iBeacon Technology Use Cases
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Transcript of iBeacon Technology Use Cases
So what is iBeacon? • Indoors GPS breaks down
• Apple trademark for indoor proximity system
• iBeacon uses Bluetooth Low Energy (BLE)
• Radius of .5 meters to 70 meters
• Cost €10-€50 and dropping
• Hardware is a commodity, software is the intelligence
BLE chip
The Hardware How does it work?
These are all beacons
• Broadcasts a Unique Identifier
• The App knows it’s near an iBeacon
• Up to 2 year battery life – what effects the battery life?
iPhone is a beacon
Basic Requirements • An app
• Device must be BLE compatible
• BLE must be switched on
• Users must accept notifications and location services
• Hailo Payment • Patient Information
• Event Networking • Check-In • Product Reviews • Customer Service
• P r o m o t e d O f f e r s • Employee Work Notice
• Wait 3 minutes Dwell Time
0-2 meters
2 -10 meters
10+ meters
iBeacon in Retail
So Who’s Using iBeacon Tech?
This is just the beginning!
Future Uses • Healthcare
• Pharma
• Airports
• Home
• Logistics
• A Mobile Relationship Management SAAS Platform
• Working with over 300 brands internationally • We help companies create strategies around iBeacon
engagement and deployment opportunities
XtremePush