How to multiply your lead generation by a factor of five

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How To Multiply Your Leads By a Factor of Five By Alistair McQuade audio enabled

description

This is a sales effectiveness video, taken from a www.salestrong.co.uk sales training course. How To Multiply Your Leads By a Factor of Five.

Transcript of How to multiply your lead generation by a factor of five

Page 1: How to multiply your lead generation by a factor of five

How To Multiply Your Leads By a Factor of Five

By Alistair McQuadeaudio enabled

Page 2: How to multiply your lead generation by a factor of five

Most sales practices are really old…18

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This method of generating leads is old too, and feels a bit like this car.

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The Golden Nugget

Your existing users have potentially 5 fantastic sources of leads for you:

1. Their external peer group2. Their internal peer group3. Their geographical neighbours4. Their suppliers5. Their customers

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When?

• Comfortable when they have actually placed an order

• When they are excited about your solution at the start of the purchasing process

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How to Remember

“You’re going to be so happy with what we do for you, that you’ll want to refer me to at least 5 of your contacts that have similar issues.”

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Make It An Everyday Practice

Make it part of your pitch

Page 8: How to multiply your lead generation by a factor of five

How To Multiply Your Leads By a Factor of Five

By Alistair McQuadeaudio enabled