Hydropeptide_Brand Book DIGI FINAL

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THE AUTHORITY IN ANTI - AGING SKINCARE 1-800-932-9873 [email protected] www.hydropeptide.com THE AUTHORITY IN ANTI -AGING SKINCARE

Transcript of Hydropeptide_Brand Book DIGI FINAL

Page 1: Hydropeptide_Brand Book DIGI FINAL

the authority in anti-aging skincare

1-800-932-9873

[email protected]

www.hydropeptide.com

the authority in anti-aging skincare

Page 2: Hydropeptide_Brand Book DIGI FINAL

INSIDE PAGES

the authority in anti-aging skincare

1-800-932-9873

[email protected]

www.hydropeptide.com

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THE ANTI-AGING AUTHORITYSince 2004, HydroPeptide has revolutionized skin care through the power of peptides as messenger molecules

that work on a cellular level to increase hydration, visibly reduce lines and wrinkles, and enhance skin’s natural

luminosity. With over 60 peptides, antioxidant-rich botanical stem cells, growth factors and hyaluronic acid, our

award-winning daily care and professional collections offer targeted customizable results-driven regimens for

all skin types.

Our anti-aging products, facials and body treatments are currently found in the most prestigious spas, medical

spas and physician’s offices in 24 countries. Our unique vision of skin care appeals to the most discerning clients

and retailers with an upscale experience and flawless results.

THE POWER OF OUR PEPTIDES HydroPeptide leads the industry in harnessing the power of peptides to deliver unparalleled anti-aging results.

Our unique combinations of encapsulated peptides strengthen your skin’s foundation and allow your skin to reach

its youthful potential.

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OUR VLR TECHNOLOGYHydroPeptide is the leader in anti-aging skin care with our proprietary VLR technology; using the correct

Variety of peptides at clinical Levels with continuous Repetition for superior anti-aging results. By replacing harsh

and less effective ingredients with peptides researched to address wrinkles, discoloration, blemishes and other

skin care concerns, HydroPeptide is the new standard in anti-aging skin care.

Our scientists relentlessly analyze the safest and most effective anti-aging ingredients. Our technologically

advanced blending method builds strong synergistic sequences that deliver unprecedented health care benefits

to your skin.

PEPTIDE VARIETY CLINICAL LEVELS REPETITION &LAYERING

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OUR RETAIL ASSORTMENTHydroPeptide is more than your anti-aging authority – our customizable regimens go a step further to offer safe

and corrective benefits to a variety of skin types and concerns including even the most sensitive and acne-prone

complexions. Our products help women and men achieve and maintain their most youthful and beautiful skin. The

HydroPeptide retail assortment is comprised of four micro-collections: Anti-Wrinkle, Anti-Wrinkle + Sensitive,

Anti-Wrinkle + Clarify, Targeted Solutions.

HydroPeptide cares about giving clients the ultimate anti-aging experience during and after their treatment by

avoiding harmful ingredients. The majority of HydroPeptide products are free of sulfates, gluten, phenoxyethanol,

propylene glycol, PEGS, and artificial fragrances. All of our products are paraben, phthalate and cruelty free.

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EXFOLIATING CLEANSER: Triple Action Peptides, Glycolic Acid, Jojoba Beads - Thoroughly cleanse skin with foaming peptides and a burst of citrus that will energize skin, revitalize hydration and create a healthy glow.

6.76 FL OZ / 200 mLMSRP $44

PRE-TREATMENT TONER: Lactic Acid, Triple Action Peptides, Orange Stem Cell - This age-defying treatment toner exfoliates while brightening and evening out skin tone.

6.76 FL OZ / 200 mL MSRP $38

HYDROSTEM+6: Amino Peptides, Botanical Stem Cells, Niacin, Hyaluronic Acid - This powerful age-defying treatment unites rejuvenating peptides with six antioxidant-rich botanical stem cells that guard against free radicals and create more radiant, ageless-looking skin. High performing hydrators nourish and restore moisture balance. Skin clarity and luminosity immediately improve while the appearance of fine lines and wrinkles diminish.

