ICMA 0207 Media Kit 2018€¦ · Printing Technology CardTREX North America Empowers Attendees Meet...
Transcript of ICMA 0207 Media Kit 2018€¦ · Printing Technology CardTREX North America Empowers Attendees Meet...
MED
IA KIT
2018
The Official Publication of the International Card Manufacturers Association
February 2017 Volume 27 • No. 1
New Trends in Card Personalization
2017 ICMA EXPO: All You Need to Know
Meet the New ACE Graduates
CPI: The World’s Most ACE-Designated Company
The Official Publication of the International Card Manufacturers Association
April 2017 Volume 27 • No. 2
Highlights of 2016’s Card Industry Statistics, Trends
Physical, Mobile IDs Work Together to Protect Identity
All About CardTREX
Multiple Paths to New Technology
Meet the New ACE Graduates
The Official Publication of the International Card Manufacturers Association
June 2017 Volume 27 • No. 3
Future Card Service Life and Test Scenarios
North American Card Industry Statistics, Market Trends
Beyond Aesthetics: Other Benefits of Card Packaging
Meet the New ACE Designees
Élan Awards Bring Out the
Best in the Card Industry
The Offi cial Publication of the International Card Manufacturers Association
August 2017 Volume 27 • No. 4
What PCI Physical Requirements Mean for Your Business
Trends in ID and Secure Access Control Technology
HP Tests New Rewritable Printing Technology
CardTREX North America Empowers Attendees
Meet the New ACE Designees
The Offi cial Publication of the International Card Manufacturers Association
October 2017 Volume 27 • No. 5
The Latest Anti-Counterfeit Protection Trends
An Outlook for Card Creativity and Design
European Card Industry Statistics and Market Trends
Sun Chemical, Mühlbauer Proud to Support ICMA
The Official Publication of the International Card Manufacturers Association
DECEMBER 2017 Volume 27 • No. 6
Advances in Card Printing
CardTREX Europe: An Invaluable Experience Card-Based Solutions for the Health Care Industry
Schedule a Group ACE Exam
OUR PUBLICATION: Card Manufacturing
ICMA’s offi cial publication, Card Manufacturing magazine engages the global card industry and positions card manufacturers, card personalizers, principal issuing organizations, industry suppliers and service providers on the forefront of change and business success. The magazine explores regional and global market trends, as well as new and innovative ways to apply science, engineering, tools, methods and knowledge to the development of materials, equipment, products and services that will propel the use of cards around the world for years to come.
Published six times annually in both print and digital formats, this premiere educational resource for the global card industry is distributed worldwide. Card Manufacturing is also prominently featured at leading industry events around the globe.
This dynamically-designed, full-color magazine provides a rich mix of editorial content including technical articles about cards and card production, card market statistics reports, an offi cial ISO Standards column, member and industry news, a products section and an industry calendar. Additionally, each issue has a theme: Personalization and Fulfi llment, Advanced Technologies, Materials, ID/Access Control/Security, Creativity/Design and Equipment.
Card Manufacturing reaches plant owners, production managers, top management and sales and marketing executives in all card production markets worldwide. Keep your company, products and services top-of-mind in today’s dynamic market by reserving your ad space today.
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
DIGITAL ADDS MORE VALUE Boost your company’s visibility when your banner ad hits the inboxes of thousands of industry professionals who receive our weekly and monthly e-newsletters via email. Engage your target audience and increase web-site traffic when readers click through your ad to your website from the digital magazine.
New This Year – Website Advertising
ICMA is excited to off er advertising opportunities on our new web-site. There are several rotating banner ad positions available on the home page and throughout the site. The website has more than 10,000 visitors per month—making it a great investment for your company’s visibility and website traffi c.
ICMA InBrief
ICMA’s weekly industry news e-publication, InBrief is distributed to association members worldwide. ICMA InBrief curates the most popular and relevant industry news and delivers it straight into the inboxes of 1,500 industry professionals who are always on-the-go and in-the-need-to-know for the latest insights and market trends aff ecting their business. A banner ad in this weekly publication is
the most direct way to align your company, products and services with trusted content that has far reaches into the global card industry.
ICMA Inside
ICMA’s monthly e-newsletter, Inside is distributed to industry professionals worldwide. ICMA Inside provides the latest association news, highlighting ICMA card education and training programs, webinar topics, Card Manufacturing content, event details, member news and more. Leverage the established reputation and membership of ICMA by placing a banner ad in this publication today.
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
YOUR ROI Print Ad ROI
• Target thousands of professionals who read Card Manufacturing for all the latest industry news relevant to their business success.
• Stay top-of-mind with key industry executives driven to sell your products and use your services in today’s dynamic market.
