#Idmyr paid marketing

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Transcript of #Idmyr paid marketing

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Ads

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Google Adwords Account Setup

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Perform your research

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Match Types

Keyword Match Type Keyword Possible Valid

Search Query

Broad Match Myrtle Beach Hotels

North Myrtle Beach Hotels

Phrase Match Myrtle Beach Myrtle Beach Hotels

Exact Match Myrtle Beach Hotels

Myrtle Beach Hotels

Negative Match North All searches without North

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Geographic Targeting

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How Much?

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Quality Score

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How much does it really cost?

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Relevant keywords and ads =

less money

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Setup Conversion Tracking

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Does it work?

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Right Column Ads

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Suggested Post

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Pick a Destination or Page

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What would you like to do?

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Build your audience

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Location?

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Age and Gender?

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Interests?

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Precise Interests?

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Relationship Status and Interest?

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Campaign Setup and Bidding

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Conversion Tracking

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Conversion Tracking

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Place the pixel

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Sample Audience

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Custom Audiences

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Custom Audiences

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Does it work?

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Remarketing

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300 - 400% Conversion Rate Boost

Remarketing

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Expand reach and influence

Remarketing

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Connect with exactly the right customer

Remarketing

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Does it work?

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