1 FL OZ / 30 mLMSRP $160

ANTI-WRINKLEMICRO-COLLECTIONPowerfully combats fine lines and wrinkles while promoting a

brighter, more even complexion, balancing hydration, restoring

firmness and delaying additional signs of aging.

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ANTI-WRINKLE MICRO-COLLECTION

EYE AUTHORITY: Multi-Performance Peptides, Pearl Peptides, Antioxidants - This four-dimensional eye cream immediately brightens dark circles while diminishing the look of expression lines, wrinkles and pu�ness.

0.5 FL OZ / 15 mL MSRP $74

POWER SERUM: Volumizing Peptides, Skin Enhancing Peptides, Chrysanthus Bulb - This power-packed treatment delivers the most advanced peptides, antioxidants and a growth factor activating extract to immediately improve skin health while revealing a firmer, years-younger appearance.

1 FL OZ / 30 mL MSRP $136

SOLAR DEFENSE: Acai + Green Tea, Aloe + Hyaluronic Acid, Galanga, Titanium Dioxide 2.5%, Zinc Oxide 6% - This non-greasy sunscreen self-adjusts to the color of your skin tone o�ering flawless coverage, while anti-aging elements hydrate, protect and help clarify the skin.

1.7 FL OZ / 50 mL MSRP $44

POWER LIFT: Multi-Performance Peptides,

Pineapple Ceramide, Chilean Boldo Tree Extract - Target all visible signs of

aging and quench dry skin with this ultra-rich moisturizer that includes a blend of peptides, antioxidants and

skin brighteners.

1 FL OZ / 30 mL MSRP $96

FACE LIFT: Multi-Performance Peptides, Antioxidants, Triple Hyaluronic Acid - Experience a visible face lift with this smart hydration cream that contains multi-performance peptides that restore firmness, protect against environmental stressors and dramatically lessen the look of wrinkles and age spots.

1 FL OZ / 30 mL

MSRP $78

aging and quench dry skin with this ultra-rich moisturizer that includes a blend of peptides, antioxidants and

1 FL OZ / 30 mL MSRP $96

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ANTI-WRINKLE + SENSITIVE MICRO-COLLECTIONDesigned to visibly reduce redness, calm sensitivity and balance

hydration while reducing the appearance of wrinkles.UPLIFT EYE: Lifting Peptides, Triple Hyaluronic Acid - Uplift Eye immediately soothes and comforts tired, sensitive eyes while minimizing the appearance of crepiness, pu�ness, fine lines and wrinkles.

6.76 FL OZ / 200 mL MSRP $68

CLEANSING GEL: Triple Action + Foaming Peptides, Sebacic + Lactic Acids, Allantoin - An all-in-1 anti-aging gentle cleanser that e�ectively removes dirt and excess oil while toning and lifting away all traces of makeup without over-drying.

6.76 FL OZ / 200 mL MSRP $44

SOOTHING SERUM: Calming + Anti-Redness Peptides,

Detoxifying Botanical Stem Cell, Arnica - Formulated with calming peptides and a botanical stem cell that reduces the

appearance of redness while comforting sensitive or irritated skin.

1 FL OZ / 30 mL MSRP $130

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ANTI-WRINKLE + CLARIFY MICRO-COLLECTIONTreat and strengthen the skin against the signs of aging and acne with a

powerful clarifying collection that addresses the multiple causes of acne

while visibly minimizing fine lines and wrinkles.CLARIFYING TONER: Clarifying + Brightening Peptides, Azelaic + Lactic Acid, Canadian Willowherb - These anti-aging skin clarifying toner pads reveal healthy skin with renewing alpha hydroxy acids and a pore-cleansing peptide that will help create a flawless complexion.

