“HOW TO PULL THEM OFF THE STREET” Store-front Impressions Cate Comerford Design architecture &...
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Transcript of “HOW TO PULL THEM OFF THE STREET” Store-front Impressions Cate Comerford Design architecture &...
“HOW TO PULL THEM OFF THE STREET”
Store-front Impressions
Cate Comerford Designarchitecture & interiorsport townsend, wa360-385-2408
Margaret Mazurkiewicz designPlanning . interiorsport townsend, wa360-379-0877
Core Principles Create a Good Store-front
Tidiness
Message
Composition
Tidiness
Window: keep glass clean, sills clean: “no dead flies or outdated posters”
Storefront: keep paint fresh, awning in good repair
Sidewalk: keep free of cigarette butts, gum, gull poo
Tree wells & Planters: keep green & attractive: no weeds, seasonal plantings
General Maintenance: curtains – are they hanging straight, light bulbs the same color (warm/cool)
Message
Branding: logo, font, colors
Signage: location, height, angle
Scale: for drivers and for pedestrians
Message
Branding - Signage - Scale
Compositional Techniques“Pulling it Together”
Rule of Thirds
Rule of Odds
Rule of Space
Simplification
Geometry & Symmetry
Creating Movement
Rule of Thirds
Rule of Thirds
Rule of Odds
Rule of Odds
Rule of Space
Rule of Space
Rule of Space
Simplification
What NOT To Do!
Simplification
YES!
Geometry & Symmetry
Geometry & Symmetry
Creating Movement
Creating Movement
Core Principles Create a Good Store-front
Tidiness
Message
Composition
Cate Comerford Designarchitecture & interiorsport townsend, wa360-385-2408
Margaret Mazukiewicz Designplanning and interiorsport townsend, wa360-379-0877