September 19-21, 2012 Sheraton Indianapolis Hotel at Keystone Crossing

SPONSORSHIP INFORMATION

Dear Potential Sponsor and/or Exhibitor: Once again, it’s time to mark your calendar! The 2012 Conference & Expo, hosted by the Indiana Association of REALTORS® (IAR) and the Real Estate Certification Program (RECP), will take place September 19-21, 2012, at the Sheraton Indianapolis Hotel at Keystone Crossing. With your help, IAR will continue its tradition of bringing the leaders and decision makers in the real estate industry to the table with unparalleled education, networking and more! Whether large or small, sponsoring the Conference & Expo is a prime business opportunity to enhance your company profile and increase your visibility among the leaders in the real estate community. We also provide you with several excellent networking opportunities, including the Annual Recognition Luncheon and Vendor Appreciation Reception. Your Sponsorship Opportunities Guide includes everything you need to know about exhibiting, sponsoring and advertising at Conference & Expo. We are very excited about our 2012 program and are hopeful you will consider participating in this valuable opportunity. Sincerely,

Karl Berron Chief Executive Officer

INDIANA ASSOCIATION OF REALTORS®

2012 Conference & Expo

IAR represents approximately 15,000 REALTORS® who are involved in virtually all aspects related to the sale, purchase, exchange or lease of real property in Indiana. The term REALTOR® is a registered mark that identifies a real estate professional who is a member of the world’s largest trade association, the National Association of

REALTORS®, and subscribes to its strict Code of Ethics.

Sheraton Indianapolis Hotel at Keystone Crossing 8787 Keystone Crossing, Indianapolis, IN 46240 • (317) 846-2700

Located in the city’s most prestigious area, Keystone at the Crossing, the conference hotel is conveniently close to both downtown and Indianapolis International Airport. The Fashion Mall is connected to the hotel by a skywalk and offers more than 100 upscale stores. You can also dine at tempting restaurants of various cuisines, just steps from the front door.

Conference Hotel

Sheraton Floor Plan

Sheraton Floor Plan

Draft Schedule

CONFERENCE DRAFT SCHEDULE*

Tuesday, September 18

REALTOR® Hospitality Desk TBD

“It’s a Price War to the Door” with Jackie Leavenworth (4E CE) 1:00pm—5:00pm

Wednesday, September 19

REALTOR® Hospitality Desk TBD

REALTOR® Expo Hall Hours 8:00am—9:00pm

CRS Board of Directors 7:30am—8:45am

GRI Candidates Meet 8:15am—8:45am

“Negotiations: the Games People Play” with Jackie Leavenworth (3E CE) 9:00pm—12:00am

IRLA Class of 2011-2012 10:30am—5:00pm

CRS Membership Luncheon 12:00pm—1:30pm

“Residential Property Management: A Down & Dirty guide” with Judy Cook (4E CE) 1:30pm—5:30pm

Legal Jeopardy with Richelle Cohen Mossler, Esq. 1:30pm—3:00pm

REALTOR® Safety & Human Trafficking Session with Attorney General’s Office 3:15pm—4:45pm

Exhibitor Appreciation Reception & Passport Contest 5:00pm—6:30pm

Evening Entertainment featuring Jayne Bond & the Pink Martinis 6:30pm—9:00pm

IRLA Reunion 6:30pm—7:00pm

Thursday, September 20

REALTOR® Hospitality Desk TBD

REALTOR® Expo Hall Hours 8:00am—8:00pm

“Abstracting a Commercial Lease” with Judy Cook (3E CE) 8:30am—11:30am

“Mobile Sales Presentation” with Doug Devitre (3E CE) 8:30am—11:30am

IAR Finance Committee Meeting 10:00am—11:00am

Annual Recognition Luncheon featuring Keynote Speaker Sarah Fisher 11:30am—1:30pm

“Power Prospecting” with Doug Devitre (3E CE) 1:45m—4:45pm

Local Presidents and President-Elects Advisory Council Meeting 1:45pm—3:15pm

AE Advisory Council 1:45pm—3:15pm

CRS Sponsored Course 2:00pm—4:00pm

License Law CE Class with Jeff Jewett 2:00pm—4:00pm

ZipForms Q&A with Janet Bailey 3:30pm—4:30pm

REALTOR® Party Convention 6:30pm—8:30pm

Friday, September 21

Women’s Council of REALTORS® 9:00am—12:00pm

IAR Executive Committee 8:30am—10:30am

Local RPAC Trustee Training 9:30am—10:30am

RPAC Trustees 11:00am—1:00pm

* Information presented on the above draft schedule is subject to change and should be used as a preview only.

Conference Speakers

Judy Cook Judy is a licensed Nevada Real Estate Broker and Property Management Permit holder with over 30 years’ experience in property management and leasing residential and commercial properties. In 1999, Judy was approved by the U.S. Department of Justice to provide Fair Housing training to those indicted as defendants in Federal Fair Housing cases. In 1998, Judy authored the first Property Management Pre-Licensing course offered in Northern Nevada. Judy authors and instructs courses on a variety of topics of interest to commercial and residential property managers, as well as common-interest community managers. She also assists property management professionals by providing expert consulting services in legal matters.

