How to Sell Cloud Services
Transcript of How to Sell Cloud Services
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10How to Sell Cloud ServicesBest Practices of
our Most Successful Resellers
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Cirrity is a channel-only company. That means that 100% of our sales come from our channel (reseller) partners. Two important points about Cirrity’s partners in the past year:
1.The number of partners that are generating cloud revenue has increased over 118%
2.The average days for a new partner to achieve cloud revenue has been reduced to 27 days.
For more information about partnering with Cirrity, go to www.cirrity.com/partner
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#1 Best Practice:Mine Your Install Base of Customers
Source: Marketing Metrics
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On a side note: If your customers aren’t buying from YOU, they are probably buying cloud services from SOMEONE
ELSE!
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#2 Best Practice:Challenging Infrastructure Resiliency
48% of business owners have no business continuity plan in place.
Backup and Disaster Recovery are the source of the most leads and the most transactions for Cirrity partners.
How? Simple. Our partners understand the statistics and ask one question:
“How does downtime affect your business?”
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#3 Best Practice:Propose Cloud Option
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#4 Best Practice:Involve Cirrity Early
Utilize our White-Labeled SME™ Team (Subject Matter Experts). Leverage our expertise - we sell cloud everyday and can help you drive opportunities in your pipeline.
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#5 Best Practice:Capitalize on our Partner Programs
• How to Sell Cloud Services• CloudScape Assessment Tool• Big Deal Incentive• Cloud Transition Package• Cloud Try and Buy• Not-for-Resale• Cloud Migration Tool
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#6 Best Practice:Compensate Correctly for Cloud
• Equivalent or More• Long-Term Value of Cloud Deal• Use Cirrity Promotional Month• CEO conversation• Cloud Compensation Training• Cloud Compensation Consulting
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#7 Best Practice:Emphasize Security & Compliance
Security attacks are on the rise. An industry-leading security and compliance program will keep your customers’ data safe and secure.
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#8 Best Practice:Use Go-To-Market Assets
• Over 200 marketing and sales assets• White Label Content ready to be branded• Assets can be tailored to your needs
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#9 Best Practice:Craft Industry-Based Solutions
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#10 Best Practice:Accelerate Deals through Partner
PortalSelf Service Portal allows you to Quote, Activate, and Monitor customers
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Cirrity OverviewBegan Data Center Operations in 2008; Rebranded as Cirrity in 2013
100% Channel-Only partner for VARs, ISVs, and MSPs
Highly scalable, stable & recurring revenue model for partners
Enterprise-Class, Highly Secure Infrastructure