Ichs Comm Profile

“…your concept comes to life…”

COMPANYCOMPANY PROFILEPROFILE

Copyright 2009 All rights Copyright 2009 All rights reserved by I.C.H.S. reserved by I.C.H.S. Communication Communication

MARKETING DEPARTMENTMARKETING DEPARTMENT

1. About us

2. Our values

3. What we Do

4. How We do it

5. Why Us?

6. Our Work

7. Case Studies

8. Company details

CONTENTS

Copyright 2009 All rights Copyright 2009 All rights reserved by I.C.H.S. reserved by I.C.H.S. CommunicationCommunication


1. ABOUT US

Founded with prime aim to offer innovative

Internet marketing solutions for

enterprises and organizations in

the private & public sector.

Signed rights agreementwith Choice Designs

Inc, the major producer of CDs/ DVDs in the world, to trade top

quality CD Business Cards for the GREEK &

CYPRIOTmarkets. Expanding our

multimedia and e-marketing services

20052006

Launched the first nutritional E-magazine

in Greece with greatsuccess not only by

attracting thousands of visitors but also

generating income from ad-banner

campaigns on the site.

2007

Signed rights agreementwith GREENTEAM S.A

to develop the firstTrading & Collectible

Digital Players Cards ofPANATHINAICOS F.C.

in Greece for the firsttime.

2008

I.C.H.S. Communication philosophy is to create long-term value for our clients by assisting them in building efficient e-marketing strategies using our innovative marketing expertise and tools. The breadthand depth of our e-marketing expertise enable our clients to get across successfully their “message”, to

increase their sales & profitability and to strengthen their corporate image.



2. OUR VALUES

We foster innovation and creative thinking, embracing change and challenge the status quo, listening to all ideas and viewpoints, learning from our successes and mistakes.

CUSTOMER ORIENTATION TEAMWORK

We learn from each other and share our skills and resources across company’s

boundaries for our clients' benefit and our own.

We listen and respond to our customers make it easy to work with us and

deliver exceptional quality so that our relationships with our clients will be

long lasting and close.

We are committed to the higheststandards of professionalism, we pursue innovation, we deploy imagination, and

we encourage new ideas by acting decisively and consistently.

PROFESSIONALISM INNOVATIVENESS



3. WHAT WE DO

D. PROMOTIONSERVICES

A. WEB SERVICES

C. E-MARKETING

B. MULTIMEDIA

We offer “benefit-oriented”multimedia presentations to deliver effectively your “message” to your

target audience.

We develop websites that communicatewith our client’s audience, making them more aware of them, influencing them, and motivating them to change.

We promote our client’s message more effectively, more

impressively. This is our strength.

We provide those strategic on line solutions you need to make your e-

marketing strategy an outright winner.



A. WEB SERVICES

WEB HOSTING WEB DESIGN

DOMAIN NAME

REGISTRATION

WEB DEVELOPMENT

We provide a reliable Web site hosting management solution that can expand with the needs of you and your business.

A site is VISIBLE (What you see - Image & Content) And INVISIBLE (What you don’t see) What’s invisible is typically far more substantial than what the average visitor sees. These items are to do with how the site functions and most importantly, how it performs. That is why we aim every site we develop to satisfy both brand AND consumer objectives. We use the latest Web technologies, and supporting technologies

such as Java, ASP, .NET, etc..

Our expertise extends across many industries. We offer a creative design team with reputation for excellence. Our design philosophyis that websites should be designed in such a way that give high conversion and traffic. Specifically our websites:� Deliver content effectively � Be easy to use and maintain � Have a robust architecture � Use technology appropriately

We offer registration of your domain in .com and .gr



B.MULTIMEDIA

Interactive Multimedia Presentations (MP) are an excellent method of providing high impact communication with your audience. Incorporating video, music, animation interactive MP can be sent on a specially created Business card size CD Rom, or downloaded from your website.

We offer the following services:� CD/DVD Presentations Development � Content Provision & development� Flash Technology Used and not only� Slideshows� Proposal of CD/DVD shape� Cover artwork design for laser printing � Photo album & Product Gallery

We at I.C.H.S. Communication provide our clients with Interactive MultimediaPresentations (MPs) which can enable them to put across their services/ products to customers in the best possible manner. We develop multimedia presentation on CD/ DVD ROMs to capture the attention of our client’s key audience, to motivate consumer or business action and to achieve higher recall and recognition from your prospects. We can take care of your requirements and bring about a creative multimedia design to suffice your business needs.



C. E-MARKETING

In I.C.H.S Communication we believe that a website even if it is interesting, attractive and functional is not able by itself to ensure success on the Internet. It needs a combination of constructive and effective advertising and promotion on the Internet. This can be achieved through customized Email Marketing Campaigns, pay per click advertising, website marketing analysis and Social Media Marketing.

To deliver efficient on-line marketing campaigns we have invested significantly in order to provide specialized services E-marketing expertise at fair market prices for the quality of the results delivered.

Our Ε-Marketing strategy is always tailored to our customer needs based in a series of specific activities that can be synthesized in the following formula :

E-Marketing strategy = 2P + 2C+ 3S

Privacy + Personalization +Customer + Community +Service + Security + Sales Promotion.

