I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

53

Proprietary & Confidential. © 2012 R/GA All rights reserved.

date post
18-Oct-2014
Category

Technology
view
3.510
download
1

Embed Size (px):

description

Originally presented at SXSW 2012, Chloe Gottlieb - R/GA's SVP, Executive Creative Director, Interaction Design - looks closely at how to create deeper, more balanced value exchange between consumers and brands, including strategies to uncover what your brand has to offer and what your most valuable customers can give in return.

Transcript of I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Page 1: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 2: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 3: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 4: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 5: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 6: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 7: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 8: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 9: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 10: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 11: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 12: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 13: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 14: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 15: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 16: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 17: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 18: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 19: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 20: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 21: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 22: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 23: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 24: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 25: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 26: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 27: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 28: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 29: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 30: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 31: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 32: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 33: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 34: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 35: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 36: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 37: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 38: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 39: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 40: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 41: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 42: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 43: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 44: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 45: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 46: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 47: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

WELCOME TO THE EXCHANGE ECONOMY

THERE’S VALUE IN ALL LEVELS OF EXCHANGE

TARGET TYPES OF BEHAVIORS WHEN BUILDING RELATIONSHIPS

CREATE BEHAVIORAL OPTIMIZATION LOOPS

BUILD SMALL, MEANINGFUL INTERACTIONS OVER TIME

TEST. LEARN . OPTIMIZE.

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 48: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 49: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 50: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 51: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 52: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Page 53: I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA

Proprietary & Confidential. © 2012 R/GA All rights reserved.

Gottlieb - Regulated Power Supplies

Gottlieb - Regulated Power Supplies

BELGIUM - Cleary Gottlieb

BELGIUM - Cleary Gottlieb

The Gottlieb Update08062009

The Gottlieb Update08062009

The Water Cycle By: Niamh Reilly, Chloe Hanna, Chloe Silke.

The Water Cycle By: Niamh Reilly, Chloe Hanna, Chloe Silke.

Jungle - Gottlieb - 1972

Jungle - Gottlieb - 1972

Dominance 2020 - Cleary Gottlieb

Dominance 2020 - Cleary Gottlieb

I Love You Like... by Chloe '15

I Love You Like... by Chloe '15

By Bryan Gottlieb*

By Bryan Gottlieb*

Psilocybin Production - Adam Gottlieb

Psilocybin Production - Adam Gottlieb

© 2013 Cleary Gottlieb Steen & Hamilton LLP. All rights reserved. Throughout this presentation, “Cleary Gottlieb” and the “firm” refer to Cleary Gottlieb.

© 2013 Cleary Gottlieb Steen & Hamilton LLP. All rights reserved. Throughout this presentation, “Cleary Gottlieb” and the “firm” refer to Cleary Gottlieb.

GOTTLIEB · B. GOTTLIEB VITAMIN "B" COMPLEX DEFICIENCY AS A CAUSE OF RETROBULBAR NEURITIS ANDPERIPHERAL NEURITIS IN ACHRONICALCOHOLIC ANDPIPE SMOKER BY B. GOTTLIEB, M.D.Durh., M.R.C.P.

GOTTLIEB · B. GOTTLIEB VITAMIN "B" COMPLEX DEFICIENCY AS A CAUSE OF RETROBULBAR NEURITIS ANDPERIPHERAL NEURITIS IN ACHRONICALCOHOLIC ANDPIPE SMOKER BY B. GOTTLIEB, M.D.Durh., M.R.C.P.

Buck Rogers - Gottlieb Manual

Buck Rogers - Gottlieb Manual

Gottlieb (1991) Experiential canalization of behavioral ...wexler.free.fr/library/files/gottlieb (1991) experiential... · ducklings (Gottlieb, 1987a), but those were tested with

Gottlieb (1991) Experiential canalization of behavioral ...wexler.free.fr/library/files/gottlieb (1991) experiential... · ducklings (Gottlieb, 1987a), but those were tested with

photoshopping chloe

photoshopping chloe

Gottlieb 1978 Parts Catalog

Gottlieb 1978 Parts Catalog

Languages

Pages

Legal

Copyright © 2022 FDOCUMENTS