Ideas for QR codes in the Third sector
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QR code QR code Put a on it! Put a on it! Put a on it! Put a on it! How Non ProfitsCan Use QR Codes Twitter @NolandHoshino
Transcript of Ideas for QR codes in the Third sector
QR codeQR codePut a on it!Put a on it!Put a on it!Put a on it!How Non Profits Can
Use QR Codes
Twitter @NolandHoshino
presentationInteractiveInteractiveInteractiveInteractive
• Participate
• Ask questions
scan
• Scan QR codes on slides
• If you want a specific
slide, scan upper QR
code
QR Codes ?
Quick Response (QR) codes are two-
dimensional barcodes that hold small
WhatWhatWhatWhat areareareare
dimensional barcodes that hold small
bits of data
Transporting users from printed
materials to mobile sites or a specific
call to action, involving information
capture, promotional opt-in, etc.
come from?Where did itWhere did itWhere did itWhere did it
QR code was originally
used to track vehicle used to track vehicle
parts in vehicle
manufacturing by the
Japanese in 1994
insideSurpriseSurpriseSurpriseSurprise
Website URLWebsite URLEvent Event VcalendarVcalendar
Links to SocialLinks to SocialPhone #Phone #
TextText
SMS MessageSMS MessageEmail AddressEmail Address
Email MessageEmail MessageContact Contact VcardVcard
Links to SocialLinks to Social
QR codePut a on it Put a on it Put a on it Put a on it
� Business cards
� Brochures and other marketing materials
� Contact website page� Contact website page
� Product tags and packaging
� Convention and event nametags
� Press releases
� Event ticket stubs
� Point-of-sale receipts
startedLet’s get Let’s get Let’s get Let’s get
iPhone
Tag Reader
NeoReader
iPhone
Tag Reader
NeoReader
Kaywa
QR Code and 2D
Code Generator
Kaywa
QR Code and 2D
Code Generator
Android
QuickMark
Barcode Scanner
Blackberry
QR Code Scanner Pro
ScanLife
Android
QuickMark
Barcode Scanner
Blackberry
QR Code Scanner Pro
ScanLife
Code Generator
Maestro
QR Stuff
Delivr
SnapMaze
Raco
QReate & Track
Code Generator
Maestro
QR Stuff
Delivr
SnapMaze
Raco
QReate & Track
Smartphone Free Barcode Reader QR Code Generator
scanPoint and Point and Point and Point and
www.beqrious.com
PortlandHeifer InternationalHeifer InternationalHeifer InternationalHeifer International
Challenge: Portland is a very eco-friendly city –
not many people like taking print
Goal: Get Heifer International mission into
people’s handspeople’s hands
Idea: QR Codes with information linking to org
website and donation page
PortlandHeifer InternationalHeifer InternationalHeifer InternationalHeifer International
Scan toQR code Donation Page
QR code Facebook Page
Heifer InternationalHeifer InternationalHeifer InternationalHeifer International Portland
www.socialqrcode.com
www.likify.net
Send a Tweet
Heifer InternationalHeifer InternationalHeifer InternationalHeifer International Portland
Show your support
Tweet
http://zeek.com/create-a-status-update-url-for-twitter/
Tweet
SMS text Friends and Family
Heifer InternationalHeifer InternationalHeifer InternationalHeifer International Portland
Help end
hunger and hunger and
poverty – “Pass
On the Gift” to
Heifer
International
www.heifer.org
Scan to send
text
Heifer InternationalHeifer InternationalHeifer InternationalHeifer International Portland
Use QR code for directions to the
organization or meetings
Use QR code for directions to the
organization or meetings
Find us
http://myqr.co
campaignAwarenessAwarenessAwarenessAwareness
Poster
campaignPetitionPetitionPetitionPetition
gamesEducationalEducationalEducationalEducational
www.scaquarium.org
campaignAdvocacyAdvocacyAdvocacyAdvocacy
campaignEmail listEmail listEmail listEmail list
Scan QR code and exchange your contact information for free ice cream
treeGivingGivingGivingGiving
person receiving
the gift
Link QR code to a personal video or story of the
booksLibraryLibraryLibraryLibrary
QR codes on library books
with brief description
Photo by Chris Martin Studios Photo by Chris Martin Studios
QR codes are …
SummarySummarySummarySummary
• Free, easy to create and measurable
• Bridges the gap between offline and online
Photo by Chris Martin Studios Photo by Chris Martin Studios
• Bridges the gap between offline and online
• Increases cause and donor engagement
• Targets younger demographics (under 35)
• Flexible to changes
• Saves on printing costs
• Unlimited – Be creative!
