How to motivate participation in HES. The purpose of recruitment The goal is to achieve as high...
-
Upload
romeo-furnish -
Category
Documents
-
view
216 -
download
1
Transcript of How to motivate participation in HES. The purpose of recruitment The goal is to achieve as high...
How to motivate participation in HES
The purpose of recruitment
• The goal is to achieve as high participation as possible• Ensures that the sample represents the target population• Challenging, but necessary for reliable results
• Recruitment process should be specified according to:• National and regional legislation• Survey budget• Cultural norms• Ethical acceptance
Invitation should be motivating
• Invitation most commonly by an invitation letter• Information leaflet with the invitation to raise interest• Phone call may follow the invitation letter
• Important to plan well all written materials• Invitation letter: informative, convincing and professional • Information leaflet: interesting (use colors and pictures),
relevant and concise -> motivates reading
• Re-invitations should be made, if the person is not reached by the first invitation• Second invitation letter, phone calls, home visits (if
feasible)
What motivates participation?
• Importance and relevance of the survey • For public health and for the participant
• Receiving personal benefits:• New information on health status and risks• Incentives (voucher, cash or gift) or
compensation for travel costs
• Requests for help (social responsibility)• Statements of confidentiality• Using all relevant languages
• Helps recruiting ethnic minorities
Practical matters and motivation
• Flexibility in scheduling appointment• Is it possible to participate during evening hours and
weekends?• Are drop in visits possible?
• Duration of the examination – not too extensive• Location
• Is parking available?• Public transportation – Are good connections available?• Distance – Long distances may decrease participation
• Home visits• E.g. for people who are unable/unwilling to participate
otherwise
Survey personnel motivating participation
• Competent and motivated survey personnel play an important role in the recruitment process
• They should• Follow the instructions of the invitation process • Understand the importance of high participation rate• Be ready to give answers to frequently asked
questions (FAQ) and to motivate participants• Be flexible and act in a professional and polite way
Actions for increasing awareness and motivation
• Promotion of the survey through media • Most important goal is to reach and
motivate potential participants • National media campaigns• Local media campaigns before fieldwork • Interviews in radio and TV • Newspapers• Posters and leaflets • Pre-notification before invitation• Survey website
Improving participation through co-operation
• Provide information about the survey to:• National and local health authorities and
health professionals • Local government • Other places that are important for the
community
• Cooperate with • Regional or local hospitals• Non-governmental organizations• Research centers and universities
Actions increasing participation during fieldwork
• Personal contact is more effective• Phone call• Home visit
• Appointment reminder (day before appointment)• Text message • Phone call
• Multiple contact attempts
Motivating participants during fieldwork
• Possibility to ask questions and to reschedule appointments• Contact persons should be easy to reach
• At the examination site:• Comfortable facilities and fluent change
between examinations - limited waiting times• Offering breakfast/ snack between or after
examination• Good atmosphere among survey personnel
and towards participants
After examination
• Participants need to feel appreciated
Thank you!