IBM Cloud Point of View

© 2015 IBM Corporation

IBM Cloud: Think it. Build it. Tap into it.

IBM Cloud Point of View

Andrzej OsmakCloud Delivery Architect IBM GSDC Poland@aosmak

March 7, 2015

© 2015 IBM Corporation2


Market

Shiftsin the digital economy

Shift in personalized computing towards mobile using cloud-based services

Shift towards unbundling business offerings

Shift towards killer-apps disrupting entire industries



The Future is a

ComposableBusiness

• Restlessly reinvent and innovate your processes

• Make better decisions with real-time actionable Insights

• Accelerate your time to market

• Integrate across the enterprise



Cloud isCHANGINGThe Way Work Gets Done

Choice of market leading services

Robust platform for service composition

Self-optimizing hybrid environment



IT ManagersWill Architect the

Dynamic Cloud



of new applications will be deployed via the cloud

of IT budgets spent maintaining systems~70% 85%

Source: IDC; Converged Systems: End-User Survey Results presentation; September 2012; Doc #236966

Source: IDC, Five Steps to Successful Integrated Cloud Management, May 2011

InnovationOptimization



InnovationOptimization

Hybrid Cloud Helps IT Strikethe Balance



Hybrid Cloud is the future.

Private Cloud & IT

Benefits:

• Fully customizable

• Robust management

• Secure by design Best of both worlds. Better outcomes.

Maximize return on existing IT investments

Match workloads to best-fit infrastructure

Hit the right balance of risk to speed

Meet seasonal capacity without CapEx

Add new capabilities quickly

Benefits:

• Low entry cost

• Pay-per-use

• Highly elastic

Hybrid Cloud

Public Cloud

Hybrid Cloud



Every Great Innovation Runs Through a

Developer’sHands



CloudOpens Up New Possibilities for Developers

• Access to services that were never available before

• Ability to bring and access the data that you need

• Launch new initiatives to directly engage your clients



Redefining Cloud Development

BlueMixnew platform-as-service combining IBM software, third-party and open technologies

Software Patternson SoftLayer easily extend existing applications to the cloud

The NoSQL database-as-a-service for mobile and web applications

The Future Is Yours Get Started On It.

Join here: https://www.bluemix.net/

https://developer.ibm.com/bluemix/



Community• 4M+ developerWorks members • dev2dev support community with 1,000s of

how-to assets• “How to build an app with BlueMix in minutes” • Showcase peer clients and best practices

Entrepreneurship• Global Entrepreneur program, 1,000+ startups

Mentoring• 3,000+ local events across 43 innovation

centers, 100 universities; 200 faculty; 2,000+ students in 20 countries

Underpinned by a Strong

Developer Ecosystem



Today’s Business and IT Leaders Can’t Wait to

InnovateAnd Don’t Have to



Speed and Innovationfor Business Leaders

Benefits of SaaS

Reduce TCO (vs. on-premise)

Gain competitive advantage

41%

47%

Source: IBM Study: Champions of Software as-a-service: How SaaS is fueling powerful competitive advantage, 2014

Chief Procurement OfficersChief Human Resources OfficersChief Financial Officers Chief Information OfficersChief Marketing OfficersVPs of SalesHeads of Customer CareMayors & City PlannersGeneral Counsel



Marketing ProcurementSupplyChain

Sales/Commerce Finance Legal

HR

CityManager

100+ apps serving unmatched breadth of C-Suite roles

24 of top 25 Fortune 500 use IBM SaaS

IBM Leadsthe Industry in Cloud Business Services



IBM “as-a-service”Is the Growth Engine for Business

Fuel the front and back office

New SaaS Services

Rapidly develop new cloud

applications

IBM Bluemix

Accelerate existing applications to the

cloud

Software Patterns on Softlayer

Architect and Deliver Dynamic

Cloud

Hybrid Cloud



Thank you for your time today

Contact:

Andrzej OsmakCloud Delivery ArchitectIBM GSDC [email protected]/in/andrzejosmakTwitter: @aosmak

IBM Cloud Point of View

Technology

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