Iconic Adventures Portfolio
-
Upload
iconic-adventures -
Category
Documents
-
view
214 -
download
0
description
Transcript of Iconic Adventures Portfolio
ICONIC ADVENTURES Portfolio of Work
Iconic Adventures Portfolio of Work 2
Iconic Adventures Portfolio of Work
Iconic Adventures isn’t your typical travel company. Specializing in active corporate, group and promotional travel, our mission aligns with yours — to provide your employees and guests with a rewarding, memorable travel experience that exceeds your companies goals and expectations.
It may seem like a tall order, but we’re not an out-of-the-box provider.
We work with you from the beginning to map out a skillfully craed itinerary that immerses your guests in the culture, history and natural wonders of their chosen destination. Our guides know and love the places where we travel, and our unscripted approach allows for spontaneity and discovery on all levels. You’ll have the opportunity to embrace a destination on a deeper level, gain an insider’s perspective and connect with its people new and unexpected ways.
With Iconic Adventures, your company or organization can experience the world like never before. We are a company of and for travelers, and how we travel is as important as the places that we go. We take responsibility for every stage of your journey, sparing no effort to deliver the most inspiring travel experience possible. Our clients know that they have a complete travel partner with us, and we love what we do.
SMARTWOOLCorporate Trip
EVENTSmartWool wanted an event that would bring together their top retailers, reps and media contacts and ride from Steamboat Springs to Park City, UT. is ride was a lead up to their participation in the Outdoor Retailer Show, and they used social media to keep track of their ride progress and increase their press coverage for the show. e ride also built brand loyalty amongst their top retailers and reps, and served as a networking event for all of the riders who participated.
LOCATION AND DURATION4 days/3 nights in Colorado and Utah.
ACTIVITIESEach day included a full day of biking, with rest stops set up at 20-mile intervals to accommodate all levels of riders. Multiple support vans were also present each day to provide %rst-class support.
ACCOMMODATIONS AND DININGe accommodations on this trip included local hotels along the route and a small ranch outside of Vernal, UT. Local restaurants were chosen, and Iconic provided a cookout at the ranch. Iconic also provide lunch along the route each day.
Iconic Adventures Portfolio of Work 3
Iconic Adventures Portfolio of Work 4
UC BERKELEYAlumni Event
EVENTUC Berkeley wanted to plan an branded alumni event that would attract a younger base of alumni and would provide a networking event for their guests. It also serves to further their guest’s commitment to the school and attract new donors.
LOCATION AND DURATION6 days/5 nights throughout Colorado, including Vail, Aspen, Leadville and Boulder.
ACTIVITIESis multisport trips includes multiple activities each day, combining hiking, biking and raing along with cocktail mixers and dinner each evening.
ACCOMMODATIONS AND DININGe 4-star accommodations on this trip include the Sebastian Vail, Hotel Aspen and e Grand West Resort. Local restaurants were chosen as well as gourmet picnic lunches provided by Iconic each day.
LEVEL OF ACTIVITYis trip was rated MODERATE based on the biking and hiking mileages offered each day.
NUMBER OF GUESTS18
JANICE HOLLY BOOTHBranded Event
EVENTJanice Holly Booth is a National Geographic-published author and wanted to promote her book with an active trip. e book itself is based on her experiences in Zion National Park, so she partnered with Iconic to design and promote a trip for 30 of her most avid readers to experience the park as she did in the book.
LOCATION AND DURATION6 days/5 nights in Zion National Park.
ACTIVITIESEach day includes a morning or aernoon activity, a writing workshop with Janice and a networking event each evening with different invited guest speakers. Activities include slot canyon hiking, repelling and rock scrambling.
ACCOMMODATIONS AND DININGe local accommodation on this trip is the Desert Pearl Inn in Springdale, UT. Local restaurants were chosen, and Iconic Adventures provides a picnic lunch and evening cocktail mixer each day.
LEVEL OF ACTIVITYis trip was rated ACTIVE based on the hiking and rappelling difficulty.
NUMBER OF GUESTS30, split into 2 departures.
