Design Thinking Action Lab

�

Empathy Map and Problem Statement

I like my job but I would like to work in my field.

My lack of experience is a barrier to get a better job.

Despite of all I enjoy my job.

I am optimistic about the future, I will find a better job.

the interviewee looks sincere.

He had a good mood and was open to answer all the questions

the interviewee didn’t say that he hates his job, but he expressed his intention in get a better job. He would like to have a better salary and a job according to his field of study.

The interviewee says that he feels comfortable in his work. He says the job has helped him mature and become a better person

Economist recently graduated

�Stakeholder

- Confident

- Still looking for the right job

- Motivated

-Gain more working experience

-Learn master degree

-Challenge to move to another city

-Open a big labor market for myself

Problem statement

�-Gain more working experience

-Learn master degree

-

Needs

�-Colombian economist graduated from University of

Cartagena.

-Student of business administration in University of The People.

-Self motivated to start new projects and ideas.

-Looking for a better job.

Insight

�1)Experience

2)Jobs oportunity

3)Education

Ideate

�

EXPERIENCEDiversify experience

Non

pro

fitor

gani

zatio

n

Experience from the current job

listen the advices from others

Earnexperience

fromInternships

Prepare attractive cv

Lea

rn h

ow

to

co

op

erat

e in

th

e n

ew w

ork

ing

p

lace

Know how to apply the knowledge

Having good management in interviews

Mai

nta

in

har

mo

nio

us

rela

tio

ns

in

the

wo

rkp

lace

How to dress for a job interview

Work as a low position to gain experiences

Learn the culture

from the company

Adaptation

�

JOBS OPORTUNITYBetter salary

Cre

ate

your

own

com

pany

Move to another placeMake new

friendsBuild a career

Work where you can be more useful to society

Remember every problem is an opportunity

Know your rights

Kno

w

your

du

ties

Be Discovered by Companies

Know your strengths

�

EDUCATIONStaying currently on

the latest trends

Mas

ter

Deg

ree Get academic

recommendations

Dev

elop

co

mpe

titiv

enes

s

Learn about communications

Financial course

Cre

ativ

e an

d in

nova

tion

skill

s

Costumer Services Course

Team-work and how to cooperate to your colleagues