60 pads MSRP $46

REDEFINING SERUM: Anti-Redness + Clarifying +

Anti-Wrinkle Peptides, Sacred Lily Dormin, Seabuckthorn - This anti-aging

ultra-sheer serum promotes a healthy spot-free complexion, improves skin tone

and minimizes the appearance of fine lines and wrinkles.

1 FL OZ / 30 mL MSRP $130

PURIFYING CLEANSER: Clarifying Peptide, Salicylic + Mandelic Acid, Tea Tree Oil - A purifying cleanser

that draws out impurities, promotes rapid correction of imperfections and

addresses the signs of aging with a blend of exfoliating salicylic and mandelic

acids and unique pore-cleansing peptide. Antioxidant-rich boswelia, chamomile

and honey soothe and protect skin from over-dryness and irritation. Skin appears brighter and feels more evenly hydrated

and refreshed.

6.76 FL OZ / 200 mL MSRP $54

PURIFYING CLEANSER: Clarifying Peptide, Salicylic + Mandelic

A purifying cleanser that draws out impurities, promotes

rapid correction of imperfections and addresses the signs of aging with a blend

of exfoliating salicylic and mandelic acids and unique pore-cleansing peptide.

Antioxidant-rich boswelia, chamomile and honey soothe and protect skin from over-dryness and irritation. Skin appears brighter and feels more evenly hydrated

and refreshed.

6.76 FL OZ / 200 mL MSRP $54

SPOT CORRECTION: Colloidal Sulfur, Lactic Acid, Sake Peptide - This advanced formula combines acne-fighting and anti-aging ingredients that clear up acne pimples and prevent new ones from forming without over-drying the a�ected area.

0.5 FL OZ / 15 mL MSRP $38

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FIRMING MOISTURIZER: Multi-Performance Peptides, Green Tea, Ceramide III, Hyaluronic Acid - This anti-aging body cream uses multi-performance peptides along-side antioxidants and hydrating elements to target and correct the appearance of imperfections all over the body.

6.76 FL OZ / 200 mL MSRP $120

EVEN OUT: ß-White Peptide, Chromabright, Lactic Acid, Resveratrol - Safely brighten your complexion with this drug-free hyperpigmentation corrector.

1 FL OZ / 30 mL MSRP $60

PURIFYING MASK: Peptides, Enzymes, Green Tea - Instantly create a more youthful radiant glow, extract impurities and minimize the appearance of pores as purifying clays, peptides and hyaluronic acid lift, firm and hydrate skin.

1 FL OZ / 30 mL MSRP $46

PERFECTING GLOSS | LIP ENHANCING TREATMENT: Volumizing Peptides, Niacin, Triple Hyaluronic Acid - Restore lip fullness, volume and definition within minutes while enhancing long-lasting suppleness and hydration. This Perfecting Gloss will perfect your pout with a refreshing, cool-tingly sensation and a luminous gloss.

0.17 FL OZ / 5 mL MSRP $38(Comes in two shades: Beach Blush & Nude Pearl)

TARGETED SOLUTIONSMICRO-COLLECTIONPowerful beauty boosters designed to jumpstart any beauty regimen.

These address a broad range of aging concerns: uneven texture

and tone, stretch marks, scars, thinning lips and lashes.

PEEL 1 POLISHING CRYSTALS: Vitamin C Crystals - Improve the appearance of lines and wrinkles while instantly illuminating the skin with vitamin C crystals that deliver the benefits of microdermabrasion with zero downtime.

ANTI-WRINKLE POLISH & PLUMP PEEL 2 STEP SYSTEM

SOLD IN SET:

1 FL OZ / 30 mL MSRP $78

PEEL 2 PLUMPING ACTIVATOR: Plumping Peptides, Vitamin C - Continue your skin transformation with this activating gel that will leave skin smoother and youthfully plump.

