57

Greece 44 47 48 38 42 44 31 33 36

Spain 61 63 67 57 60 64 46 47 54

France 71 72 79 68 69 79 57 60 65

Italy 46 49 53 42 46 51 30 33 35

Cyprus 47 53 57 39 48 52 32 39 47

Latvia 63 65 67 61 64 66 49 50 57

Lithuania 56 60 62 53 58 60 37 44 48

Luxembourg 83 88 90 81 86 90 69 75 78

Hungary 63 63 64 59 59 62 49 48 55

Malta 51 60 64 49 58 62 42 48 52

Netherlands 88 90 91 87 89 90 76 79 82

Austria 76 75 77 71 72 74 51 54 58

Poland 55 59 62 49 56 59 33 29 39

Portugal 46 51 55 42 46 51 34 40 44

Romania 35 42 41 29 33 36 17 12 26


14/64

.


15/64

.

time

% of population


16/64

.


17/64

.


18/64


19/64

.


20/64

.


21/64

.

Enterprise use of

information

technology, January

2010

Internet

access

Fixed

broadband

connection

Mobile broadband connection

Website

or homepageAll size

classesSmall

Medium-

sizedLarge

EU-27 94 84 27 22 43 67 67

Euro area (EA-16) 96 88 27 22 45 68 67Belgium 97 89 29 24 49 70 78

Bulgaria 85 61 9 7 14 34 37

Czech Republic 95 85 18 13 35 51 74

Denmark 97 84 43 39 63 81 88

Germany 97 88 22 16 38 63 81

Estonia 96 87 9 7 13 36 70

Ireland 92 84 36 31 52 73 68

Greece 90 80 6 5 14 20 58Spain 97 95 35 31 57 75 62

France 97 93 28 23 46 68 58

Italy 94 83 19 16 38 66 61

Cyprus 88 85 11 9 19 39 52

Latvia 91 66 12 10 19 41 48

Lithuania 96 78 20 16 32 62 65

Luxembourg 96 87 20 17 26 57 70

Hungary 90 78 22 18 36 57 57Malta 94 91 28 24 41 62 66

Netherlands 98 90 28 23 47 68 81

Austria 97 75 46 42 65 91 80

Poland 96 66 21 16 32 64 65

Portugal 94 83 25 20 48 75 52

Romania 79 49 8 6 14 33 35

Slovenia 97 85 31 26 47 73 73

Slovakia 98 71 36 32 46 67 74


22/64

.

OECD Key ICT indicators

. n erne se ng an purc as ng y n us ry , or a esPercentage of businesses with 10 or more employees in each industry g

ource: , a a ase an uros a , ommun y urvey on

Selling Purchasingenmar

o a n us r es , 40,4rance

o a n us r es , 20,8ermany

o a n us r es , 43,0reece

o a n us r es , 10,2

a yo a n us r es , 14,3

e er an so a n us r es , 37,1


23/64

.

0

5

10

15

20

25

EU

-27

Euroarea(EA

-16)

Ireland

CzechRepu

blic

Belg

ium

Germ

any

Finland

Swe

den

Denm

ark

UnitedKingdom

Hungary

Lithuania

Netherla

nds

Fra

nce

Austria

Portugal

Spain

Slovakia

Slovenia

Estonia

Poland

La

tvia

Italy

Romania

Bulg

aria

Cyprus

Norway

Iceland

Cro

atia

FYR

ofMacedonia

Enterprise turnover from e-commerce, 2009 (1)(% of total turnover)

(1) Greece, Luxembourg and Malta, not available.


24/64

.


25/64

.


26/64

.


27/64

.

? /

Internet

Internet

/ /


28/64

.


29/64

.

&

:

, ,

2 vs B2C


30/64

.

//


31/64

.


32/64

.

35,3

28,5

22,5

12,6

1,1

46,1

32,9

14,9

2,3

2,3

7,6

10,1

28,1

28,2

26

()

-

/

(E-SHOPPING)


33/64

.

