How to Present and Market Natural, Toxin Free, Organic Body Beauty Products

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www.ShopEveolution.co.uk www.Eveolution.uk.com

description

Award winning Natural Body Products company Eveolution Beauty presents its range of Toxin Free, Organic, Body and Beauty Products. Products created and designed by Maya Mendoza. (MayaMendoza.com) Copywriting and Web writing by Maya Mendoza Product packaging concept developed by by Aird McKinstrie and Maya Mendoza. Product packaging design by Aird McKinstrie https://www.linkedin.com/pub/aird-mckinstrie/8/964/73

Transcript of How to Present and Market Natural, Toxin Free, Organic Body Beauty Products

www.ShopEveolution.co.uk www.Eveolution.uk.com

Eveolution has enjoyed continuous media attention over the last year, with entries in national magazines and newspapers such as Bella Magazine, Lifescape, the Sunday Times, the Daily Mail and many more.

We were splashed across a 12 x 12 metre screen for the duration of the 2006 Cannes Film Festival as part of their advertising campaign, and our products were shown on ‘This Morning’ TV programme as part of their 2006 Bafta Awardsgoody bag features. Eveolution was also featured in the Discovery Channel’s ‘Ladies that Launch’ series shown throughout 2005/06.

So what’s all the fuss about?

What every woman wants is…..Spa Beautiful skin and sexy natural curves

Introducing our luxurious skin care line that delivers exceptional results to nourish your skin and protect your figure.

Eveolution is made with 100% natural and organic ingredients to enhance your figure and harmonise your body.

Expect super-satisfied customers and outstanding effects that just get better and better.

“I have used your products for two weeks and can not believe the results. It’s like having brand new skin; it’s glowing, translucent and so, so soft. I'm hooked. Your wonderful products are addictive.”

– Harriet

All our products target

women's special areas of

concern:

Lotions that tighten and tone

Reduce the appearance of

cellulite

Bring topical inch loss that

lasts

and deliver silky smooth,

younger looking skin

It’s the ‘Must Have’ range…

100% healthy, Body Glow’s all-natural ingredients are so fresh they come alive on your skin…

Just add water to release over 64 essential nutrients known to purify, boost skin vitality, and reverse the signs of ageing.

This superb detoxifying skin polish removes complexion-clogging dead cells and other impurities to smooth out fine lines, refresh, hydrate and improve your skin tone.

“Possibly the most wondrous product ever made! Smells wonderful, feels wonderful and it's fun to use! There is something quite amusing about looking like a green monster in the morning then emerging from the shower with soft silky skin for very little effort. It exfoliates so well without any scratching or scrubbing... follow it with Body Soufflé and it's no wonder I actually don't want to put clothes on!” – Fiona

With fresh new skin cells revealed Body Glow enhances the

results of other skin products and intensifies the effect of

hydrating and sculpting creams and lotions.

Gain radiant, soft-touch skin as nature intended. We

recommend it as a replacement for regular cleansers,

shower gels and soaps.

Quite simply – deep cleansing, unrivalled skin nutrition.

“I am impressed. Your Green Clay wash has worked so well

for me that I have stopped using all my other cleansers or

body washes. I sell natural body products but I have never

found one that gets such great results across so many areas

of concern. It is cleansing and refreshing, deodorising,

healing, hypoallergenic, and leaves my skin feeling spring

cleaned and pampered. It is a winner and I want to stock

it.” - Joanne

Body Slender, the first all-natural body cream proven to help you smooth the inches away.

We've invented the first 100% toxin free, botanical body sculpting lotion.

All-natural Body Slender really does reach the parts diets don’t – now you can target those trouble spots, re-shape where you want to, tone up and look great – and because it’s pure and toxin free, you’ll feel as good as you look.

If your clients are looking to improve their figure and want a safe, cost effective, non-invasive way to look and feel their best - then Body Slender is the answer.

“I noticed a difference within 2 weeks - my thighs were more taut. After four weeks, I was confident enough to show off my body. I'm going to keep using it, despite the price.”(Bella Magazine - page 8, June 2006 issue)

It really works!

Eveolution knew that their lotion would come under intense professional and media scrutiny and has been careful to run a series of controlled and independent consumer trials where new customers volunteered to use both Body Glow and Body Slender for four to six weeks. The results were as follows*:

Body Slender Independent Consumer Trials:

Measurable targeted inch loss 90%+

Visible anti-cellulite results 60%+

Reduction in appearance of stretch marks 60%+

Visible improvement in skin firmness and smoothness 90%+

Perceptual increase in tone and suppleness of skin 90%+

Visible improvements within 7 days 90%+

Measurable improvements within 14 days 82%+

Participants experiencing more than 3 effects as above 96%+

* individual results will vary

In consumer trials over 90% of participants experienced targeted inch loss, saw improved skin condition and increased skin tone and firmness. Participants, whose lifestyle included gentle exercise and diet including fresh fruit and vegetables tended to see a difference within 7 to 10 days. Those participants who smoked cigarettes, consumed a junk food diet and drank more than one unit of alcohol a day on a regular basis, tended to do less well.

Results in percentage of consumer trials and survey with 46 volunteers who tested the products for four weeks.