THE ARTHRITIS FOUNDATIONNon-Pro!t Event
EVENTIconic is partnering with the Arthritis Foundation to provide ride support for the 12th annual California Coast Classic (CCC), sponsored by Amgen. e CCC is a two-day, 150-mile weekend ride on September 15th and 16th, as well as an eight-day, 525-mile tour of the coast from September 9th – 16th along the Paci%c Coast Highway. is ride is so important because it raises funds for cutting-edge research and programs for the 50 million Americans, including 300,000 children, who live with the everyday pain of arthritis.
LOCATION AND DURATION8 days/7 nights down the California coast.
ACTIVITIESEach day included a full day of biking, with rest stops set up at 20-mile intervals to accommodate all levels of riders. Multiple support vans are present each day to provide %rst-class support.
ACCOMMODATIONS AND DININGe accommodations on this trip include local hotels along the route as well as campsites each evening. Rider choose their accommodations when they sign up, with a majority choosing the more cost-effective and social camping option.
Iconic Adventures Portfolio 5
TRUST FOR PUBLIC LANDDonor Trip
EVENTe Trust For Public Land (“TPL”) wanted to offer a trip to their donor base that highlighted their conservation work up in Maine, connected donors together and introduced donors to new projects being proposed.
LOCATION AND DURATION6 days/5 nights in Bar Harbor, Deer Isle and Camden, ME.
ACTIVITIESis multisport trips includes multiple activities each day, combining biking, kayaking and hiking that pass through key TPL conservation projects. is trip also included a day at an organic farm, offering guest the chance to pick their own meals.
ACCOMMODATIONS AND DININGe 2 to 3-star accommodations on this trip include e Bayview in Bar Harbor, Pilgrims Inn in Stonigton and Camden Harbor Inn in Camden. Dinner each evening is held at a local donors home, reinforcing the relationship between the donors and TPL and offering a unique perspective on Maine.
LEVEL OF ACTIVITYis trip was rated MODERATE based on the biking, hiking and kayaking mileages offered each day.
NUMBER OF GUESTS18
Iconic Adventures Portfolio of Work 6
COLORADO TOURISM MEDIA RIDEMedia Ride for National Press Contacts and The
Colorado Tourism Office
TELLURIDE 2 DURANGOBackcountry Executive Mountain Bike Retreat
RIDE 4 YELLOWMountain Bike Ride Along the Continental Divide
Bene!ting LiveStrong
GALAPAGOS BY SEAHike, Snorkel and Explore the Unique Ecosystems
in the Galapagos Islands
TOUR DE STEAMBOATA Bene!t Ride for The Sunshine Kids with 1000
Riders at 3 Incredible Routes
KAYAK WESTERN BCLuxury and Endless Outdoor Pursuits in
Clayoquot Bay, BC
CALIFORNIA COAST CLASSICA 8 Days Riding the California Coast to Bene!t
The Arthritis Foundation
SKI LIKE A GIRL WITH CAROLINE LALIVEA Women's Ski Trip with Olympian Caroline Lalive
Including Yoga, Backcountry Routes and Spas
FRUITA BIKE CAMPA Bike Camp In The Worlds Best Mountain Bike
Destination
SURF AND YOGA CAMP IN NICARAGUAA Surf and Yoga Retreat in San Juan del Sur,
Nicaragua
DISCOVER MACHU PICCHUBike, Hike and Journey Through the Sacred Valley
to Machu Picchu
BUMPS AND BACKCOUNTRY WITH NELSON CARMICHAEL
A Backcountry and Alpine Event with Olympic Medalist Nelson Carmichael
SKI CLINIC WITH JULAIN CARRA One-Day Clinic with Famed Free skier Julian
Carr
TRAIL RUN AND YOGA IN PARK CITYA Women's-Only Retreat In Park City
MULTISPORT GUATEMALABike, Hike and Sea Kayak the Western Highlands
of Guatemala
BEND MOUNTAIN BIKELush NW Riding and The Worlds Best Breweries
Together On One Incredible Trip
Iconic Adventures Portfolio of Work 7
Additional Trips
Our Process“The Birth of the Brand
Ambassador”
Iconic believes that your brand is one your most valuable assets, and it is our goal to promote and elevate your brand through one of our joint events. We will take the time in the initial stages of planning to understand your brand, its signi%cance in the marketplace, what sets it apart from your competitors and your target demographic. We want to know your brand as well as you do, and that will help us to design and deliver the perfect event for your company.
