iLandGuide Investor Presentation

PRESENTATIONThe Holiday Specialist App

The freedom that Google Maps Search gives you onlinewith iLandGuide mobile App you can feel that offline.

PAIN I.‣ Everybody got used to the digital life:

search information quickly, use digitalmaps to navigate “Google is your friend”

‣Difficult for the tourists to "nd themselves on a printed map“Where are we?”

‣ They get information from the free local magazines and #yers but theydon’t carry them around “What was the name of that place?”

‣ They only informed about the biggest events, don’t really know what’s happening around on the smaller spots “What should we do tonight?”

‣ 90% of the travelers turn off data roaming so they don’t have Internet access on their phone “OMG, no, 3G.”

PAIN II.‣ Local businesses only have a short period of time

to reach their potential customers while they are in the region “What is the effective marketing?”

‣ The usual ways of local marketing are #yers and/or advertisements in the local free tourist guide magazines. “Not all the businesses can afford it.” “Tourists don’t take it everywhere.”

‣ They can only use static communication(3 month, half year, annual magazines)“How could we notify them about the events we have tonight?”

‣ They can not reach the tourists prior the vacation “How could I be viable earlier?”

‣ There are no street names, difficult to navigate “They can’t "nd my shop.”

WHAT IS ILANDGUIDE?

iLandGuide is a FREE to download, all-in-one travel guide application for smartphone user tourists who visit seaside vacation spots all over the world.

The Holiday Specialist App

WHAT IS ILANDGUIDE?Also a revolutionary marketing solution, where the local businesses can get into the app database and manage their listings, pictures, events and special offers online and reach their potential customers on a more effective way than with traditional media solutions.


FEATURESDetailed Offline Mapto never get lost in the region even when there’s no network coverage at all

Tons of Interesting Placessightseeing spots, beaches, hotels, restaurants, shops, ATMs and more...

Upcoming Eventsuploaded by the local businessesguarantee that you’ll never get bored

Special Offersgiven by the advertisers help you to always "nd the best deals around


FEATURESDozens of pages of Useful Information about the region and the country

Intelligent Search Engineto "nd places by even a keyword like “sushi”

100% Offline Usageto avoid unwanted roaming fees abroad (Still works even if there is no GSM network coverage. The database syncs in case of Internet access.)


WORKS OFFLINE!! love it!! ★★★★★by Juliee Smith - Version 1.1 - Dec 1, 2012

Guys, you wont imagine, but actually this app works without any internet connection!! In Bali this is really useful, cause I dont have to pay any roaming fee if I wanna search for a restaurant or club and I also can use the map offline!! Thank you, guys!! Kisses, Julie

Love Thailand ★★★★by Halkoskuka - Version 1.1 - Sep 18, 2012

Thank you for making it so easy for us to "nd ATMs, 7elevens or a good restaurant! Easy search and good content!

Very helpful ★★★★★by Emmit Romero - Version 1.3 - Feb 13, 2013

Plan on visiting island this summer, will feel like I've been there before with this app. You can "nd all sightseeing spots, beaches, 7elevens, atm's etc. on the app! Just make sure your location service is on to be able to use the navigation fully! Good job!

Positive User FeedbacksOnly 4 and 5 star ratings in the

App Store!

PROOF OFCONCEPT

Best free app for Barbados ★★★★★by Jupiter Ferris - Version 1.2 - Jan 9, 2013

I installed all the free Barbados apps, the apps that cost money didn't look good enough to buy. This is the free app I've used every single day. It's got a great road map and will show your current location, so it's great to "nd your way around these terrible, unsignposted Barbados roads. This app is worth paying for if you're here with a car. Thumbs up.

Really all in one! ★★★★★by Tavlr - Version 1.0 - Aug 26, 2012

I like this app. It has the most important features I need: works offline, has a detailed map and I know about the events around! Like!

Simple and Handy! ★★★★by Notes lover - Version 1.3 - Jan 8, 2013

Gotta say this app was pretty handy, especially to save us from drivers trying to rip us off by taking longer routes. Also discovered the Krathong festival listed on the app so I went to the Bantai pier to check it out. Highly recommended!

Rapidly Growing Customer BaseHundreds of app openings daily.Average browsing time around 15 min.Growing number of advertisers.Growing number of users.Engaging social media activity.

BUSINESSMODEL

iLandGuide is a FREE application for the tourists

Local businesses (hotels, restaurants, shops etc.) can subscribe to get listed in the App for a monthly fee. They can access and manage their content by an online administration system.

Local businesses can subscribe to advertise in the App via our franchise partners, who also responsible for advertising iLandGuide locally.

Franchise partners pay an initial fee to licence the system and also pay a monthly comission based on their ad sales.

Tourists can access premium content.


iLandGuideWorldwide

Franchise Partner

Local business

Local business

Local business

Local business

Local business REVENUE I.

REVENUE II.One Time Franchise FeeMonthly Comission (25%)

REVENUE III. Freemium

WHY MOBILE?