We offer :�Search Engine Optimization�E-mail Campaigns�Website Marketing Analysis�Pay Per Click advertising�Social Media Marketing


MARKETING DDEPARTMENTMARKETING DDEPARTMENT


MARKETING DDEPARTMENTMARKETING DDEPARTMENT

D. PROMOTION SERVICES

I.C.H.S Communication Promotion Services has extensive experience in a broad range of marketing disciplines developing promotion solutions that work. We get to know and understand our clients’

business and its overall marketing objectives and strategies. We develop creative that communicates the core brand benefits, imagery and values; we ensure that our execution is timely and flawless.

LOGO DESIGN

POSTER, FLYER & BROCHURE DESIGN

STATIONARYDESIGN

OTHER MARKETINGSERVICES

FIRST CONTACTTALK WITH THE CLIENT

CLIENT NEEDS ANALYSIS

SCRIPT BUILDING& STORYBOARD

CODING & EDITING

OUR PROJECTPROPOSAL

TESTING& FINAL APPROVAL

CONTENT & THEME WRITING

PROPOSED DESIGN & APPROVAL

In every stage there are gate controls to test the quality of implementation of each of the activities. Some steps may not applicable for certain tasks. It depends on the cost, the time-period involved and the customer needs.

E MARKETING& PROMOTION

PLANNING

HOW WE DO IT?M

ultim

edia

-W

eb

site D

evelo

pm

en

t





BUSINESS

OBJECTIVES

B.ACCESS

ONLINE

MARKETPLACE

A.EVALUATE

E-MARKETING

PERFORMANCE

1.SET

MARKETING

OBJECTIVES

B.DEFINE

E-COMMUNICATIONS

MIX

A.DEFINE

CUSTOMER VALUE

PROPOSITION

2.DEFINE

E-MARKETING

STRATEGY

B.EXECUTE

E-COMMUNICATIONS

A.IMPLEMENT

CUSTOMER

EXPERIENCE

3.IMPLEMENT

E-MARKETING

PLAN

4. PROFILE,

MEASURE AND

IMPROVE

DEFINING THE

ONLINE

OPPORTUNITY

DELIVERING

RESULTS ON-LINE

SELECTING

THE STRATEGIC

APPROACH

In every stage there are gate controls to test the quality of implementation of each of the activities.

B.

C.

A.

HOW WE DO ITE

Ma

rke

ting

pro

cess

WHY US?

THE CORE

THE APPROACH

THE SENTIMENT

Our commitment to individual, enable us to provide client specific service rather than

merely an off-the-shelfgeneric product offering

THEVALUE

We want our clients to be proud of us and the team to be proud

of its work.

We act as a part of our customers team, rather than just another

“vendor”. Our strategy saves you money without compromising

on results

A strong, efficient & experiencedteam delivering nothing but the best and working

by having in mind quality instead of quantity



• Vortal -



OUR WORK – MULTIMEDIA

SPIRALUMIN S.A GREENTEAM SA CONCEPTA EVENTS

APISXNANSIS S.A. KLIMAFOT SA LAW FIRM

NESTORIDIS-MUNICIPALITY PHILOTHEINEAPOLI VILLAS SAICHS HYGIENIC SA

• Vortal -



OUR WORK – WEB DEVELOPMENT

www.alexiadis.gr www.klimafotshop.gr www.logodiatrofis.gr

www.mythicalbrands.com www.serenzo.gr www.philothei.gr

www.digitalplayers.gr www.apisxnansis.gr www.domainegavalas.gr



OUR WORK - PROMOTIONAL

• Vortal -



OUR WORK – E-MARKETING

TUI HELLAS SA ROUVAS PANATHINAIKOS FC

KATSELIS SA LAVIPHARM SAUNILEVER SA

T.G.I FRIDAYS

S.A.

PORSCHE



CASE STUDY: www.logodiatrofis.gr

� Develop a Greek Nutritional eMagazine (VORTAL) to keep up-to-date daily with the latest practice, developmentsand news from the world of nutrition.

� Designed in such a way that everybody can find the info he wants from home page.

� Free on-line nutritional advice by our clinical dietitian team.

THE QUESTION

� Analyze competitors sites.� Internet based potential visitors survey. � Use the “right” internet technology for the daily “run”. � Organizing the search for important nutrional news around

the world. .� Assigning agreement with a team of clinical nutritionists for

the daily input of articles.

THE APPROACH

THE OUTCOME

� Visitors satisfaction translated to 12000-16000 new visitorseach month.

� Broad acceptance from companies and professionalsgenerating a respected income from banner ad campaigns.



CASE STUDY: TRADING & COLLECTIBLE

CD PAO PLAYER CARD

Develop and commercialize the Trading & Collectible Digital Football Player Card of PANATHINAICOS F.C.& OLYMPIACOS F.C. for the first time in Greece.

THE QUESTION

� Identify target market and potentiality � Design the content & interactive application.� Get the rights of players, photos, ring tones, etc.� Getting top quality rectangle type CD’s� Design & develop packaging and promotional material.� Getting access to P.O.S.

THE APPROACH

THE OUTCOME

� Customers & vendors satisfaction for the product developed..

� Broad acceptance from the sport fans.� Satisfying sales for a newly formed market.



CONTACT

I.C.H.S CommunicationElektras 4-B,Maroussi 15122,Athens, GreeceTel:. ++30 210 2813130Fax:. ++30 210 2813132E-Mail: [email protected]

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