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HYDROPEPTIDE FACIALS AND BODY TREATMENTS HydroPeptide facials and body treatments are designed to leave skin youthfully plump, smooth, radiant and

visibly lifted, in one treatment, with continued improvement in the days after. Powerful peptides instantly restore

healthy skin structure and hydration. Carefully selected botanicals detoxify and rejuvenate. Every HydroPeptide

treatment combats telltale signs of aging with the option to customize the treatment to address additional skin

care concerns including - but not limited to - sensitivity, acne and hyperpigmentation.

Our 29 professional products offer a broad assortment of treatment room options:

• 8 Result Driven Facials

• 3 Anti-Aging Express Facials

• 5 Age Defying Body Treatments

• 3 Mani-Pedi Protocols

• 5 Machine Enhancement Protocols

• Seasonal Facial Protocols

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PRO SOLUTIONSAll of our retail products are also available in back bar sizes.

Our professional only products were specifically created to enhance

the benefits, experience and results within the treatment room and

used only under the care of a skin care professional.

PEELS

APPLE PEEL 1:Anti-Wrinkle Perfecting Crystals - Microdermabrasion Crystals, Exfoliating Peptide, Apple Stem Cells

6 FL OZ / 177.44 mL$76

EXTRA STRENGTH PEEL 2 : Extra Strength Resurfacing Activator - Plumping + Relaxing Peptides, 15% Lactic Acid, 5% Malic Acid

6 FL OZ / 177.44 mL $76

BLUEBERRY PEEL: Gentle Rejuvenating Blueberry Peel -Calming + Hydrating Peptides,2.5% Lactic Acid, 2.5% Mandelic Acid

6 FL OZ / 177.44 mL$46

PUMPKIN PEEL :Acne Clarifying Power Boost - Clearing + Exfoliating Peptides, 15% Lactic Acid, 8% Glycolic Acid, 7% Natural AHA’s, 0.5% Salicylic Acid

6 FL OZ / 177.44 mL $46

OILS

MASSAGE OIL:Anti-Wrinkle Nourishing Oil - Virgin Coconut Oil, Microcirculating Peptides, Avocado + Olive Oil

16 FL OZ / 473.17 mL $30

MASKS

SOUFFLÉ MASK: Brightening Apple Papaya Sou�é Mask - Volumizing Peptides, 5% Lactic Acid + Enzymes, Apple Stem Cells

6 FL OZ / 177.44 mL $40

BLUEBERRY MASK : Nourishing Recovery Blueberry Mask - Calming + Hydrating Peptides, Detoxifying Botanical Stem Cell, Hyaluronic Acid

6 FL OZ / 177.44 mL $48

ANTI-STRESS MASK: Cranberry Pomegranate Anti-Stress Mask - Anti-Stress + Plumping Peptides, 2% LacticAcid + Enzymes, Echinacea Stem Cells

6 FL OZ / 177.44 mL $40

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PRODUCT: Perfecting Gloss

89%

OUR RESULTSWe are committed to delivering superior results wrapped up in exquisite experiences.

See for yourself the visible difference our treatments create.

PRODUCT: Eye Authority

BEFORE

BEFORE

BEFOREAFTER

AFTER

AFTER

FULL LIPS

of participants in a six week efficacy study, saw immediate and long term improvement in the youthful appearance of their lips.

FINE LINES

91%of participants agreed that the fine

lines around their eyes were less visible in just two weeks.

97% PRODUCT: Soothing Serum EVEN–TONED

of subjects reported their complexions appearing more even-toned in just 2 weeks.

100% PRODUCT: Power Serum & Power Lift

FINE LINES & WRINKLES

of participants noticed a reduction in the appearance of fine lines and wrinkles in a 6 week study.

80% PRODUCT: Uplift Eye

FINE LINES & WRINKLES

of participants reported skin along the eye contour feeling more lifted and looking less crepey in just two weeks.