34,7

24,5

25,4

6,9

2,4

36,7

25,5

25,3

2,2

2

0,9

7,2

20,1

31,2

34,5

/

/

/

couriers,

,

-


34/64

.

19,8

19,2

0,5

0,7

2,8

55

15,7

14

1,3

0,3

1,6

61,9

/

,

e-mails

(spam)


35/64

.

0

10

20

30

40

50

60

Avoided any ofthe activities

Personalinformation on

social networkingsites

Buying goods orservices over the

internet

e-banking File downloading Using wificonnections away

from home

Communicationwith public

administrations

Activities avoided at least once in the 12 months prior to the

survey by internet users due to security concerns, EU-27, 2010

(% of individuals having used the internet in the 12 months prior to the survey)


36/64

.


37/64

.


38/64

.

325

54

63

55

86

93

426

/

/

/

INTERNET: internet

58

22

33

11

16

17

11

1

3

2

4

7

8

54

13

8

7

1

3

6

5

16

7

3

16

13


39/64

.

:

(=120)

= 66%

= 14%

= 7%

,

& = 4%

= 11% = 3%

= 6%

= 7%

= 1%

/ = 10%


40/64

.

/ :

~~

internet = 52%

= 27%

= 31%

= 23%

=12%

= 16%

24 = 40%

= 26%

= 7%

= 7%

= 28%

= 9%

= 46%

= 6%

= 6%

/ = 24%


41/64

.

,

&

,

,

Internet

//M


42/64

.

/ / ;

- /

; /

() ; ;

B2C B2B ? ;


43/64

.

0 20 40 60 80 100

All activities

Accommodation

Information & communication

Distributive trades

Transportation & storageManufacturing

Administrative & support services

Professional, scientific & technical activities

Electricity, gas, steam, air conditioning & water

ConstructionReal estate activities

Electronic sales

Electronic purchases

Website or homepage

Enterprises selling and buying online (at least 1 %) or having a website or

homepage, EU-27, 2009 (% of enterprises)


44/64

.

14.1

13.3

12.3

11.9

11

7.8

7.8

5.5

4.6

2.8

2.2

1.3

2.3

, , /

, ,

CD, DVD,

/ /

/, video games

(E-SHOPPING) / , ;


45/64

.

, ,,

;

56,9

39,9

56

38,6

3,9

;


46/64

.

- /

/ / ;


47/64

.

()

&

:

, ,, ,,

, ...

:, ,, ...

/

:

, , ...

/ / ;


48/64

.

&


49/64

.

() &

, , , ,

, , ,

, , ...

, ,, ...

, , ,

, , ...

( )

/ / ;


50/64

.


51/64

.


52/64

.

On-line (%

)

On-line (%

)

56 1,5

44 0,4

42 1,5

41,5 1,5

25

20 0,5

19 0,18

Online


53/64

.

/

/

/

(business

books)

/

on-line

on-line

/

on-line

/ ;

&


54/64

.

/

/

(value

expressive)

on-line

on-line

/

on-line

=

(

)

/ ; &


55/64

.

/

/

on-line

on-line

/

on-line

=

/ ; &

&


56/64

.

/

/

on-line

=

on-line

/

on-line

/ ; &

&


57/64

.

/

/

on-line

=

on-line -

-

/

on-line

-

-

/ ; &


58/64

.

/

/ -

on-line

=

-

-

off-line

/

on-line

/

on-line

(

)

()

/ ; &

/ &


59/64

.

/ / -

-

on-line

/

(

, ,

)

on-line

/

on-line

-

/ ; &

/ &


60/64

.

/ / -

/

on-line

on-line

/

on-line

/ ; &

/ &


61/64

.

/ / -

-

-

/

on-line

/

=

on-line

/

on-line

-

-

(

)

/ ; &


62/64

.

(, )

&

, ,

@


63/64

.

/M/

.

-

,

,

/M/


64/64

,

&

Ilektroniko Mkg 2012 St Part1

Documents

Transcript of Ilektroniko Mkg 2012 St Part1