There are 6 Billion mobile users out there

80% USE SMARTPHONES OF THE PEOPLE WHO CAN AFFORD A TRIP TO A HOLIDAY ISLAND(From 10 people, eight will have a smartphone)

80%

73% use their phones forlocal info search

60% visit the local businesses after successful search

73% 60%

79% of the people use their phones to help with shopping

81% use it to get directions on the map

Sources: Nielsen, Google

LISTING FEEFOR LOCAL

BUSINESSESThe price of getting listed in the

iLandGuide App.

Local prices can vary depending on the regional market.

REGISTER GPS

COORDINATES

MAP INFO IMAGES EVENTS OFFERS

MANAGETEXT

CONTENT

UPLOADUP TO 5

PICTURES

ANNOUNCE UPCOMING

EVENTS

SHARE SPECIAL OFFERS

49$AS LOW AS

PER MONTH*

FEATURED ADFOR PREMIUM CUSTOMERSFull screen advertisements shown up randomly every time when the App launches.

Featured Offers also can be found under the More page.

199$AS LOW AS

PER MONTH*


WHY ILANDGUIDE ISDIFFERENT THAN OTHER APPS?

iLandGuide Other Travel Apps

Focus

Price

Offline Usage

Local Marketing

Information

Seaside Vacation Spots Big Cities

FREE 1$ - 10$

YES some of them

YES -

DETAILEDwith pictures, events and promotions

a few words

Andrew PerenyiCEO, Founder of iLandGuideHe won the Platinum Effie Award in 2007 for the Most Effective Advertising Idea of the Year. Used to manage a successful advertising agency for eight years, had a successful exit in 2009.

WHO WE ARE?

Peter NagyCTOWorks since 15 years with Internet and related "elds at companies like HP and Allianz. Used to translate between stakeholders and developers.

Mark KubatovHead of Mobile DevelopmentHe runs one of the most professional mobile development company in Hungary. Works for many international companies. Founder of a successful startup.

iLandGuide mobile application and advertising system was built by advertising and developing experts who worked more than ten years in offline and digital marketing and IT project coordination both in startups and also in the big corporate world.

Antal KarolyiCo-FounderSeed investor and entrepreneur. Former exotic interest rate derivatives trader. Used to work at WestLB, London for four years and at Commerzbank, Frankfurt for eight years.

BOARD

Peter SzantoAdvisory Board MemberSocial Media and Tech Startup guru.He studied economy and graduated Cumlaude at Corvinus University, Hungary and studied entrpreneurship at the University of Souther California. Advisor of several startups in Europe.

We focus on working together with experts in the US Startup and IT Investment industry as having great talents on board for the most important "elds of the company.

BEHIND US


Version 1.0We arrived on the market with our MVP. We started the user interviews and collected the feedbacks.

MARC 2012

AUG 2012

We are on three islandsNew franchise partners join our team continuously

50.000 App Launches, 6 islands10.000 travelers use our apps, they open up at least 300 times a day and browse it

for an average of 15 minutes

DEC 2012

Day 0iLandGuide operation started from seed investment, the company was registered in Florida

JAN 2012

THE VERY FIRST STEPSAndrew was so excited when they planned to travel with his parents !rst time to an island, that he created a funny pirate map onto a small linen cloth.JUNE 1989

JUNE 2012

Version 2.0We updated our "rst app and "xed all the bugs and implemented some new features based on the customer interviews.

AT THE MOMENT


APRIL 2013

Version 3.0Enhanced user experience, design and new features based on the latest market researches

FEB 2013

We won the StartupSauna CompetitioniLandGuide was the winner concept of all competing startups

iLandGuide runs on 6 islandsKoh Phangan, Bali, Barbados, Antigua, St. Martin, St. Lucia

In talk: 4 new islands in Q2Average of 4 new franchise inquiries monthly

60+ advertisers are listed in the Apps

13.000+ users

In Progress

Our new Administration System to make our franchisees’ life easier and allow online

registration and credit card payment

A travel portal which migrates all the content in the Apps to an online platform.

FUTURE PLANS


Continous development of the App and the Web Portal based on the customer feedbacks

White labeled products

Centralized sales on areas without franchisees

Freemium features and in-app purchases

WHAT ELSE?VideosVisit our Google channel and check out the video commercialswww.youtube.com/ilandguide

AppsDownload our Apps from the App Store or the Google Market

Follow UsLike our Facebook page and follow our life, news and updateswww.facebook.com/ilandguide

More infoVisit our website and view the online presentations for the franchiseeswww.ilandguide.com

THIS IS JUSTTHE BEGINNING...


We hope that we could catch your attention and we can start a successful business together soon.

If you have any questions or advice about our services don’t hesitate to contacts us.

The iLandGuide [email protected]

mailto:[email protected]

mailto:[email protected]

iLandGuide Investor Presentation

Business

Transcript of iLandGuide Investor Presentation