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PERFECT PARTNERSAs a HydroPeptide Partnership Spa, you’ll get more than our award-winning professional skin care line. You’ll receive personalized

customer service and a comprehensive package of support materials that are guaranteed to help grow every facet of your business.

EDUCATIONWe believe that education is an essential element to developing your HydroPeptide business. We offer a variety of options that

conveniently allow your spa team to learn about HydroPeptide whether it is on-site training, webinar or our educational manuals.

MARKETING SUPPORTWe generously offer our partners a ten percent marketing allowance that you can customize to meet your spa’s needs. You can

select from an assortment of testers, samples, brochures and merchandisers that will help further develop your business.

PRESS MENTIONSWe like to get the word out when we partner with a new spa. We work with the best public relations experts to let the world know

about your spa and the HydroPeptide services you offer. We send announcements through our extensive social networks and will

send out a regional press release for those accounts that open with a gold or platinum order.

THE HYDROPEPTIDE SPA LOCATOROur on-line mission is to drive clients to your spa for HydroPeptide products and services. Accounts that purchase a minimum

of $1,000.00 quarterly will be added to our Spa Locator. Accounts that purchase a minimum of $2,500.00 quarterly will have the

opportunity to participate in our pop up ads recommending your spa to a targeted audience who is interested in HydroPeptide.

PROMOTIONAL OFFERSTo get started as a HydroPeptide account we have very special promotional

offers that allow you to generate impressive revenues from the beginning.

customized assortment of retail

and professional products

customized assortment of retail

and professional products

customized assortment of retail

and professional products

$3,200 complimentary customizable assortment of testers, samples, brochures

training manuals and on-site training. Exclusive gratis

and training day employee product discount.

$190 complimentary customizable assortment of testers, samples, brochures

training manuals.

$145 complimentary customizable assortment of testers, samples, brochures

training manuals.

$13,179.50

$5,503.25

$2,130.75

$4,516.05

$1,784.70

over $20,000

over $10,000

15%

10%

$6,982.50 over $30,00030%

Order Type

PLATINUM

GOLD

SILVER

Included Products Marketing Support Wholesale Cart Discount Final Opening Order Cost Revenue Potential

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OUR PARTNER LOCATIONS

EAU SPAEau Palm Beach, Florida

FOUR SEASONS RESORTMaui, Hawaii

“I have honestly never seen a team fall faster or

deeper in love with a product line. It has a nice

presentation, the highest amount of peptides and

stem cells, it goes on smooth, feels light on the skin

and definitely shows immediate results. It catapults skincare into the future.”

— Catherine Warren, Spa Director

“I personally have had a very transformational experience with my skin

while using HydroPeptide®. I have found that my skin just can’t live

without HydroPeptide’s® Power Serum, Power Lift and Eye Authority,

all of which are packed full of peptides that build collagen, hydrate the

skin while relaxing the facial muscles. We are up 28% due to

HydroPeptide sales. Pretty awesome!”

— Pat Makozak, Spa Director

SANDPEARL SPAClearwater, Florida

PREMIER DERMATOLOGYBentonville, Arkansas

“Hydropeptide’s® anti-aging line has done phenomenal in repeat retail

sales. So far, it has contributed to around 20% - 25% retail revenue to service dollar.”

— Maureen Vipperman, Spa Director

“Our goal at East Meets West at Premier is to provide a world-

class spa experience close to home. To do that, you have to offer

the best treatments featuring the best products. The beauty of the

HydroPeptide line is that it is cosmetically elegant. Patients love the

feel of the products on the skin and they work! Because peptides are

cell messengers, they turn on signals that trigger the skin to rebuild, rejuvenate and reverse damage. In addition,

the line protects and prevents further damage.”

— Dr. Missy Clifton, Owner

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CLÉ DE PEAULeuven, Belgium

“When I started with HydroPeptide® I had seen a dramatic increase in sales and treatments AND it didn’t effect the sales of my other

skin care products and treatments! After seeing a lot of other brands,

HydroPeptide® had my full attention. It is a brand that is walking new ways.