• Align your brand with trusted and quality editorial content for the global card industry.
• Build your client base and bottom line by advertising in the only magazine dedicated to the global card manufacturing and personalization industry.
Digital Ad ROI
• Access the fastest, farthest-reaching and least expensive form of advertising in the global card industry.
• Move potential customers to a purchasing position when readers click through your ad to your website for more information.
• Boost company and product visibility without the cost and hassle of developing a distribution list and content of your own.
• Align your brand with the most popular and relevant industry news from around the globe.
Advertising in ICMA’s publications can empower your company’s development eff orts, sales and profi tability. Position your business as a trusted source for innovative and high-quality products and services by aligning your advertising eff orts with ICMA’s one-of-a-kind educational resources for the global card industry today.
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
2018 CALENDAR & RATES February 2018: Personalization /Fulfi llment - Editorial submission: December 18th - Insertion order deadline: December 18th - Ad content submission: January 10th
April 2018: Smart Cards/Advanced Technologies - Editorial submission: February 12th - Insertion order deadline: February 12th - Ad content submission: February 26th
June 2018: Materials - Editorial submission: April 9th - Insertion order deadline: April 9th - Ad content submission: April 23rd
August 2018: ID/Access Control/Security - Editorial submission: June 11th - Insertion order deadline: June 11th - Ad content submission: June 25th
October 2018: Creativity/Design - Editorial submission: August 13th - Insertion order deadline: August 13th - Ad content submission: August 27th
December 2018: Card Equipment/Printing - Editorial submission: October 5th - Insertion order deadline: October 5th - Ad content submission: October 19th
Editorial: Jennifer Kohlhepp, [email protected], 1-609-297-2210
Ad Sales: Diane Webster-Sweeney, [email protected], 1-609-297-2232
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
2018 CALENDAR & RATES Print Advertising Rates
Member Rates
Ad size 1X 3X* 6X**
Full Page $2,160 $2,055 $1,950
1/2 Page $1,435 $1,335 $1,230
1/3 Page $1,130 $1,040 $975
Non-Member Rates
Full Page $2,835 $2,625 $2,525
1/2 Page $1,850 $1,745 $1,645
1/3 Page $1,230 $1,190 $1,170
Digital Advertising Rates (Members Only)
Website: Display - $995 per month/$2,500 for 3 monthsBox - $750 per month/$1,995 for 3 months
Inside: $500 per issue
InBrief: $500 per issue/$1,500 per month
*ICMA members who advertise in 3 issues of Card Manufacturing receive a FREE leader board banner ad in the monthly Inside (first-come, first-served).
**All ads running 6 times will receive a FREE ICMA website advertisement on the home page. Size of ad determines length of placement.
1. These rates are based on artwork being submitted, per posted instructions (see reverse).
2. Inserts/Tip-ins are billed at the applicable full page rates, plus a tip-in charge that is based on the size and weight of the insert.
3. All rates published are NET rates. Any agency commission required MUST be added to these rates by the agency. Member companies are responsible for ensuring agency payments are made.
4. Invoices will be sent upon publishing of the issue and are due upon receipt. Non-member fi rst-time advertisers must pay in advance for their fi rst placement.
5. All accounts must be in good standing for acceptance of insertion orders.
6. Content changes requested by the advertiser to already-submitted artwork may result in an additional fee.
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
ARTWORK GUIDELINES Banner Ad Placement
Electronic Communications Maximize Your Reach
Inside ICMA
Size: • Leader Board: 728w x 90h pixels • Display Ad: 160w x 400h pixels
ICMA InBrief
Size: • Display Ad: 160w x 400h pixels • Display Ad: 160w x 400h pixels Space is limited; fi rst-come, fi rst-served.
ICMA Website
Sizes: • Display Ad: 668 wide x 162 high pixels • Box Ad: 223 wide x 162 high pixels
Electronic Advertisements
All electronic ads must be sent as either a JPG or GIF format, 72dpi via email.
All advertisements are accepted by ICMA and its management fi rm, Creative Marketing Alliance, Inc. on the understanding that the advertiser and/or advertising agency is properly authorized to publish the entire contents and subject matter thereof. All copy, text and illustrations are subject to ICMA’s approval before execution of order. ICMA reserves the right to reject any advertising at any time.
When changes in copy are not received by the closing date, copy run in previous issues will be inserted.
Cancellation is not accepted after closing date.
All contracts are accepted with the provision that rates are subject to change.
If an advertising contract is cancelled before the agreed number of insertions has appeared and a frequency discount had been applied, a short rate adjustment will be added and billed on space already run.
