© 2013 IBM Corporation

A Closer Look at SoftLayer, an IBM Company

2 © 2013 IBM Corporation

Who is SoftLayer

Approximately 21,000 customers worldwide Strong born-on-the-cloud and SMB client base across e-

business, SaaS, mobile, social media and entertainment Emerging penetration in the enterprise space

Customers

SoftLayer delivers its services through a tightly integrated model leveraging its IMS software stack, global network infrastructure and 13 standardized data centers.

Technology

Organization

Founded in 2005, SoftLayer is one of the largest privately held computing infrastructure providers with a diverse customer portfolio from Web startups to global enterprises

Headquartered in Dallas, TX Data centers and network points of presence in the United

States, Asia and Europe

SoftLayer unified platform gives clients cloud computing without compromise (virtual/bare metal, public/private), deployed on demand, billed hour-to-hour or month-to-month, with a single pane of glass for systems management.

Capabilities

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A global hosting leader

Top 100,000 SitesBy Hosting Provider

Source: Hostcabi.net

Customers 21,000 in 140 countries

Devices 100,000

Employees 685

Data centers 13

Network PoPs 17

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Global footprint

13 data centers

17 network PoPs

Global private network

100,000SERVERS

21,000CUSTOMERS

22,000,000DOMAINS

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Standardized, modular infrastructureOne platform, myriad solutions to serve a broad range of customer requirements for performance, isolation

• Highly flexible architecture

• One platform for public cloud servers,

private clouds, bare metal servers

• Complete integration

• Unified systems management & API

• Technology-neutral platform

• Support for broad range of operating

systems, virtualization platforms

• Build hybrid, distributed, high-

performance architectures and

manage from a single pane of glass

• Pay by the hour or the month for a

truly variable IT operations model

x86 Server

Bare Metal

Private Clouds

Virtual Servers

Public Clouds

Hybrid Clouds

?

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Robust, full-featured API

Improves customer control, reduces error, increases flexibility

SoftLayer API provides 1,600 function calls to over 200 services

Supports REST, SOAP & XML-RPC interfaces

Enables full auto-scaling implementations

Comprehensive documentation, libraries and support

Functions include:

• Automatic server deployment• Service provisioning• Reboots & reloads• Ticketing• Hardware configuration• Software load• DNS• Network• Storage• Security scans • Monitoring

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Complete control

• Mobile and Web-based management portals

• Purchase, provision, deploy & manage infrastructure

• Access to services, tools, automation & tutorials

• Secure access via VPN to management network

• Two-factor authentication to Web portal

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Service portfolio

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Compute & Storage

Public Cloud Instances• Virtual server instances• Dedicated physical nodes

available

Bare Metal Servers• Dedicated servers deployed on

demand• Hourly & monthly pricing• Complete range of options• GPU servers for HPC

Private Clouds• Support for multiple

virtualization platforms• Turnkey solution for Citrix

CloudPlatform

• Multiple local storage options• SAS• SATA• SSD

• SAN• NAS• QuantaStor Storage Server• Object Storage

• Global platform• Meta tagging

• Backup services

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Network & Security

CDN• 24 nodes• Secure content management

Load balancing• Local• Global• Citrix Netscaler

Firewalls• Shared• Dedicated• Fortigate Security Appliance

Application acceleration DNS servicesIDS protection and assessmentSSL certificate managementAntivirus & malware protection

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Platform Management

Systems Administration• Monitoring packages• Managed hosting• Managed database services

Software• Complete library of OS, database, virtualization and

administration software deployable on-demand and by subscription

Flex Images• Imaging & deployment system provides migration,

compatibility across bare-metal and virtual servers

Message Queue• Message & notification service for intra-application and inter-

system communications

16 © 2013 IBM Corporation

21,000 leading-edge customers*

Social

Software as a Service

Mobile & Communications

Marketing and Digital Media

Enterprise

Hosting & Service Providers

Games and Entertainment

Platform as a Service

Bump Voxer Instapaper Yelp

* SoftLayer references

17 © 2013 IBM Corporation

With IBM SmartCloud Services, you can …

Leverage cloud computing with more certainty

Configure cloud with more flexible options for enterprise differentiation

Accelerate adoption by leveraging virtually unmatched skills and expertise

18 © 2013 IBM Corporation

SoftLayer’s Products

Bare Metal Server Virtual Servers Cloud Managed Services

http://www.SoftLayer.com

19 © 2013 IBM Corporation

SoftLayer Useful Link

SoftLayer Launch Page : http://www.softlayer.com

SoftLayer Youtube Channel : http://www.youtube.com/user/softlayer

SoftLayer Datacenter Speed Test: https://www.softlayer.com/about/datacenters/singapore

SoftLayer Dedicated Server Price: https://www.softlayer.com/dedicated-servers/all-servers

SoftLayer CloudLayer Server Price: https://www.softlayer.com/cloudlayer/computing

SoftLayer Partner Program : https://www.softlayer.com/partners/

20 © 2013 IBM Corporation

21 © 2013 IBM Corporation

SoftLayer Portal Screen Demo

Customer Portal - http://youtu.be/7WX2Vg7I3hc

Customer Billing Portal - http://youtu.be/GPV_UZbGiS4