Jackie Leavenworth Jackie Leavenworth, ABR, CRB, CRS, GRI, SFR is from the Cleveland, Ohio area and was licensed in 1984. She quickly became her company’s top producer and was constantly asked to share the secrets of her success. Jackie has been sharing those secrets for more than 25 years. Developing and delivering quality programs that are not the “same old thing” is Jackie’s specialty. Real estate is Jackie’s passion and enhancing peoples’ lives is her purpose. Coach Jackie’s humorous, comfortable and engaging style will awaken the inner you to strive for behavioral change that will make a difference. Why go along with the crowd when you can enjoy finding your individual points of difference and pathways to excellence that will create a great life, not just a living!

Doug Devitre Doug has been hired to speak in 32 states (and counting) helping real estate professionals make sense of using the latest technology. Doug is a past Business Leader of the Year of the Maryland Heights Chamber of Commerce, Entrepreneur of the Year of the University of Missouri Business School and recent inductee into the REBAC Hall of Fame. Doug is going to share affordable, flexible and easy to implement solutions even for the most frazzled, technologically challenged broker as well as for those who would never think of going to the bath-room in the middle of the night without checking their e-mail.

Sarah Fisher At just 31 years old, Sarah Fisher has competed in nine Indianapolis 500’s, been voted “Most Popular Driver” four times in two separate Series (IndyCar and NASCAR), been awarded “Indy’s Best & Brightest Leaders Under 40” and enters her fifth season as a team owner in 2012

Sponsorship Levels

$5,000 (3 available)

SPONSOR BENEFITS: PLATINUM

Sponsor logo and 75-word profile including

hyperlink and contact info displayed on

conference webpage of IndianaRealtors.com

2x2 company ad featured on printed

conference schedule

Looping sponsor recognition in foyer

throughout entire program

Special mention on IAR’s Facebook Page

Three complimentary tickets to the Annual

Recognition Luncheon

Sponsor ribbons for your company attendees

One promotional piece displayed at REALTOR®

Hospitality Desk

Complimentary 6’ exhibitor table to “meet and

greet” current and prospective clients, and to

distribute your company’s marketing materials

throughout entire conference (Sept 19-21)

Two complimentary advertisements (2.78 in x

7 in) in the Indiana REALTOR® Advocate, a

twice-monthly publication distributed to more

than 14,000 IAR members

Exclusive banner ad placed in rotating content

area of IndianaRealtors.com homepage

(6.5 in x 4.25 in)

One set of pre-printed mailing address labels of

conference attendees for one-time use

$3,000 ( 4 available)

SPONSOR BENEFITS: GOLD

Sponsor logo and 50-word profile displayed on

conference section of IndianaRealtors.com

Special mention on IAR’s Facebook Page

Looping sponsor recognition in foyer through-

out entire program

Sponsor ribbons for your company

Ability to leave collateral on table near the

REALTOR® Hospitality Desk

One complimentary advertisement (2.78 in x 7 in) in the Indiana REALTOR® Advocate, a twice-monthly publication distributed to more than 14,000 IAR members

Complimentary 6’ exhibitor table to “meet and

greet” current and prospective clients, and to

distribute your company’s marketing materials

on September 19 and 20

$1,500 (6 available)

SPONSOR BENEFITS: SILVER

Combine advertising and sponsorship into a total marketing program and gain a competitive advantage by enhancing and building brand recognition through multiple and consistent impressions before, during and after the Conference & Expo!

Sponsor logo and 25-word profile displayed on

conference section of IndianaRealtors.com

Special mention on IAR’s Facebook Page

Looping sponsor recognition in foyer throughout

entire program

Sponsor ribbons for your company

Ability to leave collateral on table near registration counters.

Complimentary 6’ exhibitor table on September 19 for Exhibitor Appreciation Day

A la Carte Sponsorship

Annual Recognition Luncheon and Keynote Speaker— $4,500 (1)

The Annual Recognition Luncheon will be held on Wednesday, September 19, 2012. The Rec-ognition Luncheon will celebrate individual member achievements by recognizing the state REALTOR® of the Year, 2012 IAR committee chairs, Indiana REALTORS® Leadership Academy (IRLA) Class of 2012 graduates and incoming IRLA Class of 2013.

Sponsorship includes extensive branding with your company listed on registration materials, in the conference program and on IAR’s web-site. On-site promotion includes ability to pro-vide giveaways, your company logo displayed on large projection screen, on-site signage and introduction of your company VIP by IAR’s President. Four complimentary tickets to the luncheon will be provided along with sponsor ribbons. This is an exclusive sponsorship, and is available on a first-come, first-served basis. Requires EPS logo and 3 weeks lead time.