In consideration of ICMA’s acceptance of such advertisement for publication, the agency and advertiser will indemnify and save harmless Card Manufacturing, ICMA, and Creative Marketing Alliance, Inc. (including their offi cers, employees and agents) against all loss, liability damage, and expense of whatsoever nature arising out of copying, printing, or publishing of its advertising, including without limitation, reasonable attorney’s fees resulting from claims or suits for libel, violations of rights of privacy, plagiarism, and copyright or trademark infringement.
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
ARTWORK GUIDELINES Card Manufacturing Magazine
1. Color ads may be sent electronically or via FTP internet upload (25MB maximum size) (see http://cmasolutions.com/upload-artwork/).
- If sent electronically or via FTP, you must include a PDF of the art for proofi ng. The fi le must be one of the following formats: EPS, TIF, JPG or Press Optimized PDF. Be sure to include any fonts and images linked to your file. All photos and logos must be high resolution (300dpi).
2. Files that are larger than 10MB in size should NOT be sent via email. Please send via FTP.
3. If we have not received your artwork by the published deadline, we reserve the right to use artwork submitted for a previous advertisement, or to can-cel the ad.
*Creative Marketing Alliance, the magazine’s publisher, can provide design services for an additional charge.
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
FULL PAGENON-BLEED7 1/2” x 10”
(190.5mm x 254mm)1/3
7 1/2” x 3 1/4”(190.5mm x 82.55mm)
1/27 1/2” x 5”
(190.5mm x 127mm)
1/32 3/8”
x10”
(60.33mm x
254mm)
1/6*3 5/8” x 3”
(92mm x 76mm)(Black & White)
*Market Place only
(back section of magazine)
Our Publication
Digital Adds More Value
Your ROI
Calendar & Rates
Artwork Guidelines
Insertion Order
Advertiser Information:Company: ___________________________________________________________________________________________
Contact: __________________________________________ Title: ____________________________________________
Address: ____________________________________________________________________________________________
City: ______________________________________________ State: __________________ ZIP: ____________________
Telephone: ________________________________________ Fax: _____________________________________________
Email: _______________________________________________________________________________________________
Please send me __________ additional copies of the magazine (limit 3).
Billing Information:_______________________________________________________________
Contact: __________________________________________ Title: ____________________________________________
Address: ____________________________________________________________________________________________
City: ______________________________________________ State: __________________ ZIP: ____________________
Telephone: ________________________________________ Fax: _____________________________________________
Email: _______________________________________________________________________________________________
Ad Information:New Ad Pick up existing ad (Issue month/year) ___________________________________________________
Ad headline:_______________________________________ Size: _____________________________________________
Frequency:February May August November
Please contact (name) ____________________________ at (phone/email) ___________________________________prior to ALL ad deadlines for new materials
I will be running the same ad for ALL issues indicated, no need to contact
Accounts Payable Contact (or Agency):
INSERTION ORDER FORM 2018SEND COMPLETED SPACE RESERVATION FORM TO DIANE WEBSTER-SWEENEY, ADVERTISING MANAGERPhone: 609-297-2232
Fax: 609-799-7032
E-mail: [email protected]
Please complete the following mandatory information.
ADVERTISER INFORMATION:
BILLING INFORMATION: (if different from Advertiser information)
Advertiser Information:Company: ___________________________________________________________________________________________
Contact: __________________________________________ Title: ____________________________________________
Address: ____________________________________________________________________________________________
City: ______________________________________________ State: __________________ ZIP: ____________________
Telephone: ________________________________________ Fax: _____________________________________________
Email: _______________________________________________________________________________________________
Please send me __________ additional copies of the magazine (limit 3).
Billing Information:_______________________________________________________________
Contact: __________________________________________ Title: ____________________________________________
Address: ____________________________________________________________________________________________
City: ______________________________________________ State: __________________ ZIP: ____________________
Telephone: ________________________________________ Fax: _____________________________________________
Email: _______________________________________________________________________________________________
Ad Information:New Ad Pick up existing ad (Issue month/year) ___________________________________________________
Ad headline:_______________________________________ Size: _____________________________________________
Frequency:February May August November
Please contact (name) ____________________________ at (phone/email) ___________________________________prior to ALL ad deadlines for new materials
I will be running the same ad for ALL issues indicated, no need to contact
Accounts Payable Contact (or Agency):
Magazine Ad Information & Frequency
1 Issue 3 Issues 6 Issues
Price Per Ad: _________________
Total Cost: _________________
New Ad Pick up existing ad (issue month/year) ___________________________________
Ad Headline _______________________________________________________ size_______________
Please use this Web Address __________________________________________________ for our ad link
Digital Ad Information & Frequency
Website Inside ICMA ICMA InBrief
1 Month 3 Months Total Cost: _____________
New Ad Pick up existing
Free banner ad month (for 3 or more placements): ________________________