With Body Slender, orange peel thighs, flabby loose skin and marshmallow tummies will soon be thing of the past. Don’t take our word for it, read what our customers say:

“I expected great things from the Eveolution Body Slender sculpting lotion...it clearly had some effect since at the end of the month I found that I had gained some definition on my stomach and also lost one and a half inches, reducing it to 26 inches...”(Daily Mail 'Femail' page - July 12 2006)

“I lost 2 inches from my waist and 3 inches from my thighs in 4 weeks. I have also noticed that my skin has lost some of that lumpy, bumpy orange peel look, my skin is smoother and tighter just where I wanted it to” (Florence Benjamin – satisfied customer)

“After 3 children I lost all the excess weight I put on, but my tummy still was horrible. I lost 3.5 inches in just 4 weeks and the slack, crinkly skin really tightened up. No painful tummy tuck for me. But best of all I can honestly say I feel attractive again.”(Debbie – delighted mum)

Anti-Aging Skin Renewal as nature intended

Body Soufflé is a light luxurious lotion designed for every day use yet potent enough to reverse environmental damage, combat signs of ageing and refresh and re-hydrate sun stressed skin.

Body Soufflé strengthens skin and helps restore it's true, softness and radiance. The rich, all-natural formula enhances skin tone and condition in just a few short minutes a day. It's as simple and wonderful as that.

The refreshing, playful fragrance will calm your mind and pamper your senses.

“I love it. I love it. I love it, and my stretch marks have all but disappeared.”

– Karla

We know if we told you just how fabulous Body Soufflé really is you probably wouldn’t believe us, so we have left it to our customers. Here's what they have to say:

“This is the greatest stuff I ever bought. I have sun damaged skin on my hands and arms and chest. I have Body Soufflé for two weeks and can not believe my skin. My hands are so soft and my arms and chest feel smoother, and look more translucent and evenly toned.” – Rosa

“I love the uplifting aroma, and light texture. My skin feels exquisite; soothed, calmed and pampered. Truly an essential after-sun treat.” – Faye

“This is a very exciting product. I have a small red sun damaged spot on my wrist that has been there for years. I have only used the Soufflé twice and already I see a huge difference. I have to look for the spot now. It is much smoother, softer and the colour is not as red. That's only after 2 days! Thank you” – Judi

The Eve Difference

When it comes to beauty and skin care we ask a simple question "What does a body good?"

We create products from a sound understanding of botany, traditional healing wisdom and a thorough knowledge human physiology. For your safety and comfort we avoid commonly used harsh chemicals and other nasty additives.

Our skin care is 100% natural with a high ratio of active botanicals (minimum 20%) - which is quite a lot when you consider that many other so called natural products only contain 1%.

Add to that a twist of revolutionary thinking, inspired formulas, panache and style and you end up with delightful and effective skin care that's a pleasure to use and gets you the extra results you are looking for.

If you want to turn your clients’ heads and make a beautiful impression, this years ‘must have’ is velvet-soft, fragrant skin.

And just to qualify the point you will find :

NO synthetic or petroleum-based ingredients,NO harsh surfactants, NO DEA, NO animal testing or animal-derived ingredients,NO dairy-derived ingredients.

ALWAYS soap free,dye free, biodegradable, environment-friendly and ethically sourced.

In other words, we bring you pure, potent plant botanicals for greatest effect, your clients’ benefit and your conscience.

Thank youfor your interest in the Eveolution Beauty body care range

For further details our corporate site is:

http://www.eveolution.uk.com

With press coverage at:

http://www.eveolution.uk.com/press.php

Our ‘Must-Have’ range can be viewed exclusively at:

www.must-have.uk.com

And our online shops are:

www.shopeveolution.co.uk

www.shopeveolution.com

For further information and price points contact:

Maya Mendoza

Eveolution Beauty Ltd.

+44 1698 860 [email protected] And now for perfect lips…

And on a different theme…

Let’s not forget the anticipation

of the perfect kiss…

…for naturally plump, kissable lips

Mystery Kiss, the first totally plant based, 100% collagen free lip plumper (there’s nothing else like it!)

Mystery Kiss is a natural lip plumping serum that helps to increase your lips' size and appearance.

It contains active botanicals that gently plump and pout your lips without harsh chemicals, acids or animal products.

Mystery Kiss Lip Serum progressively plumps your lips, no stinging - no burning – no pain – just a beautiful, natural, enhanced pout.

Mystery Kiss cards are the

most talked about

packaging on the lip plump

scene today.

Packaged in colourful, vintage

magazine style gift and greeting

cards MK will attract your

customers attention.

To date there are twenty-two

issues, including Bridal,

Halloween and Christmas

specials.

Each card carries a short,

humorous piece of text that

adds to the enjoyment of a

truly fun product.

“I just wanted to drop you a note

to tell that I have been using

Mystery Kiss for a couple of

weeks and think it is fantastic!” – Sarah

“I am not saying I now look like Angelina Jolie but that there is definitely a difference in the overall plumpness of my mouth and as I didn't have to go near a needle or poison to get it that can't be bad.

Roll on Christmas and finding lots of mistletoe!” - Georgina

And then there’s Mystery Kissmas…

Thank you for your attention.

Mystery Kiss has a retailer website.

To view the card designs in more detail and take a look at

Mystery Kiss style, press coverage, ingredients and results go to:

www.MysteryKiss.com

Love our branding?

To discuss your design needs:

Aird McKinstrie

McKinstrie Wilde

+44 (0) 131 554 4441

[email protected]

Love our products?

They were manufactured by:

Welby Healthcare

+44 (0)1698 854 960

[email protected]

Want some?

For trade enquiries contact:

Maya Mendoza & Vicky Price

Eveolution Beauty Ltd.

+44 1698 860 046

[email protected]

Thankyou… we couldn’t

have done it without them!