I-Line Technology

Digital Media Centre of Excellence for Archive Assets

Developing Partnerships, Creating value

Connected TV Markets & Opportunities for Archive Video/Audio Content

I-Line Technology

Connected TV Market Opportunities

• A recent global survey revealed 37% of viewers would pay to view archived content Avid and Ovum, November 2013

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Online video market will be worth $37 billion in 2017 Source: Informa Telecoms & Media, the OTT Video Revenue Forecasts

• Example Market Drivers : Lower cost , greatly availability & increased ADSL/broadband speeds creating OTT Video markets globally

I-Line Technology

Overview & Objectives• I-Line Technology Ltd is a joint venture company with the University of the West of England (UWE)

• The creation of a Digital Media centre of excellence for archive TV/Film/Audio.

• Offering transformation services to convert raw media content & data into quality video, structured data with knowledge based information

• Development for example: automated tools, software products & best practice methodologies

• The creation & longevity of both a commercial & academic centre with benefits for the UK

I-Line Technology

I-Line Technology example Services: • Transformation services including developing Media Assets into interoperable & searchable data across all distribution platforms and consumer devices

• I-Line will also provide a secure environment & technical resources to catalogue, index, keyword, encode rich Metadata/keywords for broadcasters archive TV, Film& audio content

• Quality & Accreditation test methodologies • I-Line will offer options & pathways to commercialise media content globally

• Development of marketing & promotion strategies to create global awareness & demand for video/Audio content

Raw Video & Data content stored in multiple different formats

I-Line Digital Media centre methodology & Global Internet Exchange Platform

Transformation services i. e indexing, cataloguing, inserting rich metadata, increase quality & created structured Interoperable searchable data

Global Internet Exchange

I -Line Technology

Transformation Sequence for Media Assets

Raw data & base Video Media Content

Structured data & video content

Community Feedback and creation of knowledge

based data & quality video

I-Line Technology

Digital Media Centre Potential Consortium Partners

I -Line Technology

Next Step

Client project to develop partnership and create value

Please contact ken.helps@ilinetechnology.com