How to Use the Digital Social Landscape to Pay It Forward in Business
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How to Use the Digital Social Landscape to Pay It Forward in Business What goes around comes around Give folks a thumbs up Say thanks Advocate and support Wow, this is a super helpful article. Take 20 minutes each week to proactively look for meaningful content in your social streams and like, share or recommend it. Take the time to comment on blog posts or articles from your network that you find particularly meaningful or valuable. Add links to other people’s content on your website and/or blog posts Tweet, post and share content from folks in your network who are announcing a new venture, launching a new product, or doing something really cool. Surprise someone with an unsolicited promotion or recommendation Go to Yelp, LinkedIn, etc. to post something nice about someone... You’ve had a good experience with You believe in Who has offered value to your business This new nonprofit my previous co-worker has launched is doing some awesome things. I’m going to make sure others know about it. Support like-minded people whose offer and content aligns with your own (and may be of value to your constituents) Thank folks in your network who’ve helped you, e.g. maybe they are: Teaching you new things Helping you to stay up on trends Introducing you to others Advocating your message Providing leads and referrals At the end of the day we’re all in the business of building awareness about what we do and what we offer, so why not be in this game together. Be social. Use digital to build and grow business relationships through content, sharing, and advocacy. If it hadn’t of been for John and the rest of the team at ABC, Inc., we’d still be wasting hours trying to integrate their system into our workflow. Their team sure does rock! Lydia’s Marketing & Communication Consulting Services Practical, no-nonsense, fast, and affordable virtual marketing consultation and support 415.672.1870 | [email protected] | www.lydiamarketingconsulting.com
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The idea of the digital social landscape is to do just that: be social and use digital to build relationships through content, sharing, and advocacy. This overview highlights 3 easy ways to use the digital social landscape to pay it forward in business. 1) Give folks a thumbs up 2) Advocate and support 4) Say thanks See the full narrative at Lydia's Marketing Blog - http://www.lydiamarketingconsulting.com/1/post/2013/02/using-the-digital-social-landscape-to-pay-it-forward-in-business.html About Lydia's Marketing: I help companies develop (and execute) effective marketing and communication strategies & plans. Affordable B2B marketing and communications consultation and support for startups, small and medium businesses, and marketing agencies across the globe. -Brand, marketing and messaging strategy -Marketing planning and implementation (inc. digital marketing and social media) -Content and communications -General advice and guidance
Transcript of How to Use the Digital Social Landscape to Pay It Forward in Business
How to Use the Digital Social Landscape
to Pay It Forward in BusinessWhat goes around comes around
Give folks a thumbs up
Say thanks
Advocate and support
Wow, this is a super helpful article. Take 20 minutes each week to proactively look for meaningful content in your social streams and like, share or recommend it.
Take the time to comment on blog posts or articles from your network that you find particularly meaningful or valuable.
Add links to other people’s content on your website and/or blog posts
Tweet, post and share content from folks in your network who are announcing a new venture, launching a new product, or doing something really cool.
Surprise someone with an unsolicited promotion or recommendationGo to Yelp, LinkedIn, etc. to post something nice about someone...
You’ve had a good experience withYou believe in Who has offered value to your business
This new nonprofit my previous co-worker has launched is doing some awesome things. I’m going
to make sure others know about it.
Support like-minded people whose offer and content aligns with your own (and may be of value to your constituents)
Thank folks in your network who’ve helped you, e.g. maybe they are:Teaching you new thingsHelping you to stay up on trendsIntroducing you to othersAdvocating your messageProviding leads and referrals
At the end of the day we’re all in the business of building awareness about what we do and what we offer, so why not be in this game together.
Be social. Use digital to build and grow business relationships through content, sharing, and advocacy.
If it hadn’t of been for John and the rest of the team at ABC, Inc., we’d still be wasting hours trying to integrate their system into our workflow. Their team sure does rock!
Lydia’s Marketing & Communication Consulting Services
Practical, no-nonsense, fast, and a�ordable virtual marketing consultation and support
415.672.1870 | [email protected] | www.lydiamarketingconsulting.com