STEP 1 - ONSITE VISITIconic will come onsite to visit your headquarters and meet your staff. A strong staff is the backbone to all successful companies, and will help us better understand who you are as a company. On this visit, we will sit with you to determine what you want this event to accomplish, how it %ts into your overall marketing plans and how to achieve maximum value.
STEP 2 - PRODUCT REVIEWIconic will get to know your current product lines as well as future releases. We love gear as much as we love travel, and we will become one of your best brand ambassadors!
STEP 4 - OPTIONSOnce we know what your goals are for this event, Iconic will present you with a number of options to choose from and work with you on any changes needed to achieve your ideal design.
STEP 5 - EXECUTION Once the event design is completed, Iconic will handle all of the logistics, from accommodations to activities and all guest registrations. Iconic will include you in every step of the way to ensure that we meet all of your expectations.
STEP 6 - WRAP-UP Aer the event is completed, Iconic will solicit feedback from guests and staff alike and provide you with a wrap-up. is information will then be used to help shape future events and ensure that it becomes a long-term addition to your marketing plans.
1 6 2 5 M i d Va l l e y D r i v e # 1 , S t e . 1 2 7 • S t e a m b o a t S p r i n g s , C O 8 0 4 8 7 • t e l e p h o n e : 8 7 7 . 7 0 6 . 4 2 6 6 • w w w. I c o n i c A d v e n t u r e s . c o m
Iconic Adventures Portfolio of Work 8
9Iconic Adventures Portfolio of Work
The Iconic Team
LISA WILKINSONLisa grew up in Salt Lake City and graduated from the University of Utah, aer which she interned at the US Ski and Snowboard association for the 2002 Winter Olympic Games. She stayed on to be the Women's Alpine Team Manager through the 2006 Winter Olympic Games. Aer moving to Colorado she worked for Polk Majestic as a Program Manager on World Championship events for USA Swimming and USA Triathlon, and is now the Event Director at Iconic.
ALEX PALLUTAlex's love for the outdoors brought her to Steamboat Springs nine years ago when she traded rainy England for the Rocky Mountains. Since then she has pursued a career in the outdoor industry as a travel guide and owner of a blossoming yoga venture, SoulSpark Journeys. As a guide, her adventures have taken her to the hill top towns of Tuscany, the medieval villages of Provence, and the mountain hamlets of Switzerland. She now live in Steamboat with her husband Matt.
JOE SOLOMONJoe grew up in Atlanta and spent a good amount of his childhood traveling up into the Appalachian Mountains, where he fostered his love for high-altitude living. He began tackling big summits aer college and it was then that he knew what he wanted to do when he grew up - work with groups to plan, design and run incredible events. He now lives in Steamboat with his wife Kerry and his three children Connor, Stella and Luke.
EMILY LOVETTGrowing up in Michigan, Emily’s love for the outdoors started an early age with family trips to hike, bike, ski and camp in the Upper Peninsula of Michigan. Emily attended Kalamazoo College and graduated with a major in Economics and Business Administration. She now spends her winters as a Nordic ski instructor and coaching the Steamboat Springs High School Nordic ski team. Emily lives in Steamboat Springs with her husband Clay.
1 6 2 5 M i d Va l l e y D r i v e # 1 , S t e . 1 2 7 • S t e a m b o a t S p r i n g s , C O 8 0 4 8 7 • t e l e p h o n e : 8 7 7 . 7 0 6 . 4 2 6 6 • w w w. I c o n i c A d v e n t u r e s . c o m
EXPERIENCE THE ART OF ADVENTURE
At Iconic Adventures, a passion for travel is the internal compass that guides our business values and the way we live. We have experienced !rst-hand the positive impact amazing travel experiences have had in our personal and professional lives, and we want to bring that same experience to our clients. We understand that one size does not !t all when it comes to proving a truly unique and inspiring travel experience. That’s why we custom craft each trip. Whether it’s a biking tour through wine country or hiking in the Grand Tetons, our active adventures are designed to provide a rewarding experience that immerses our guests in the culture and natural wonders of the places they visit and embrace it as an insider would. Our focus on discovery at all levels endures long after the trip ends, inspiring our guests to embrace their lives in new ways, whether it be to support a deserving charity, gain a fresh perspective on their professional roles, or reconnect with their company.