How To Use Hashtags Effectively
14
HOW TO USE #HASTAGS EFFECTIVELY #WPNBIZ? #WPNCARY? Presenter: Alice Fuller Principal Consultant Sheer Social
-
Upload
sheer-social -
Category
Marketing
-
view
155 -
download
0
Transcript of How To Use Hashtags Effectively
HOW TO USE #HASTAGS EFFECTIVELY
#WPNBIZ? #WPNCARY?
Presenter: Alice Fuller
Principal Consultant Sheer Social
WHAT IS A #: (n) 1. A social media tool or tag used to categorize content, boost awareness of a brand, expand reach of content 2. A keyword used to track social media menEons
USED WHERE:
TWITTER INSTAGRAM FACEBOOK GOOGLE+
BEFORE YOU START:
#GOOGLEIT
CHECK FOR:
• Is it already in use?
• Context • SenEment • Hidden words • Spelling—use no spaces
• Keep it short, especially on TwiLer • Clearly related to event, cause, product • Use 1-‐3 • Become part of ongoing conversaEons or chats • Become trending topics
On Twitter
On Twitter } }
120 CHARACTERS OR LESS BLANK SPACE FOR RETWEETERS TO COMMENT
IDEAL TWEET =120-130 CHARACTERS OR LESS
On Instagram
On Instagram • Don’t over do it. 5-‐7 hashtags is good • Add them to the image for beLer visibility • Use them in photo contest to track entries
On Facebook • Become hyperlinked • Creates a feed of posts that include hashtag • Search public posts by friends and pages • When appropriate, incorporate trending hashtags
BAD USAGE
Trending hashtags
On Google+ • Currently, no limit on amount • Click them for related content
On Google+
• When searching for hashtags, use suggested related tags and trending topics
Get A Results-Driven Consultation
• 1-on-1 strategy session • Content marketing tactics • Learn time saving tips • Avoid the common mistakes
that keep you from getting results • 1 hr session $97 • 2 hr session $197
Schedule appointment: SHEERSOCIAL.COM Phone: 818-672-6287 Email: [email protected]