Customers feel and see the results. All HydroPeptide® products are great,

no single product that gives less satisfaction.”

— Ann Benoit, Owner

ENDOTA SPAEndota Spa has over 80 locations Australia-wide and is known for its

heritage in certified organic skincare. With a strict standard on product

offerings and a desire to deliver the best to their clients, Endota is

pleased to announce the introduction of HydroPeptide into all chains.

“We send all skincare products to an independent scientist for testing

before we will even consider stocking them,” explained Endota Spa co-

founder Melanie Gleeson.

“HydroPeptide passed with flying colours. In fact, beyond flying colours – I started the report with ‘wow’.”

Endota Spa carries their own range of skincare products; HydroPeptide

is the first external skincare brand to be added to their shelves in 10 years.

HydroPeptide is distributed by True Solutions International. Founder

of True Solutions International Mandy Gray said this of the partnership,

“We are all thrilled with the launch of HydroPeptide into Endota Spa

who now offer their clients a potent and effective skincare brand that

delivers incredible results both with homecare and in-salon treatments.”

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PRESS MENTIONS & AWARDSFamous faces, celebrity makeup artists, dermatologists and spa directors trust their own and their clients’ skin

to HydroPeptide because HydroPeptide products deliver award-winning results year after year. HydroPeptide

is the winner of over 30 coveted beauty awards to date, including “Best Cosmetics Brand” at the 2012 Grase

Awards in Russia, Prevention magazine’s “Defy-Your-Age-Beauty-Award” and “Best Skin Refresher” from

Fitness magazine. HydroPeptide facials have been featured in InStyle’s “Little Black Book of Facials.” In an

interview with Vogue – Paris, celebrity makeup artist Janeen Witherspoon said: “HydroPeptide facials give

tired skin a boost for a perfect glow!”

“Once a week, I do a light peel, like HydroPeptide.”

— Lauren Conrad, star of The Hills and Laguna Beach

“I use the Power Serum, Face Lift and Power Lift every day and cannot keep my hands

o� my supersoft face after I use the Mask!”

— Trista Sutter, The Bachelorette

“I’m obsessed with HydroPeptide’s Anti-Wrinkle Polish & Plump Peel because it has completely undone

summer’s surface damage to my face. Like it never happened!” — Amy Nadine Clement, Celebrity Makeup

Artist, clients include: Lauren Conrad, Rachel Bilson, Anna Paquin, Susan Sarandon, Krysten Ritter and

Amanda Peet (Amy uses HydroPeptide Power Serum on all celebrity clients listed).

“The SPF Anti-Wrinkle Skin Enhancing UV Protection is a really good base for makeup and my clients really like

the way it smells. The Lip Plumper would work better if people didn’t immediately eat it o� their lips because

they like the way it smells!!!! I love the Eye Anti-Wrinkle Dark Circle Concentrate- it’s nice because it doesn’t

bead up after makeup is applied. The Cellular Transformation Serum is a little hard to work into my professional

regime but I’ve been using it and I’m getting carded lol! I would love to have the Anti-Wrinkle Polish and Plump

Peel in my kit for my girls- a lot of them tan and need to learn how to exfoliate.” — Sara Cranham, Celebrity

Makeup Artist, regular clients include: Jenny McCarthy, Jayde Nicole and Hope Dworaczyk.

FANS & FRIENDS

FPOBEA

UTY

AT ITS BEST AW

AR

DS

WINNER 2012

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WHY CHOOSE HYDROPEPTIDE?HydroPeptide offers over 20 head-to-toe treatments with 21 retail products that deliver immediate results

your clients will see, feel and be able to maintain. HydroPeptide will compliment your current product offering or can be your stand-alone anti-aging line. Enhance your existing menu of treatments with ease,

efficiency and breathtakingly beautiful results.