Exhibit Hall Boxed Lunch — Call for pricing (1)

Your company will be promoted as Exclusive Sponsor of the exhibit hall box lunches on Wednesday, September 19 . Sponsorship in-cludes your company logo on all boxed lunches, ability to provide literature or promotional item with lunch, complimentary exhibitor table for the day, and company included in conference registration materials and printed conference program. This is an exclusive sponsorship, and is available on a first-come, first-served basis. Requires EPS logo and 3 weeks lead time.

Refreshment Station – $2,000/day (2) | $1,000/day (1)

A great spot for networking! Refreshment stations will be located directly outside confer-ence rooms to maximize sponsor exposure. You’ll have the opportunity to network with conference attendees, exhibitors and special guests while your company logo is prominently displayed on refreshment napkins and signage

at designated break areas in the exhibitor hall-way for one day during conference. Requires EPS logo and 3 weeks lead time.

Name Tag Lanyards—$2,500 (1)

All registrants are required to wear their name badges for admission to events. Capture the attention of hundreds as attendees wear your company’s name around their necks and are seen throughout the entire event. Requires EPS logo and 4 weeks lead time.

PRIME LOCATION

The Exhibit area is prominently placed in the foyer outside of the main conference meeting rooms and where attendees come for coffee breaks and free networking time ensuring maximum traffic.

EXHIBITOR APPRECIATION

NIGHT & LIVE ENTERTAINMENT

When it’s time to unwind after a full day of educational sessions and strategic networking, the IAR invites all conference attendees for a nightly cocktail reception and entertainment. This is your chance to be a part of the event attendees look forward to all day long.

EXHIBITOR PASSPORT PROGRAM

Our most popular traffic-boosting opportunity guarantees to increase activity at your table! Attendees will receive a passport to be stamped as they visit each exhibitor during Exhibitor Appreciation Night. Attendees who complete their passport will be entered into a drawing to WIN prizes throughout the night. Exhibitors are encouraged to contribute a prize and will be acknowledged for their donation.

Expo Day & Reception

What is Exhibitor Appreciation Day?

To show appreciation for our vendors and to provide direct networking time with conference attendees, Exhibitor Appreciation Day will take place in the main exhibitor area on Wednesday, September 19th. Of course, the day wouldn’t be complete without an evening cocktail reception and live entertainment featuring the band Jayne Bond and the Pink Martinis. Why Participate?

You’ll have the opportunity to meet with the most successful people in Indiana real estate, including top producers, brokers, managers, industry leaders and local association execu-tives. Once you sign on as an exhibitor, your company name will appear on the list of exhibitors located on the conference webpage. Your company will also be listed on the printed conference schedule distributed on-site. Plus, to encourage attendees to visit with every exhibitor, they will receive a passport to be stamped as they visit each exhibit. What’s included?

6’ draped table (2) exhibitor passes and tickets to evening

reception and live entertainment Slide featuring your company logo looped at

the registration desk and in grand ballroom 50-word company description and contact

information listed on IAR website and exhibi-tor schedule distributed at conference

Exhibitor Fees and Payment

Exhibitor tables are available for $375 on Wednesday, September 19. Partial payment must accompany your registration. Registration will not be confirmed until payment is received. An administration fee of $50 per booth is non-refundable. The balance is refundable only if notice of cancellation is received in writing no later than September 1st, 2012. No refund of payment will be made if cancellation of booth space occurs after September 1st. Announcements and Prizes

Exhibitors are highly encouraged to add excitement at your booth by holding prize drawings by collecting REALTORS® business cards at their booths. A designated amount of time will be provided each hour throughout the evening for exhibitor announcements and giveaways. IAR has the right to place restric-tions based on announcement frequency. Rules will be provided during exhibitor registration. Booth Assignments

Fully paid booths will be assigned starting September 7, based on (1) number of years company has participated in IAR conferences; (2) conference sponsorship; and (3)date form was received. Please check your booth location assignment for conflict with competitors. If you booth location needs to be changed, contact IAR immediately.

Important Dates and Deadlines for Exhibitors

Exhibitor Registration Deadline Tuesday, August 28, 2012

Expo Dates & Hours Wednesday, September 19 8:00am—9:00pm Thursday, September 20* 8:00am—8:00pm

Friday, September 21* 8:00am—12:00pm *Available to select Sponsors and Member Benefit Partners only

Exhibitor Set-up Tuesday, September 18* After 7:00pm (Must schedule in advance)

Wednesday, Sept. 19 6:30am—8:00am or 1:45pm—3:00pm

Exhibitor Tear Down Wednesday, September 19 After 9:00pm

Thursday, September 20 From 5pm—6pm or after 9pm

Logo/Ads for Program and Displays Wednesday, September 5

Sheraton Discounted Room Rate ($113) Tuesday, August 28

Interested in participating in the IAR Conference & Expo, but aren’t ready to commit to a sponsorship this year? No problem! Our Exhibitor Appreciation Day and Reception is for you.

Security: While every effort will be made to provide security for exhibits while in the Sheraton hallway, neither IAR, RECP or the Sheraton will assume responsibility for loss or damage to exhibits or other exhibition property. IAR rec-ommends that each exhibiting firm secure a rider policy through its insurance agent to cover all booth and display items during transportation to and from this conference and on-site.