TAKE NOTICE2015 GLOBALSHOP HIGHLIGHTS

Every year, those in the retail industry come together at GlobalShop to explore the best in store fixturing, visual merchandising, digital, store design and operations. This March, we walked the show to learn everything the 750 exhibitors had to offer in terms of retail design and shopper marketing. We’re eager to share with you what caught our eye the most at this year’s show.

1INTERACTIVE DISPLAY

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Immersive digital technology brings dynamic customer interaction to the next level. This technology is finding its place in a variety of vertical markets, especially within large and medium retailers. The tempered safety glass is multi-touch capable and works with mouse driven content. Custom designs and features allows for many customization options and full optimization.

www.vislogix.com

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Seasonal campaigns can be switched within seconds thanks to a new cooling aggregate and automated cardboard shelf display. The cooling device has a five year life cycle and can be easily positioned anywhere in store due to its small footprint.

www.chillair.net

INTERCHANGEABLE COOLING DISPLAY

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Displaying products with darker branding and graphics can pose an issue at retail where ambient lighting is far from ideal. This example of directed illumination offers a premium display and highlights the product without the typical downward flood approach.

POSITIONEDLIGHTING

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Traditional spring pushers equipped with flexible, embedded LED. As product shifts, LED automatically shifts as well, ensuring that the showcased items are continuously illuminated, rather than flooding light to the entire display.

www.vulcanspring.com

SPRING PUSHERLIGHTING

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The Aroma Halo is a multisensory, ceiling suspended beam of light and fragrance. Scent is released upon detecting motion. Brand is projected vertically downwards, and requires no floor or shelf space.

www.marinausainc.com

SCENTMARKETING

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Rustic wood and distressed, handmade accents are finding their way into the realm of propping and retail presentation. From vintage-inspired farm baskets to leather wrapped European trunks, natural and authenticity are in –– and easier to find than ever.

www.dbimports.com

VISUALMERCHANDISING

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A limitless and full color array that produces electronically balanced illumination in isolated areas to showcase product. Synthetic fabric and printed shadows enables the interplay of colors at any scale – from tabletop to full wall. The featured shoe was presented in several different colors and upon touch, proved to be texturized in order to help bring the shoe to life.

www.supercolor.com

ISOLATEDLIGHTBOX

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An alternative display solution with hidden hardware and clear acrylic shelving to provide a sleek and modern look for lightboxes and fabric walls. Focus and attention hones in on the displayed products which can be repositioned per magnet cradles. The shelves are able to withhold an astounding weight of 15 lbs.

www.moss-exhibits.com

FLOATINGSHELVES

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Extremely realistic faux paneling and beams composed of high density polyurethane foam are molded from real wood patterns. A seamless interlocking design allows for fast and easy installation. Available in over 25 wood grains and provided in stain-ready condition for dialed in color matching.

www.barrondesigns.com

FAUX PANELS & BEAMS

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Introduced only two years ago, this unconventional branding presentation utilizes a process that allows for direct printing onto an array of materials that previously would be considered off-limits. To showcase the Amazon Kindle, actual bookends and a featured novel allows consumers to flip through the pages, helping bridge the traditional reading experience into the digital age.

www.unicorngraphics.com

SPATIAL PRINTS

The IDL Maxims : Seek Broad Collaboration \ Know You Cannot Not Communicate \ Love Our Customers \ Sell Sleep \ Welcome Criticism and Appreciate Praise \ Be Passionate About Solutions \ Exceed Expectations

IDL Worldwide is a global brand services firm that delivers strategy, creative, execution and reporting of in-store marketing programs that range from temporary graphics to store fixtures and everything in between. Our retail centric approach spans from generating brand strategy to fabricating brand solutions. It’s our unique perspective that allows us to implement effective campaigns and communications where it matters most—in store.

http://www.idlww.com