The flow of the Idea Mike Schaeffer Don Schillinger Naomi. Leader of the Cherry Hill group.
Idea Hill
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Transcript of Idea Hill
So you have an idea
You are going to be a star. You’re idea will amaze the world.
You explain it to the ones who have to buy the idea
They say it is brilliant. But maybe a bit too extreme. They say they are not creative but. They have a few suggestions to help your idea live. They give you constructive criticism. To make your idea more acceptable to a broader audience, they say.
With a few little compromises, you get your idea done.
Here’s what you should do.
Leave the first idea and find another one. A bigger one. And another one. Bigger again. And again. Until they are tired and want to go home.Two possibilities: They buy the new idea, or they’ll go back to your first idea, saying, hey it wasn’t that bad, was it?They let you do it without compromise.You’re idea will be a success.They will be a success.They’ll love you forever.
May the fun be with you.