ARIN6912Digital research and publishing

Shall we be lost in digital world?

Presenter: Huan Zhang

SID:309033314

Week 6, 2010

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General background

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What is the first image of the digital world?

The ‘0,1’ world

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Encoding or decoding?

High technology

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The age of Web 2.0

networking

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Pc or bloggers?

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Apple products

Dominate technology

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Virtual life

Online lifestyle

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Artificial intelligence

Robots = real men ？

The combination of reality and virtual world

Global Networking

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Globalization

A low-cost technology

Non-paper world

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Is it time to say goodbye to “paper” ？

A short review of “My Mother was a Computer”

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In 2005, N.Katherine Hayles published <My mother was a computer>. She is just trying to create a fantastic image of digital text world. she argued that we are living in an age of intermediation which has been changing everything of our lives, for example, language, our thinking ways, expression, literature , textuality and so on.

Hayles always has a strong point, holding a positive view that the process of “traditional printed text--- electronic text--- hypertext” is absolutely the right way to go

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Agrippa: a book of the death

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Authors: William Gibson(novelist),Dennis Ashbaugh(artist) and Kevin Begos Jr( publisher)

1992

The details: Old apparence and metal box60 pages stick with a software(the fiction)

in the pages.The software contains a dead viruscited in <hypertext> written by Vitanza

What is behind the book?

The past:

“yellow pages”

The present: “computer virus”

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The golden past VS the harsh reality

What is behind the book ？

Traditional

media

Digital media

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What is situation when the other two joining in?

HYPERTEXT

ELECTRONIC TEXT

PRINTED TEXT

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What have been changed by digital technology?

› Reading experience

› “ fragment – like” reading experience

› Reading Habits

› Words by words

› passive reading interactive reading

› restricted by time, space anytime and anywhere

› Thinking model

› linear (ordered) branched , 3D or even 4D

› traditional, systematic creative, abstract, disordered

› interactive, multi-opinions

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Scanning ， jumping reading

“Book is not a book, reading is not the reading”

The future magazine:the world of hypertext

The future magazine

http://www.youtube.com/watch?v=jhRJrbyAQzU&feature=related

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Hypertext & Hypermedia

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Origins : As early as 1945, Vannevar Bush developed a way to extend the memory-Memex (Memory Extension ). In 1965, Ted Nelson produced “Hypertext” inspired by Bush’s research.

What is hypertext?

Hypertext= the ideal text ？

Roland Barthes ： the endless book

“perpetually unfinished textuality” or

“Frontiers of a book are never clear-cut ”

Readerly text ： one –way ( publisher reader) ; accept or not

Writely text: mutual way ( reader= producer)

cultural consumers= cultural producers

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Tendency ： dynamic, the freedom of speech

Bibliography

› Agatha Taormina, (2009), The stages of writing: linear text vs. hypertext, retrieved from http://www.nvcc.edu/home/ataormina/wdc/readings/linvshyp.htm

› George P. Landow, (1992), Hypertext: the convergence of contemporary critical theory and technology, Johns Hopkins University Press.

› An online archive of Agrippa (a boo of the dead), retrieved from http://agrippa.english.ucsb.edu/

› Adrian Mackenzie, (2008), Theory, Culture & Society. Book review: My mother was a computer: digital subjects and literary texts. Published by SAGE. Retrieved from http://tcs.sagepub.com/cgi/reprint/25/5/145?etoc

› Jennifer Woodard Maderazo, (2008), Why I left print media for digital. Retrieved from: http://www.pbs.org/mediashift/2008/01/why-i-left-print-media-for-digital031.html

› Helmut Kipphan, (2001). Handbook of print media: technologies and production methods. Published by Springer.

› Marie-Laure Ryan, (2001). Beyond myth and metaphor-the case of narrative in digital media. 1(1). Retrieved from: thhp:// www.gamestudies.org/0101/ryan/

› Video: the future magazine. Retrieved from: http://www.youtube.com/watch?v=jhRJrbyAQzU&feature=related

› Video: the magazine stand of the future. Retrieved from: http://emediavitals.com/blog/16/video-future-magazine-stand

› (2009). Digital cultures. Thinking about media change. Retrieved from : http://digitext09.blogspot.com/2009/11/thinking-about-media-change.html

› Sound clip.(2008). Change the way you see yourself: through asset-based thinking. Retrieved from: http://odeo.com/episodes/22492930-change-the-way-you-see-yourself-through-asset-based-thinking

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